R. A. delivered his speech "Using Big Data to Understand the Tourism Consumer" at the Tourism Association of New Mexico's (TANM, www.tanm.org
) Research and Marketing Conference in Albuquerque. He was also on a panel covering Social Media, his part related to measurement. It was a great crowd with many follow up questions. Sharp attendees soaked up the concepts quickly, ready to take it back to work.
The presentation deck is available here: www.slideshare.net/richardaburrell/