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Percussion Software
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How can colleges better target students and parents to increase enrollment? Personalized content, according to +Evergage. #personalization   #contentmarketing   #highered  
Colleges can increase engagement, enrollment, and donations in real-time with personalized content for students, parents, and alumni. Learn how on our blog.
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New on the blog: Keep data safe and customers happy: Improve Web Accessibility, Compliance & Security http://hub.am/P0jFOB #compliance   #datasecurity   #accessibility  
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Guest blog via +Evergage  4 Awesome Examples of Web Content Personalization in Higher Education http://hub.am/1iBbznr #contentmarketing   #personalization  
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Getting Started with Content Marketing Strategy in 5 Easy Steps http://hub.am/1iwMKu2
Feeling like you're late to the content marketing party? If you're just getting started, we're taking it back to basics to make it easier. Learn more here.
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Percussion Software originally shared:
 
Increasing enrollment is the number one job of a college website, but it’s hard to keep prospective students engaged when you don’t know much about them.  It’s even harder to make sure you’re getting through to their parents at the same time.  Your admissions counselors know how to talk to prospects at a college fair, but can your website get more personal depending on who’s viewing it?

Personalization allows you to target students by academic, athletic, or any other interests, and to target parents with content they find most relevant such as cost and safety. Sign up for our webinar with Evergage to see how personalization can help you recruit students.

You will learn:

- How to serve up relevant content they want to see to keep them engaged and increase applications
- What the differences are between what parents and students look for on a college website
- Strategies for building a relationship based on visitor behavior

Online research is a critical tool for students and parents choosing a college. Sign up to see how personalization can help your college become their first choice.
http://www.percussion.com/about/news-and-events/events/webinars/make-your-website-your-best-admissions-officer-with-real-time-personalization
Make Your Website Your Best Admissions Officer with Real-Time Personalization
Tomorrow, April 17, 1:00 PM
http://www.percussion.com/about/news-and-events/events/webinars/make-your-website-your-best-admissions-officer-with-real-time-personalization

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Have them in circles
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Suse Barnes's profile photo
Stephen Konar's profile photo
Nate Chadwick's profile photo
 
Parents and students see college websites a little differently. Learn how to reach them both the right way with personalization in our webinar this Thursday 4/17 with +Evergage. #highered   #contentmarketing   #personalization   #admissions   #enrollment  

http://www.percussion.com/about/news-and-events/events/webinars/make-your-website-your-best-admissions-officer-with-real-time-personalization
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Our CMS is not vulnerable, but some Linux servers are. Here's the info you need. | Heartbleed Won't Harm Percussion CMS http://hub.am/1iBdPfy
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Is your CMS meeting expectations, or not so much? We've got the red flags you should watch for. #CMS   #WCM   #highered   #contentmanagement  
Your CMS is probably letting you publish content to the web, but what has it done for you lately?
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Not sure where to get started with content marketing? Follow these 5 Easy Steps to Get Started: http://hub.am/1iwMKu2 by @AspiringKaro
Feeling like you're late to the content marketing party? If you're just getting started, we're taking it back to basics to make it easier. Learn more here.
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Award Winning CMS
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Our award-winning CMS helps higher education, government, and businesses create engaging, effective content that looks great on any device.
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1-800-283-0800, 1-781-438-9900
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600 Unicorn Park Drive Woburn, MA 01801