Be Suspicious Of Online Movie Ratings
This write-up is a fascinating data analysis of an intersection of user experience, government regulation against consumer deception, and technology.http://fivethirtyeight.com/features/fandango-movies-ratings/
The machine-readable values in the schema.org
markup are (as best we can tell) accurate, but they're presented
in a misleading way to users by always rounding up. Because of this "bug" (as they eventually claim), they skew the distribution of their reviews site-wide by about half a star.
Even more fascinating, and I'd love to probe more, is why 98% of reviewed movies have at least three stars for the reviews. How is it only 2% of reviewed movies have two stars or less? Surely there are more bad movies out there :)
But before you get all conspiratorial, I can think of at least one perfectly legit and reasonable scenario why that happens. See if you can think of it.