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Get acquainted with the minds behind our design team. Join our first ever #DesignHangout with Jos Stuyfzand, Senior Creative Director at Philips Design Healthcare, on April 25 at 16.00CET. You can start dropping your questions on the comment box now or tweet us using #DesignHangout. Let’s talk design. 
https://plus.google.com/events/cg1dg4bieav9jfko04f5cfeilr8
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Does a great designer create products or experiences? If you want to create the perfect feeding bottle and breast pump, where do you start? 
That’s the question our designers asked themselves and they decided to take comfort - of both mothers and their babies - as a starting point. They used MRI studies to get a better understanding how babies actually suckle. It turned out that, for mothers, something as simple as changing the angle of the pump really helped their posture, meaning they no longer had to lean forward painfully. And, by mimicking the shape of a nipple, babies react to a much more natural feeding experience. 
In this video, our lead designer and developer explain the innovation process further.

#design #comfort #natural
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Award winning design is commonly identified with tablets and smartphones. Would you have thought that an ultrasound machine could win a Red Dot Design Award? Our EPIQ premium ultrasound did. Discover how we come up with its award winning #design: http://philips.to/Qk9aqE
#reddot  
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Nice
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Meet the creators of our Red Dot Award winning Fidelio E5. 
Watch their innovation journey: http://philips.to/1mcUX9S
#reddot   #design  
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39 of our products have been recognized for their quality and groundbreaking #design by Red Dot Awards. 
Although awards may not be our purpose, they do encourage us to keep developing meaningful and relevant solutions to improve the lives of everyone on the planet.
#reddot
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Janeba Jiří's profile photoRoy Ruhling's profile photoBart Massee's profile photoLászló Győri's profile photo
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That`s PHILIPS.
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Water jets, spray paint cans and car fuel injectors… these were the technologies that inspired the Airfloss - our powerful alternative to flossing.
However, the greatest challenge when designing such ‘new-to-the-world’ products is creating a form that users understand intuitively. So, on the Airfloss, the water tank had to communicate that it’s the part users should use; just as it had to be obvious that the nozzle was for putting in your mouth between teeth and gums.
By combining customer insights with ergonomics we pulled it off: a flossing device that was comfortable, easy-to-use and enticing.

#design #challenges
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Bart Massee's profile photoHarmeet Singh's profile photoELFYMUR MURCIA's profile photo
 
En ELFYMUR confiamos en philips, en nuestras instalaciones eléctricas aplicamos sus productos de iluminación entre otros felicidades por vuestro trabajo
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Have them in circles
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Today is Earth Day. So why not take this opportunity to change your lights to LED. The city of Buenos Aires has, and its energy consumption has been reduced by over 50%. Learn more about Earth Day here: www.earthday.org
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Get acquainted with the minds behind our design team. Join our first ever #DesignHangout on April 25th 16.00 with Jos Stuyfzand, Senior Creative Director at Philips Design Healthcare. You can start dropping your questions on the comment box now or tweet us using #DesignHangout. Let’s talk design.
This Hangout On Air is hosted by Philips. The live video broadcast will begin soon.
Q&A
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How do you design an experience?
Fri, April 25, 10:00 AM
Hangouts On Air

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Thomas Marzano's profile photoYasser Hussein's profile photoVan Geluk Agenturen's profile photoArnd Brugman's profile photo
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Philips
 
Hi +Arnd Brugman, that's a pity, but the video will be recorded on YouTube so you should be able to view it later. And great that you have forwarded the even.
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It’s World Creativity and Innovation week. To inspire you, Antonio Hidalgo, our Chief Strategy and Innovation Officer of Consumer Lifestyle, shares an innovation that has a special place in his heart:
“The cassette is very significant to me. In my teens in Spain, I played in a band and we recorded our songs on cassette. Later in my life, the fact that Philips invented the cassette was one of the reasons I chose to come and work here.” 
What products changed your life for the better?

#wciw #innovation
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Aaahhhhh the endless hours spent rewinding with a pencil. 
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Design Thinking – is it worth reviving? 

We think so… but it needs to be improved. Start with the process. How can we make it more efficient? Internally at Philips, approaches like Rapid Co-creation can speed up the journey and provide teams with tangible next steps and applicable solutions. On the other hand, this fast Co-Creation helps us to be a step ahead in answering consumer needs.
Rapid Co-creation involves multidisciplinary teams of experts who work together to provide pioneering insights. But who’s leading this Design Thinking 2.0, you might ask? It’s the designers.

#blog #design #cocreation 
I remember a few years ago, every conference I went to featured a talk about Design Thinking. The term, which refers to how...
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Good post by Sean. Design thinking together with Scrum are of the utmost importance
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Have them in circles
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Introduction

Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2012 sales of EUR 24.8 billion and employs approximately 115,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming and oral healthcare. News from Philips is located at www.philips.com/newscenter.