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Patrick O'Dacre
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"For God so loved the world, that he gave his only Son, that whoever believes in him should not perish but have eternal life." John 3:16
"For God so loved the world, that he gave his only Son, that whoever believes in him should not perish but have eternal life." John 3:16

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Very interesting.

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** "Linking" Your Website to Your G+ Listing Using Schema.org Markup **

I'm sure we're all familiar with using the rel="publisher" tag to "link" a site to a G+ page or local listing, but how about using schema markup?

I've been using this little piece of code on my last few projects.

It's really easy to implement, so here's hoping it helps some people out.

Pre-requisite - for best results you'll need the G+ Local listing published on the web. You could link to a brand page, but our priority should be ranking the local listing.

Using a fun spot I take my son from time to time as an example, here's the code:

<a itemprop="sameAs" href="https://plus.google.com/+cosmicadventures/about" target="_blank" title="Google Plus Local Page">Google Plus Local Page</a>

*note the title attribute and anchor text doesn't really matter as long as it's descriptive.

Just put that between the div tags for the schema type - which usually looks something like this:

<div itemscope itemtype="http://schema.org/LocalBusiness">

/* input code snippet above here */

</div>

Basically, that code is telling Google (and other crawlers) that the current page is the same as the referenced URL. To quote from schema.org - "URL of a reference Web page that unambiguously indicates the item's identity."

I like that word, "unambiguously"

** Why Use It? **

To the best of my knowledge, the publisher tag is Google-only, while Schema markup is read by the big-3 (Yahoo!, Bing and Google) as well as other sites - probably data aggregators.

So it's easy, clean, and is one more way to enhance the sites under our case.

Enjoy!

What's the latest on business name changes?

Complicated scenario here.

Client is taking over a laundromat and is keeping the same phone number. The address is obviously the same. The only thing changing is the URL and business name.

OLD Google Maps listing (About and Photos Tab) - client has requested a PIN, this created a new G+ Page in the GMB section of her G+ account. Now I can see the old maps listing on a maps search and her new GMB page in her GMB dash.

NEW Listing created in GMB is also in her dash. Has been flagged and is not live.

So... that makes 3 things I'm looking at. It's a bit of a mess.

Here's what I'm thinking: Verify the Old Business in GMB (that will merge with old Maps page?)

Change all citations online possible.

Change business name in GMB dash.

Ignore / delete the New GMB listing that was created.

Thanks in advance all. I haven't dealt with this for a while, so I want to make sure I'm up to date.

Recently had a client's listing refused because he had his full NAP on his website when he was a service area business (yes, I said website, not listing).

Say what?

Advised client to call Google support back and insist on speaking with someone else. The next support rep approved the listing without delay.

Felt like I was in the twilight zone for a minute. Anyone else encounter something like that? =\

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