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PPC Ian

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In 2016, your customer care is your brand. Learn actionable tips on how your can collaborate with your customer care team.
How do you build a great brand in 2016? Is it all about that fancy tag line? Is it all about huge TV media buys? Is it all about maximum retargeting impressions
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PPC Ian

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Planning marketing strategy for 2016 and beyond? +Acquisio published a truly incredibly eBook sharing 14 expert predictions for 2016. Check out my review, and also my personal prediction for 2016. What does 2016 hold for your marketing program?
Want to look really good while driving tremendous results for your organization? I highly encourage bringing new, innovative strategies to the table. While I st
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I'm thrilled to interview Tyler Dolph, President of Rocket Clicks Digital Marketing Agency. Check out my epic interview! #agency #digitalmarketing #rocketclicks
Those who have been reading PPC Ian for a long time may remember that I have had the great fortune of interviewing some truly amazing leaders over the years. We
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My latest PPC Ian Facebook campaign drove 24,747 incremental page likes for only $1,001.70 (or $0.04 per like). I'm thrilled to share insights and lessons from this campaign!
I recently ran a Facebook campaign for PPC Ian with the goal of expanding my audience of readers. What started out as a small test turned into a large campaign
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With 2015 coming to an end, here are three high-leverage ways to help others in business. #leadership
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"Go running. It's your time to meditate and generate new ideas." - PPC Ian #running   #meditate   #ideas  
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People and my network are my absolute greatest investment. I'm thrilled to hold my first ever people day to take my people investment to the next level. Learn all about my personal strategy.
If you've been reading PPC Ian for a while, you know that I'm a tremendous fan of networking and turning business partnerships into friendships. You'll often he
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PPC Ian

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"View your employer as an investment. Get equity." - PPC Ian #investing   #equity  
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3Q Digital's Complete Guide To Facebook Advertising is the must-have digital marketing eBook of 2016! Thanks +3Q Digital for the incredible insights. #digitalmarketing   #facebookadvertising  
Over the last 5 years, Facebook stock (Nasdaq: FB) increased from from $31.91 to $94.97 (using closing prices available on Yahoo! Finance). That's an increase o
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"Rap Music Drives My Online Marketing." - PPC Ian #rap   #music  #motivation #focus #listen
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"Thank business partners with holiday gifts. Be generous." - PPC Ian #business   #gifts   #caring  
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Are you fully utilizing your first party data? Leverage my segmentation tips to build the most amazing marketing segmentation ever, based on your first party data. Build an engagement-based segmentation that drives true personalization across all of your digital marketing touch points.
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People
In their circles
12 people
Have them in circles
148 people
Ian Howie's profile photo
Deron Blevins's profile photo
Umair Noor's profile photo
CaseStduy Help's profile photo
Bradley Higham's profile photo
Kassem Yassin's profile photo
Marin Software's profile photo
Create My Own Life's profile photo
Kory Prince's profile photo
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Empowering & Educating Digital Marketing Professionals
Introduction
I'm Ian Lopuch (also known as PPC Ian), and I’m thrilled to welcome you to my blog. I'm a Silicon Valley business executive and general manager, with deep roots in technology. I'm also an investor with a lifelong obsession for cash flow. Whether I'm leading complex digital marketing programs with $30 MM+ annual budgets, integrating cutting-edge technologies, hiring and coaching large teams, or acquiring and developing commercial real estate properties, I take charge of all with the mindset of an investor.

I have 11+ years experience acquiring, developing, and retaining customers in competitive markets. Some consider me the "go to guy" in corporate Silicon Valley for complex marketing campaigns and challenges. While my current role spans marketing, commercial real estate development, business development, technology, and executive leadership, my roots will always be in digital marketing.

As your friend, mentor, and coach, I'm here to empower and educate. PPC Ian is my scalable solution to helping as many careers as possible. While we all have to learn some lessons the hard way, my mission here is to make things easier for everyone reading!