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Paul Sherland
Works at IX Brand SEO Services Company
Attended US Naval Academy
Lives in Wharton, TX
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Paul Sherland

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The GetFiveStars system works extremely well to help collect customer feedback and reviews.  The Kiosk mode of GetFiveStars can even do better! #customerreviews   #getfivestars  
The following article is a guest post from GetFiveStars agency reseller Paul Sherland who provides SEO and Internet marketing services to small businesses. Power Up the Effectiveness of Your Kiosk Mode The GetFiveStars Kiosk Mode is a fantastic way to collect customer feedback right after after you’ve sold your product…
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Paul Sherland

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Highlights of the Wharton Tigers win over the Lamar Mustangs. Go Tigers!
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Had to step away from the desk this morning to celebrate this weather in a traditional Texas way!
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The Wharton Tigers squeezed out a 22-21 win over the Sealy Tigers last Friday! Wharton is now 3 - 0!
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Having trouble getting started with content for your small business website?  Not to worry!  Here's a way to get some great topics to start you on a video marketing driven content strategy! #videomarketing   #contentstrategy  
Call 713-234-6346. Get your video marketing topic running with these topic suggestions. For help starting a video content strategy, call me!
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Compelling, extraordinarily well-written guest post by the normally modest me.  If you've used video for local digital marketing or you'd like to use it, please leave comments about your experience. #videomarketing   #contentmarketing   #contentstrategy  
Why Video Can Be the Foundation for Your Local Content Strategy (Part 1 of 2). Posted on August 21, 2015; by Guest Author; in Website Content & Design. You want me to write a blog post. [Ed. note: The following is a guest article written for Local U by Paul Sherland of IX Brand SEO Services ...
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This is an awesome upgrade to the Google My Business dashboard.  Not seeing it yet in Houston, but I'm looking forward to using it.  Thanks +Mike Blumenthal for this tour!
Video: Tour of the New Google My Business (GMB) Dashboard. Posted on September 30, 2015; by Mike Blumenthal; in Announcements. Yesterday Google started rolling out their new Google My Business (GMB) and Google My Business Listing (GMB/L) dashboards with improved organizational structures, ...
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Thanks +Peggy K for sharing this information!
 
AdSense Publishers and YouTube Partners: monitor traffic on your ads, and don't purchase views!

Purchased traffic - especially cheap purchased traffic - is often bots, not real people interested in your content. Monetization and your entire AdSense account or YouTube channel may be disabled if there is non-human traffic or other invalid activity.

Read the +Bloomberg Businessweek​ article for a look at how prevalent fake traffic is, and how advertisers are responding:

www.bloomberg.com/features/2015-click-fraud/

AdSense Help: Best practices to increase traffic

https://support.google.com/adsense/answer/2661562

YouTube Help: Buying and getting YouTube views through third-party services

https://support.google.com/youtube/answer/3399767


An exclusive investigation into the bots that will cost companies over $6 billion this year
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Peggy K
 
I think it's amazing to see how bold the cheaters are. And they ruin it for everyone else.
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Excellent article with one big omission -- the author fails to talk about loading transcriptions to provide subtitles.  Google/YouTube can index that information to determine what the video is about.  Better to access a good transcription than YouTube's automatic voice to text conversion. 
 
Complete Guide to YouTube Optimization: Everything You Need to Know

"Ready to get started on YouTube? Or wish your YouTube Channel were performing better? I’m here to help!

YouTube is effectively the second largest search engine in the world (behind only Google). With video becoming more and more important (we even launched Buffer for video last week!), now is the perfect time to start optimizing your YouTube Channel and begin reaping the benefits of a strong video strategy, including connecting with new potential customers, getting a better search presence and building your brand..."

Learn more: http://bit.ly/1Pt4PcX

#YouTube #Business #Vlog
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Video can kickstart your local content marketing program and feed your needs for content in social media.   #localu   #videomarketing   #contentstrategy   #localseo  
How to Launch Your Local Video Content Strategy (Part 2 of 2). Posted on August 28, 2015; by Guest Author; in Website Content & Design. better-enemy-good-650. [Ed. note: The following is a guest article written for Local U by Paul Sherland of IX Brand SEO Services Company.] ...
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Education
  • US Naval Academy
  • US Naval Postgraduate School
  • University of Virginia School of Law
  • Virginia Tech
  • Cowboy School
Basic Information
Gender
Male
Story
Tagline
Internet Marketer & Apprentice Cowboy
Introduction
I co-own IX Brand SEO Services Company, which helps businesses with Internet marketing, and especially local Internet marketing, search engine optimization, social media marketing, and reputation marketing.

I'm also the organizer of the Fort Bend Internet Marketing Meetup group, which meets monthly in a lunch and learn format to talk about the latest tips, techniques and trends in Internet marketing.  We cover topics online selling including search engine optimization, social media, video marketing and reputation marketing.

Finally, I ride, train and care for horses.  I'm a fan of the Ray Hunt and Tom and Bill Dorrance school of horsemanship and other teachers who complement their methods.
Bragging rights
Cowboy School Graduate & Former Navy Pilot!
Work
Occupation
President of IX Brand SEO Services Company
Skills
Search engine optimization (SEO), reputation marketing and reputation management, social media marketing, video marketing, and website development using Wordpress,.
Employment
  • IX Brand SEO Services Company
    President, 2007 - present
    I help small businesses rank well in search results for Google and Bing and other search engines like YouTube. I also manage social media programs for clients, help clients improve online reputations, develop marketing videos for YouTube, and develop websites using Wordpress and the Genesis framework.
  • US Navy, NATO, Rust Management Technology
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Wharton, TX
Paul Sherland's +1's are the things they like, agree with, or want to recommend.
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