- CEO Marketing Nutz, Forbes Top 5 Social Media Woman, Forbes Top 10 / Top 50 Overall Social Media Power Influencers, Best Selling Author, Social Media Keynote Speaker, Social Media Trainer, Social Media Coach, Social Media Consultant, Social Business Consultant & Speaker, CEO / Founder @MktgNutzCEO, Entrepreneur, Half Marketing, Half Tech, Lover of Social Media, Brand, Communications, God & Life!, present
- Sun Microsystems
- Hitachi Data Systems
- GE Capital
Connect with me, talk with me and let's grow our lives together. Sitting there lurking behind that avatar will get you exactly what you put into it!
Many new and seasoned marketers and business leaders hop into the world of digital and social media marketing thinking they can send a few tweets, learn how to optimize visuals and social profiles and they will have a positive ROI on their investment in social media. Unfortunately too many of these same “status quo” seekers find themselves struggling to keep up with the true leaders, holding down a real job or feeling and experiencing real success.
So what are the habits, behaviors and foundational success elements that true social marketing leaders embrace? How do they rise above the status quo? How do they consistently serve the needs of their customer, keep the brand top of mind and help achieve a positive ROI for the investment and time into social media?
Take a listen to the 160th episode of the Social Zoom Factor podcast to learn 10 foundational habits of successful social marketing leaders.
#socialmedia #socialbusiness #cmgr #sm #leadership #digitalmarketing #digital #leader #business #entrepreneur #smallbiz #marketing #branding
We all have the same 24 hours in the day. Wishing you had more time to do what you need to do is not a strategy for success in life or business. Finding a path that enables you to live the life you dream and get your business on the path to massive success doesn’t happen over night. You are going to need to roll up your sleeves and get to work.
The truth is you need to slow down to speed up. You need to quit chasing shiny objects. You need to build yourself an integrated platform that works when you are not working. Leveraging your knowledge and reducing time spent to do such is the key to success.
Building a platform that works when you are not working enables you to quit trading time for money.
To do such you must set goals, architect it for integration vs silos, integrate the right technologies that support your business goals and more.
In this episode of the Social Zoom Factor podcast I share 15 Tips to build an integrated online marketing platform that works when you are not working!
#digitalmarketing #branding #website #blog #development #design #marketing #business #socialmedia
Monday is going to come and go regardless if you crawl back in bed or own it like a boss.
Each of us has the same 24 hours in a day. Success is determined in how we use the 24 hours.
Answer these questions…
Are you owning your Monday? Or does Monday own you?
Are you letting negative people impact your positive mood on Monday?
Are you letting email control and take over your day and week?
Do you have a “not to do” list?
Are you in the right mindset to start your Monday?
Are you taking time off on the weekend to recharge or are you working 24/7?
Are you prioritizing the most important projects, people and meetings as the top priority?
Are you owning your mindset, mood and results?
Are you making up excuses?
- See more at: http://themarketingnutz.com/2015/08/own-monday-like-a-boss-10-tips-to-increase-productivity-learn-to-love-mondays/#sthash.BUnePbfh.dpuf
The truth is every brand has a reputation regardless if they think they do or not. Your brand is the sum of what people think, say and tell other people about you. You can spend all the money in the world to create a beautiful brand inclusive of digital elements and visuals, fancy logo, website, blog and social media channels and profiles. However, if you don’t deliver on your brand promise it’s all for nothing.
Your brand is the foundation of your business. It doesn’t matter if you are a small business, corporation or something in between you impact your brand with every action you take. Every tweet, call, post on Facebook, Instagram photo, Google+ update is a representation of your brand. Every employee that works for you is leaving hundreds of brand impressions every day online and offline.
They are talking about you! Yes, people are talking about your brand, your executives, your service and your employees. They are talking about what you do right and what you have screwed up on. The question is do you know what they are saying? Are you part of the conversation? Or are you choosing to ignore it? The truth is, the conversations are not going to go away. You might as well be proactive and understand how you can leverage the same social technologies and strategies that may scare you half to death to your advantage. It’s all about perspective and how you choose to look at it and manage it.
Take a listen to the 159th episode of the Social Zoom Factor podcast where I share 10 solid tips to help you protect your online brand reputation.
#brand #pr #digital #socialmedia #marketing #socialzoomfactor #podcast
It takes time for the traditional search engines such as Google and Bing to even know your site exists so they can start sending your traffic your way. Plus now you have tremendous opportunity to earn traffic to your blog or website via the social networks.
You can of course leverage paid media, earned media, social media and even influencer marketing to increase blog traffic. There is not one cookie cutter approach to increase blog traffic, sales and build community.
Remember though that visitors to your online platforms are tourists. They are stopping by. It is up to you to make sure that you are inviting them in, inspiring them to connect with you and helping them feel at home so they will stick around for awhile and maybe even tell a few friends how great you are.
One of the best ways to increase traffic to your blog or website is via organic traffic. Organic traffic is not paid media. Organic traffic is traffic that comes to you via recommendations, referrals, search on the search engines, social networks or other online platforms. You don’t necessarily pay for it directly, though you pay for it via your time invested in content marketing, website and blog development, influencer marketing and the list goes on.
Our websites and blogs earn between 45% – 75%+ organic traffic. We don’t pay for expensive SEO tricks or expensive earned media. Instead we focus on creating a platform with content that inspires and connects us with our target audience and online community.
Take a listen to the 158th episode of the Social Zoom Factor podcast for 10 easy ways you can increase organic traffic to your website or blog. I share with you the exact strategies and specific tactics we use in our business every day.
#blog #digital #marketing #website #mobile #design #development #agency #internet #onlinemarketing #measure #googleanalytics #google #seo #sMO
Although it may be tempting to take on any client, a key to success is ensuring the client is a match for the agency. It’s also critical that as new clients are onboarded, they are taken care of from the start.
A client’s first interaction with an agency sets the entire stage for how the relationship will kickoff. You only have one chance for your team to make a great first, second and third impression, so why not make the most of it at every touchpoint?
Below are some best practices to help social media agencies ensure the onboarding process goes as smoothly as possible with new clients. The best part is that most of these tips can be used for many different types of businesses, not just social media agencies.
Take a listen to the 157th episode of the Social Zoom Factor podcast for a deeper dive discussion on each of these 13 points. I share with you exactly the most important steps, tips and strategies for how we onboard clients for my agency, Marketing Nutz.
#digitalmarketing #socialmedia #digitalagency #brandingagency #entrepreneur #consultant #digital #creative #bestpractices #branding #socialbusiness
Facebook touts this new Live feature as a way for public figures to share live video from Mentions with their fans on Facebook. Similar to Periscope, Meerkat, NomadCast, Blab.im, Ustream and the hundreds of other mobile and live streaming applications already out there, people can share live video to showcase behind the scenes exclusive content, share announcements or even the boring video of their cat.
The difference in the way Facebook launched the Mentions app as well as the new live streaming service is it is only available to a special group of people. This as you can imagine has some who want to get their hands on it fired up.
Having spent 20 years working in technology, building, launching and sustaining technology for business, I can understand the decision made by Facebook. It would be crazy for any business to launch such a bandwidth hog type of service such as live streaming to a billion people user base like Facebook has.
Facebook has a lot more to worry about than if they tick off a few social media influencers who are upset they want to get their hands on the product at the same time as the celebrities. They are likely more concerned about real business concerns such as performance, scalability, sustainability, monetization, feature set testing and the list goes on.
Take a listen to the 156th episode of the Social Zoom Factor podcast for my thoughts on this new application and where I think it’s headed. I discuss thoughts on why Facebook chose this approach for launch and why we all just need to find some patience and deal with it. A great reminder of why brands and marketers should never build your business entirely on rented land. You control nothing about Facebook’s decisions, like it or not.
In this 10 Minute Episode…
Quick overview of the Facebook Mentions and new feature, Live – Mobile Live Streaming Application
Facebook’s approach to launching the live video streaming service and Mentions applications only to celebrities
A couple key features that will set Facebook Live apart from some of its competition
periscope #meerkat #marketing
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