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RES-Q Digital
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...the shift
...the shift

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CHOOSE A DOMAIN NAME AND FIND A HOST

Make your domain name a unique one because that’s how people identify you. Your domain name should be something individual to you so it won’t be easily confused with an existing site. It is necessary you self-host your blog. It gives you a great deal of ownership and makes you feel much cooler as other bloggers.
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Why should you start a unique blog in the first place?
• Blogging is a good way to generate passive income.
• It is also a good way to preach your business and services to a large audience.
• It is actually a good way to expressing yourself and begin a career in writing.
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The foundation of a successful digital marketing plan is a great website. The website is the focal point of every digital strategy as this is where traffic from other channels would be directed. Focusing on your website architecture is very paramount because a poorly designed website can ruin most of your marketing effort being put in on other channels.
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Digital marketing has become an indispensable part of any business’ overall marketing strategy. Most businesses have understood the importance of digital marketing and that a result-oriented digital strategy could contribute to the overall growth and profitability of a business.
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Groups are very popular and there are many on LinkedIn. They’re an effective way to highlight your company page and attract more followers. You can start your own topics for discussion or contribute to popular discussions that other members have created.
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Measure Your Results
With LinkedIn analytics and other page statistic tools, there is a goldmine of insights available to help you refine your strategy consistently. You can monitor your success through the analytics to figure out what you did right or wrong. And with your demographics, you can determine the updates that are attracting your ideal followers.
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Never Neglect your employee.
Asking your employee to list your company as their place of employment is another way to reach more audience. Your company logo and a link to your company page will show on their profile, and automatically reach anyone that visits their profiles and click on the link. Additionally, you can encourage them to like, share and comment on the company updates. This will significantly increase reach and help you gain more followers.
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5 LinkedIN Marketing Tips for B2B Brands

Include a LinkedIn follow button on your website or blog
Displaying your social channel on your website is an easy way to get visitors to connect with you and follow business page or share your article. You can also mention your LinkedIn page on other social media your LinkedIn platforms.
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5 LinkedIN Marketing Tips for B2B Brands

Engage Your Audience with Quality Content
LinkedIn is a community where targeted engagement is essential for success. By regularly sharing interesting and useful updates and links, you’ll give people a reason to pay attention to your page. Publishing high quality regularly on your company’s LinkedIn page can boost your visibility and effectively increase engagement.

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5 LinkedIN Marketing Tips for B2B Brands

Optimize Your Company’s LinkedIn Page
Your LinkedIn page should reflect your image because that is the first thing people will see after they follow you. Provide credible information about what your business has to offer and what they can benefit from your business. This will give them compelling reasons to follow you. Include as many keywords in the speciality section to make finding you easy.
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