strategies that connect content, user experience, search engine optimisation
and web development with key business objectives of the client.
content including web, social media, advertising, news, blogs, case studies,
business features, white papers and email marketing.
Managing projects including planning, design and deployment of content-focused
initiatives including online communities, websites, mobile, and print media.
Formerly Editorial Director, Metia a business-to-business marketing agency specialising in information technology. Here I Ied a 15-strong content team, recruiting, managing and mentoring writers from graduate
interns, to experienced creatives. As well as managing large-scale copywriting campaigns for global brands including Microsoft,
Vodafone, Dell and UK government I also developed
and launched a lucrative social media and community management practice and
trained the content team in the delivery of high-volume, high-quality digital