This slide reminds me of
- some of my weird friends
I help people tell their business story well. This is my skill & my passion.
I'm strongly committed to more meaningful marketing because I'm fed up with rubbish, mediocre marketing.
I value branding that both works and attracts people & gets them to care about you & your business. Also, I hate wasted money & want to ensure every investment delivers more than was anticipated.
I'm a trained sociologist & taught theory & research methods at Institute of Public Administration in Dublin. After moving to London, at London Transport (Buses), I went from bus conductor to senior management - headed up customer service training for 19,000 people plus management development - two levers of a complex organisational change & cultural transformation.
At The National Trust, I led performance management training for all managers & directors during a period of major change.
In 1998, I set up my own business consultancy OMani & Co. I specialised in improving the reputation & impact of individuals & teams within corporates & not-for-profits. My clients included The National Trust, Lucent Technologies, First Group, National Health Service (NHS) & Euro RSCG.
I returned to Ireland in 2005 (after 30 years) because I was ready for change & I wanted to be near my extended family.
I set up a micro business in Cork, Marketing Write Now, to provide copywriting & marketing services. But that quickly turned into a Reputation Building service. I turned into a storyteller for business, keen to help companies & individuals get their story straight.
All my life I've wanted to be surrounded by great designers - to present big attractive ideas & ideals in the best possible style. Co-Founding ChangeAgents Branding gave me a splendid opportunity to do my best work for ideal clients.
I'm first born child of a Limerick bookshop owner & a remarkable mother. (She's 87 now). I think of my winding life journey as a challenge to become "me" - my own person, not copying anyone else - consciously & unconsciously. A lifetime & continuing effort to be the unique person I am. You could say I've been building "Brand Me". Politically I've been "revolutionary" - passionate about the reputation of Ireland, the international world, the working class & minority groups, anti-imperialist, anti-racist & anti-sexist. I still have strong convictions. I've been a poet since 1995. I have an epic poem for sale in the Kindle Store. I wish I was a better golfer. If I had one food to take to a desert island, it would be Irish fillet steak (cooked blue). My musical taste is catholic - particularly opera - and especially live. I live in - and love - Glanmire, an eastern suburb of Cork city.
+353 87 2911982
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