211 N. 13th Street, Suite 500 Philadelphia, PA 19107
Plannerzone is a think tank for brand strategy.
We help you understand your relationship with the people who own and love your brands.
We do this by conducting consumer research (both in-market and online), improving channel and sales strategies, and helping to bring new products and services to market.
Clients have included Apple, Dell, Proctor & Gamble, Ameriprise Financial Services, 3M, Hasbro, and Aflac.
Plannerzone, Inc. works with advertising agencies such as J. W. Thompson, Saatchi & Saatchi, BBDO, Wieden + Kennedy, and Ogilvy & Mather. Direct corporate clients have included Apple, Proctor & Gamble, Ameriprise Financial Services, Nestle, and 3M.
Julian, Liane & Brandon.
I wanted to share a pretty inspiring story about an entrepreneur who's building an innovative agricultural business in Greece despite the economic stupor that country finds itself in.
You may be wondering what a time-lapse film of a scultpure has to do with advertising research. Well, in addition to his work in sculpting, designing, and writing, Tufte is an accomplished researcher and statistician. His style is a model for how rigorous research can enhance, rather than impede creative thinking, because clear thinking is, after all, creative thinking.
You can learn more on the Plannerzone blog: http://www.plannerzone.com/2013/05/edward-tufte-clear-thinking-clear-seeing/