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Pascal Landau
2,821 followers -
Hirnhamster - MySEOSolution - Article Wizard
Hirnhamster - MySEOSolution - Article Wizard

2,821 followers
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Wie uns dieser seltsame Bug 30% Sichtbarkeit gekostet hat

"Durch einen Fehler bei der Umstellung auf einen neuen Technologie-Stack haben wir temporäre Inkonsistenzen bei der Ausspielung unserer Canonical Informationen für die Startseite an Google übermittelt. Das hat ausgereicht, damit Google unsere gesamte deutsche Domain mit der österreichischen konsolidiert und nur letztere zur Ermittlung des Rankings verwendet (auch im deutschen Index).
Durch die Behebung des Bugs auf unserer Seite sowie das zeitnahe Übermitteln über die Search Console erholen sich die dadurch verlorenen Rankings kontinuierlich wieder."

Zum Artikel von +Pascal Landau (Head of Marketing Technology and SEO bei ABOUT YOU):
https://www.sistrix.de/news/wie-uns-dieser-seltsame-bug-30-sichtbarkeit-gekostet-hat/

#ABOUTYOU #SISTRIX #GOOGLE #SEO #SUCHMASCHINENOPTIMIERUNG #ONLINEMARKETING
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Fast 1 Jahr +ABOUT YOU - wie es hier als Head of Marketing Technology so ist und was das Thema Attribution bedeutet. Im Interview bei +deutsche-startups.de https://www.digitale-leute.de/interview/pascal-landau-head-of-marketing-technology-bei-about-you/

Like what you read? Bin immer auf der Suche nach High Performern :D Aktuell unter anderem einen Technical SEO Manager https://aboutyou.softgarden.io/job/523630?l=de und einen PHP Developer https://aboutyou.softgarden.io/job/757115?l=de :)
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We're looking for a new #Head of #SEO. If u r looking for an awesome company and a great team, shoot me a message :) https://aboutyou.softgarden.io/job/466516
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History is about to happen \o/ #1kClub

https://twitter.com/PascalLandau
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The new top level domains are a good opportunity for folks to get that domain name they really wanted for their website or business. A bunch of Googlers got together to work out a short FAQ on how they're handled in search, the result is linked below. Somewhat simplified: if you spot a domain name on a new TLD that you really like, you're keen on using it for longer, and understand there's no magical SEO bonus, then go for it :-). 
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Today, we're sharing 2 #WebmasterNews about App Indexing.

1. Apps will now surface in search results on iOS. Learn how to get your iOS app indexed → http://googlewebmastercentral.blogspot.com/2015/05/surfacing-content-from-ios-apps-in.html

2. goo.gl URLs can now function as a single link that directs visitors to either your website or app. This also allows others to embed your goo.gl link on their site/app which will directly deep link to your app. Learn how to set up app deep linking with goo.gl short links → http://googlewebmastercentral.blogspot.com/2015/05/app-deep-linking-with-googl.html
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Better presentation of URLs in mobile search results that you can control with schema.org structured data!
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#Analytics shows massive drop in #OrganicSearch across all websites - (mostly attributed to #Direct instead). Started today at about 5/6 am

Anyone else seeing this? cc +Bianca Jacobi 
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#Spam Score: #Moz's New Metric to Measure #Google Penalization Risk. Reminds me of #LinkDetox by +Christoph C. Cemper
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#Pinnability: #MachineLearning in the #Pinterest home feed to generate pedictions for Pins yielding high engagement
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