The nature of internet driven transparency and organisation porosity is significant.
I have been making the point about content becoming radical. For example when transparency is driven exclusively by external pressures (the cost meat in Waitrose now HAS to include statements about sourcing and rearing practices to compete with Tesco et al).
Trust and associated evidence is being forced on organisations and not only supermarkets - governments? Soon... soon!
- Euler PartnersManaging Partner, present
+44 7715 488 759
I wrote The Business of Influence (Wiley, 2011), and Attenzi - a social business story (2013).
I'm Managing Partner of Euler Partners, Main Board Director of Intellect, and ex-Director of 6UK. My expertise spans business strategy, IT and Web strategy, product engineering and technology, management consultancy, public relations and social Web analytics.
More about me here.
- University of NottinghamEngineering, 1990 - 1993
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