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Portside Marketing, LLC
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2,174 followers
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How Logo Design and Placement Influences Customers - Logo design and placement is a vital component when appealing to customers.  Customers generally don’t spend a lot of time looking at each item’s label.  It’s far more likely that they will quickly glance at the item.  This is why logo desig...
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Should I Build My Own Website? - Have you ever thought to yourself, should I build my own website? There are some really great websites out there built by lucky novice website builders. It is possible that you could wind up among them and leave your mark on the internet. However, th...
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WordPress is Great for Website Design - A lot of people look past WordPress website design because they do not understand just how powerful this platform can really be. That is often because the people who think that, do not quite understand how to manage the tools that come with it. Thank...
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Understanding the History of Web Design - The history of web design covers many different aspects of how people have designed websites for decades. Since websites are so commonplace now, it can be difficult to look back and think about what websites were like originally. The history of web d...
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User Experience Design for Maximized Website Results - User experience design is a style of website design that positively influences the emotions and attitudes of your website visitors. It focuses on the important relationship aspect between your website visitors and your website. Creating a website wit...
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Psychology of Web Design and Its Effect on Your Customers - Psychology of Web Design shows how colors, fonts, and spacing influence your customers’ moods. Many people don’t realize that good looking content is only part of the overall big picture that is your website. A certain look can generate positive ...
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Pages per Session Importance in Google Analytics - Pages per session statistics are another great aspect of the free Google Analytics tool. This is feature, like many others, allows you to see how effective your website is for your target customers. Learning the ins and outs of Google Analytics is im...
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Session Duration is a Useful Metric that is Often Misunderstood - Session duration is a statistic frequently seen on the free web tool, Google Analytics. This is one of many metrics used to analyze trends and patterns regarding your website. Knowing how many people are visiting your website as well as what pages t...
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Bounce Rate Importance and Tips for Improvement for Your Website - Bounce Rate is a technical term seen commonly when dealing with SEO. However, many people aren’t aware of what this term means. This number is displayed as a percentage. It indicates which percentage of visitors only view one page on your website. ...
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