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R. A. Burrell
Works at Internet Honey
Attended Texas A&M University
Lives in Colorado Springs, CO
113 followers|15,419 views
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R. A. Burrell

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Tourism industry updates for March, 2014. Find out what's up and what's down. http://www.internethoney.com/help/industry-trends-2014-03
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What Google wants in tourism content: unique, original, quality content. It's that easy. http://bit.ly/HKDw0Q 
Google wants unique, original, valuable content. It's that simple. Many tourism marketers focus on the tactics for ranking when the most important item (and the one they have the most control over) is overlooked. With the recent Hummingbird release tactics are less important.
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Yep. For search rankings, compelling, original content trumps tactics!
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R. A. delivered his speech "Using Big Data to Understand the Tourism Consumer" at the Tourism Association of New Mexico's (TANM, www.tanm.org) Research and Marketing Conference in Albuquerque. He was also on a panel covering Social Media, his part related to measurement. It was a great crowd with many follow up questions. Sharp attendees soaked up the concepts quickly, ready to take it back to work.
 
The presentation deck is available here: www.slideshare.net/richardaburrell/
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Great presentation, RA! I found your info about fan growth rates topping out for destination pages & the local focus very helpful.
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R. A. Burrell

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The March update to our tourism industry indices; Web, Social and Search.http://www.internethoney.com/help/industry-trends-2014-03
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The new Colorado Springs office. Midland School building
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Love it!!
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Using Keywords to optimize engagement and content on DMO website.
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People
Have him in circles
113 people
Danny Pfeiffer's profile photo
rais aldi's profile photo
Laura Libby's profile photo
Trevin Bensko-Wecks's profile photo
Kory Samson's profile photo
Kimbo Shugart's profile photo
Tim Wallace's profile photo
Amanda Blough's profile photo
Pam Hanson's profile photo
Work
Occupation
Chief Analyst at Tourism Intelligence Group
Skills
Marketing Analysis
Employment
  • Internet Honey
    CEO, 7 - present
    As Chief Analyst, Burrell uses data to help Destinations and Attractions market smarter.
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Colorado Springs, CO
Previously
Dallas, TX
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Story
Tagline
Chief Analyst at Internet Honey, Outdoor Enthusiast
Introduction
Chief Analyst at Internet Honey. Sharing insights on Tourism Marketing. Cyclist, mountaineer, adventure junkie.
Education
  • Texas A&M University
    B.S. in Psychology & Marketing, 1989
  • University of Texas at Dallas
    Masters in Business Administration, 1991
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Male
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Had a Blast! Definitely elevated my technique. There's so much to know. I have been ice climbing several times, get a guide like these guys - it'll make a great memory.
Public - 2 years ago
reviewed 2 years ago
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