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Portside Marketing, LLC
2,188 followers
2,188 followers
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Understanding the History of Web Design - The history of web design covers many different aspects of how people have designed websites for decades. Since websites are so commonplace now, it can be difficult to look back and think about what websites were like originally. The history of web d...

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User Experience Design for Maximized Website Results - User experience design is a style of website design that positively influences the emotions and attitudes of your website visitors. It focuses on the important relationship aspect between your website visitors and your website. Creating a website wit...

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Psychology of Web Design and Its Effect on Your Customers - Psychology of Web Design shows how colors, fonts, and spacing influence your customers’ moods. Many people don’t realize that good looking content is only part of the overall big picture that is your website. A certain look can generate positive ...

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Pages per Session Importance in Google Analytics - Pages per session statistics are another great aspect of the free Google Analytics tool. This is feature, like many others, allows you to see how effective your website is for your target customers. Learning the ins and outs of Google Analytics is im...

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Session Duration is a Useful Metric that is Often Misunderstood - Session duration is a statistic frequently seen on the free web tool, Google Analytics. This is one of many metrics used to analyze trends and patterns regarding your website. Knowing how many people are visiting your website as well as what pages t...

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Bounce Rate Importance and Tips for Improvement for Your Website - Bounce Rate is a technical term seen commonly when dealing with SEO. However, many people aren’t aware of what this term means. This number is displayed as a percentage. It indicates which percentage of visitors only view one page on your website. ...

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Google Analytics Introductory Guide for Beginners to Achieve Website Optimization - Google Analytics is an excellent free service that tracks nearly everything to do with your website’s traffic. Every website can benefit from using this valuable tool. Both business and personal websites alike can use analytics about website traffi...

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Near Me Search Strategy Helps Customers find Local Businesses - The Near Me Search Strategy is quickly becoming the new, hot strategy for helping customers find local businesses. Google has recently announced a new qualifier that has been added to search queries. Users can now add “near me” to their search to...

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Reputation & Search Rankings – How Do You Rate? - Are you aware of just how many things go into determining search rankings for websites? It used to be that you just had to have the right URL and the right keywords. It didn’t even matter how those keywords were used. Now, the game has changed enti...

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Social Signals & Search Rankings - What to Know - The social signals that you can get from your social media accounts can be a bit confusing if you don’t know what to look for. Very few people actually fully understand how much power these social signals really hold. However, those cues can say a ...
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