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Promise Media

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Traditional media people know that feature content attracts audience and revenue long after the the story is aired or published.

It is evergreen content with long shelf life.
goo.gl/3HFT4b #content #audience #revenue
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Promise Media

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I find that AdSense matched content is an effective way to delivering more clicks and pages per visit. How about you?
#adsense #google
AdSense Matched Content gives a site another advantage with audience growth as online competition skyrockets.
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Email marketing may not be as popular as it was in the past thanks to the growth of social media, but it still has a solid place in a Web site’s marketing efforts.

But like all marketing efforts, building and distributing an email newsletter takes time and effort that is becoming more stretched in a competitive environment.

That time and effort could be better used if the process of sending out emails was entirely automated.

RSS to email makes it possible to do so.

#emailmarketing http://goo.gl/Zv5pzx
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The reading ease of an article helps search engine optimization, according to industry rumor and some fairly valid testing. #seo http://goo.gl/esG1ep
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Classified advertising is a major source of revenue for online publishers. Don't be fooled by changing terminology. #onlineadvertising #classifieds http://goo.gl/6npihd
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Would you like to lose 30% of your audience and revenue in a single day? I have seen many sites do so by making this one mistake with a CMS. #cms #content http://goo.gl/AF7CP4
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I find that looking the page RPM is a simple way to focus my efforts and increase revenue. How about you? goo.gl/7f1emB #adsense
Page RPM or page revenue per thousand impressions is a great way to discover opportunities for growth.
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Google AdSense alternatives can be risky choices if they deliver malware, bloated code or other problems that can damage a Web site. #adsense http://goo.gl/4Vpcso
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One simple technique makes tracking social media easier. And it's free. #socialmedia #smallbusiness http://goo.gl/hJhUH1
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A good pay per click campaign can and should deliver a strong return on investment. #payperclick #costperclick http://goo.gl/PTTKCt
Search engine traffic usually is and should be the largest source of audience for a site. It makes perfect sense to spend the largest amount of marketing time on search engine optimization to make sure those numbers are strong and keep growing. Many sites don't spend any money on pay per click ...
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Do you want to make more money from online advertising? Get a better Web host. #online #advertising http://goo.gl/gi5AfF
Advertisers never ask about Web hosting on sites where they are thinking about running a campaign. Account executives don't ask management anything about it. Technical people don't tell management to spend more money on hosting in order to make more money with advertising.
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Online display ads have something of a bad reputation because of declining clicks. But they offer much more. #online #advertising http://goo.gl/Ns2N2V
Online display advertising is a form of marketing in the digital space that emphasizes a combination of branding and response.
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Online Publishing Services
Introduction
Scott Bateman is founder of Promise Media, works as an online publisher and consultant, and spent more than 10 years as an online general manager with Cox Enterprises and Media General.

Promise Media manages more than 20 client and company-owned Web sites.

It specializes in online revenue growth, site audience growth, content development and digital marketing such as SEO, social media and pay-per-click advertising. Clients include pure Web brands, newspapers and non-profit associations.
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