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Patrick Gant
Works at thinkit creative
Attended Carleton University
Lives in Ottawa
826 followers|28,984 views
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Patrick Gant

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If you're going through a tough time right now, keep on keeping on. Things will get better. Talk to someone. 
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Patrick Gant

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In my new issue of CreativeBoost: doing the right thing about negative thinking. Not too late to get this issue in your inbox if you subscribe today.
#creativity 
CreativeBoost gives your fresh ideas on how you can grow your message and your business. Join today. It's free.
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The trouble with Haiku.
 
Morning guys.

Saw this in a shop in Ilkley yesterday, the assistant looked at me funny when I started laughing   ;)
#haikuoftheday  
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A super quick review of my favourite mindmapping app: MindNode for iOS and Mac. File this one under #creative tools. 
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How to clean your desk.
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A good rant.
 
About Me. My Photo: Name: Mark Copyranter. I was an NYC advertising copywriter for 20 years. Now, I'm The Best Fucking Ad Critic In The World™. I hate capri pants. Also: advertising, PR, midtown, the Upper East Side, the Upper West Side, going to Brooklyn, NYC realtors, New York City, ...
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Patrick Gant

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Finishing up the new issue of CreativeBoost. Goes live tomorrow. Have you subscribed yet? 
CreativeBoost gives your fresh ideas on how you can grow your message and your business. Join today. It's free.
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I've become a fan of these walkyourcity.org signs. This one on the bike trail in Ottawa was perfectly placed right when I was tired from biking hard for over an hour. Hard to say no to an Italian sammie for lunch.
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Signed up for CreativeBoost yet? Readership is skyrocketing! Join today and get fresh ideas in your inbox to help grow your message and your business.
CreativeBoost gives your fresh ideas on how you can grow your message and your business. Join today. It's free.
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Patrick Gant

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Looks to me like Google just took another step towards letting Google+ wither on the vine.
 
Google Is Removing Author Photos from Search. Why?

Anyone who follows me knows that I have invested heavily in trying to be one of the foremost experts on the subject of Google Authorship and Google's overall desire to be able to identify authors as topical authorities.

So you might imagine that it came as a huge shock to me when I heard the announcement today that Google will be removing author photos entirely from Google search results. Some might expect I'd even consider it a blow. I don't, but more on that below.

In addition to removing the photos, they will also no longer show Google+ circle counts for Google Authorship authors. All that will remain is a small byline in the result. For more details see http://searchengineland.com/google-plays-authorship-search-results-dropping-profile-image-google-circle-count-195163

Cleaning Up the SERPs
Google's +John Mueller had the following to say about this change:

We've been doing lots of work to clean up the visual design of our search results, in particular creating a better mobile experience and a more consistent design across devices. As a part of this, we're simplifying the way authorship is shown in mobile and desktop search results, removing the profile photo and circle count. (Our experiments indicate that click-through behavior on this new less-cluttered design is similar to the previous one.)

And that's why this doesn't come as a huge surprise to me. Google has been telling us (and signalling by much of what they've done) that the game for the future of search is now to be won or lost on the mobile playing field. But with the addition of a street band's worth of bells and whistles on the SERPs these past few years, they had set themselves up for a very wobbly and inconsistent search experience.

In short, mobile users want things simple and clean.

It's the same thing most of us do when we realize it's finally time to unclutter our houses. Ultimately, some things must go. You hold up each object and try to think of ways you could justify keeping it, but in the interest of the bigger project (a cleaner, less cluttered house), that old bowling trophy goes into the waste bin.

The End of Authorship? Hells No
That's how I think the decision process went down at Google. I think they understood the value of the author photos, but at the end of the day, whatever that value was, it was not greater than the value they'd gain by uncluttering their search pages.

Google Authorship continues. Qualifying authors will still get a byline on search results, so Google hasn't abandoned it. 

Besides, the bigger project here for Google I think is not author photos in search but the much ballyhooed but so far elusive "author rank," the ability to confidently determine who the content creators are in any given topic whom most people trust, and boost their content when appropriate. At SMX Advanced this month +Matt Cutts indicated that was still a priority, but was also still a long way off in being accomplished.

This is a long haul project folks. Don't head for the lifeboats every time Google makes a change.

Am I disappointed to see the photos going? I sure am. But such is the search business. Google isn't driven by whims or emotions. If they're doing this, they're doing it because their data and testing tells them it will be for the better in the long run.

The biggest downside I see is that probably now there will be less incentive for new people to use Authorship markup. But I have a feeling Google isn't worried about that. As I've been saying, they know that most people never would adopt it anyway. They've got to be working on the ability to identify authors and their content without depending on markup.

That's coming, but it will take a while. Stay tuned!

For another very thoughtful take on this development, I highly recommend this post by +Eli Fennellhttp://stonet.co/TkfMpU

#googleauthorship   #authorship   #googleauthorrank   #authorrank  
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I'm looking forward to reading this.
 
Working on a book about the car accident which altered my life and which has given me a passion in life.  If you Believe in yourself then you can Achieve anything.  Anything is possible when you believe in yourself and don't let the negative influences into your life.  Currently, the e-book is at the publishers and will soon be ready for sale.
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The jury is still out on whether online ads are as effective as some would like you to believe. 
The Internet was supposed to tell us which ads work and which ads don't. But it's flooded consumers' brains with reviews, comments, and other digital data that has diluted the power of advertising.
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Have him in circles
826 people
Elena Thea's profile photo
Rob Truslove's profile photo
salah abdulrahim's profile photo
Irina Baranov's profile photo
Rachel Florence Roberts's profile photo
Stella L. Henderson's profile photo
Sophia vergara's profile photo
Terri Louise's profile photo
Falk Schmidt's profile photo
Work
Occupation
Writer, speaker, raconteur, hack guitar player.
Skills
Web copywriter, speechwriter,, digital marketing, annual report writer
Employment
  • thinkit creative
    Writer and consultant, 2001 - present
  • Government of Canada
    Senior communications advisor, 1991 - 2001
  • Executive Consultants Ltd.
    Consultant, 1990 - 1991
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Ottawa
Story
Tagline
Web copywriter, speechwriter & digital marketing consultant
Introduction
Hi, I'm Patrick Gant: web copywriter, speechwriter and digital marketing consultant. I've been in business for over ten years as owner of a successful writing company called thinkit creative (and even longer as a writer by trade).

I help professional people tell great stories that reach more people in less time. I do that through SEO-friendly writing for the web, speechwriting, advertising copywriting, marketing strategies, as well as writing and editing ebooks and other digital media.

But more than that, I'm a resource you can count on for advice. 

I'm glad to share what I know. I do that in three ways

The first way is through my newsletter, CreativeBoost, featuring valuable updates that I email exclusively to my readers who opt-in. I save my best work for here (you should join now).

The second way I share what I know is via new posts that I add regularly to my website, featuring useful advice on web copywriting and marketing, as well as tips from a speechwriter on how you can write persuasively. There's even an occasional music reference thrown in.

The third way I share is through public speaking and presentations

I speak to businesses and public-sector audiences across Canada and the United States on the value of creative communications that connect with people and motivate them to take action.
Bragging rights
Well here's a fun fact: I once starred in an ad for a scrappy little company called Apple. Really. http://youtu.be/jBSKhv2VjUQ
Education
  • Carleton University
    Political Science, 1986 - 1991
Basic Information
Gender
Male
Looking for
Friends, Networking
Patrick Gant's +1's are the things they like, agree with, or want to recommend.
Starting Anew | LinkedIn
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Last month, as you might have heard, I started a new job. At some point in your career, maybe you too have made the life-altering decision t

A Dangerous Question: Does Internet Advertising Work at All?
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The Internet was supposed to tell us which ads work and which ads don't. But it's flooded consumers' brains with reviews, comments, and othe

Salesformics
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Sales & Marketing Automation, Simplified

Seth's Blog: Looking for validation in all the wrong places
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Which people do you look to for criticism? Which metrics are you relying on to tell you if you're doing a good job? Who tells you if you're

Creative Confidence
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A book by David and Tom Kelley on unleashing the creativity that lies within each and every one of us.

The Walking Cure
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On the trail in northern Quebec—finding salvation, one step at a time

Seth's Blog: Making big decisions about money
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We're bad at it. And marketers know this. Consider: you're buying a $30,000 car and you have the option of upgrading the stereo to the 18 sp

What would George Orwell have made of the world in 2013?
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If he were alive today, would he be writing about call centres and Occupy? Or would he have become a rightwing food writer? It's not as craz

Bo Diddley’s Essential Guide to Surviving Life & the Music Business
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Some people think Chuck Berry invented rock and roll. Chuck Berry sure thinks so. But I say it was Bo Diddley.

The Amazon Whisperer
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On the trail of a mysterious online company that has cracked the secret to making products people want.

Circles
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A place to share circles build your profile on Google+

How to legally quote song lyrics in your book - BookBaby Blog
blog.bookbaby.com

Authors have been quoting lyrics in their books for a very long time — and it makes sense; referencing a piece of music can "set the mood, e

SPP 013 – Writing Better, Faster, and More Efficiently Using Scrivener, ...
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This week, we delved in deep on what we feel is the best writing tool anywhere, ever, since the invention of the pencil: Scrivener. For this

Seth's Blog: On going over your time
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There’s never enough time to get your message across. Even Fidel Castro, famous for giving six-hour speeches, had plenty more to add. If you

Save the Date: Authority Intensive, May 7-9, 2014
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The month of May in Denver, Colorado is absolutely spectacular. And we’d like to invite you to come on over and take your content marketing

thinkit creative
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thinkit creative hasn't shared anything on this page with you.

10 Paradoxical Traits Of Creative People
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Creative people are humble and proud. Creative people tend to be both extroverted and introverted. Creative people are rebellious and conser

Nerdist
plus.google.com

nerdy nerdness for nerds

I first started going here because I had an old bike (bought elsewhere) in need of TLC. Had I gone anywhere else, I'd have faced a long wait for service and likely would never have the same tech each time. Things work differently at McCrank's. Here, the owner is in the store, and you get consistent, honest advice from him and his staff every time. On several occasions now, I've been able to pop by the shop to get something tweaked or fixed, and every time they've been able to look after me right away. That counts for a lot with me. I was so pleased with their service that when I finally decided that it was time to upgrade my old bike, this was my first choice for picking a new ride. By far, the best bike shop in town. We are lucky to have a business like this serving the Ottawa cycling community.
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Public - a year ago
reviewed a year ago
1 review
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