President/founder of Marketing Partners, where we harness the power of ideas and communications to help our clients close the gap between what is and what could be. Our blog, Change Conversations, provides ideas for making change happen.
Also blog at Wordbit Overflow and am on Twitter as @pheffernanvt. My shared items on Google Reader used to offer a snapshot of what's top of mind lately, but that's no longer possible. I'm testing Digg and Scoop.it as substitutes.
Off hours are spent on words, the outdoors, travel, cycling, and drinking tea, but rarely sleeping. Thanks for visiting.
We’re Heading into a Jobless Future, No Matter What the Government Does ...
In an op-ed in The Wall Street Journal, former Treasury Secretary Lawrence Summers revived a debate I’d had with futurist Ray Kurzweil in 20
Helsinki's ambitious plan to make car ownership pointless in 10 years
Finland's capital hopes a 'mobility on demand' system that integrates all forms of shared and public transport in a single payment network c
Vermont Venture Capitalists are Taking to the Road to Find Investments -...
After years of hearing pitches on ski slopes, investors will take a motorcycle trip to reach out to companies
Facebook data scientists worried that some users were subject to multipl...
The Facebook Data Science group that experimented on user emotions until recently operated with few boundaries and little oversight.
Confusion in the aisles? Best Buy offers detergent and Staples sells deo...
Home Depot, Staples and Best Buy are among many unlikely retailers betting that consumer basics, like deodorant or detergent, will boost sal
What Mary Meeker’s Internet Trends Report Means For The Future Of Conten...
Each and every stat that came out of the 2014 Internet Trends Report is extremely interesting, to say the least. Mary Meeker and KPCB have s
Marketing Partners - Change Communication | Burlington Vermont
Marketing Partners creates change communication and mission-focused strategies for people who see the world not for what it is, but for what
Communications Experts | National Council of Nonprofits
The Faces of the Nonprofit Sector · Nonprofits by the Numbers · Research, Reports, and Data · Myths About Nonprofits · Tools for Telling You
When Emojis Won't Do: These New Text Typefaces Have The Emotions Built I...
Happiness, disgust, rage, contempt, and more are turned into video messages by this Facebook app's "emography."
Robert M Sapolsky: revelations about the search for status.
Robert M. Sapolsky on discoveries that the fascination about who's on top ranges across species and across unfamiliar groups.
"Marketing with Personal Data" cartoon | Tom Fishburne: Marketoonist
A Chicago couple recently received a promotional mailer from OfficeMax addressed to “Mike Seay/Daughter Killed in Car Crash/Or Current Busin
Good News! Janet Yellen Speaks English, Not Fedspeak
The new Fed chair came out in strong support of working families and the unemployed in her foundational speech this week. ;