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Paolo Juvara
Works at Oracle Corporation
Attended Polytechnic University of Milan
Lives in San Francisco, CA
184 followers|118,730 views
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Paolo Juvara

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Chart of the Day: Social Networkers by Age: 25-34s are The Most Active Group on Facebook

http://g-web.in/1eJDgvS

Today we look at the age breakdown of active users across ten leading social platforms.

What’s strikingly clear from our latest wave of data – released earlier this month – is that 16-24s lead the way only on YouTube (32%), Instagram (39%) and Tumblr (45%).

In contrast, the 25-34 age group are ahead for all of the rest, including on big players such as Google+ (31%), Twitter (31%) and Facebook (29%). Perhaps most tellingly, 25-34s are most dominant on Myspace (37%).

Of course, it’s important to recognize that the size of the 16-24 audience on the largest networks remains significant. But this data strongly suggests that the age profile of active users on sites such as Facebook is shifting upwards as the youngest networkers embrace newer sites the most enthusiastically.

For more insights on the current state of the social media landscape, see our new Stream Social report published this week.
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Paolo Juvara

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Caterina on first base at AT&T Park
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Phil Heenan's profile photo
 
really needed that Paolo, and to think we were 2 minutes from the series. GUTTED.
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Work
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Group Vice President, Oracle Applications Labs
Employment
  • Oracle Corporation
    Group Vice President, 2012 - present
  • Openbravo
    CEO, 2007 - 2012
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San Francisco, CA
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Milano, Italy - Paris, France - San Francisco, CA USA - Pamplona, Spain
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  • Polytechnic University of Milan
    Ingegneria Elettronica, 1987 - 1993
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