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Pam Didner
Works at Relentless Pursuit LLC
Attended University of Illinois at Urbana-Champaign
765 followers|484,541 views
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Pam Didner

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Here are the signs that content marketing is not that important in your organization. #content #marketing #organization
Content marketing is not really front-and-center of strategy discussions. Here are signs that content marketing isn't that important in your organizations.
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Pam Didner

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What is the makeup of a content marketer? #content #marketing #career
Though a company may hire you as a content marketer, the hiring manager really doesn’t want you to be JUST a content marketer.
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Pam Didner

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Create content with a purpose and an audience in mind #compelling #content #marketing
How Do You Create Compelling Content? Here are the different steps and processes suggested by my students for how to create compelling content
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Pam Didner

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I had never heard of Essena O’Neill until November 3rd, 2015. This 18-year old Australian built up her Instagram following to >500,000 fans by posting almost 2,000 nearly-perfect model-like photos of herself. #instagram #marketing #followers
Content marketing is the art and science of communicating with customers and prospects without selling directly to them | 3 Content Marketing Takeaways
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To create content that scales requires planning and collaboration between headquarters and regions in an objective setting. #scalable #content #marketing
It’s challenging to create winning and scaleable content for global marketing. One compelling content piece may work in one region, but may not work in
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Pam Didner

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Learn how to build a results-driven content marketing process with your local teams. #marketing   #workshop   #portland  
Up Your Marketing Game Let’s do a deep-dive professional workshop on how to implement cross-region content marketing initiatives
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Pam Didner

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While working to educate management, peers and team members, you should also proactively create opportunities to make content marketing shine! The best way to do that is to build alliances. #marketing #strategies #alliances 
If you are running into hurdles in implementing content marketing, don’t fret. Explore ways to demonstrate value and build alliances with potential
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Pam Didner

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Content Marketing is all about great comunication #content #marketing #communicating
“Why do we have to do content marketing?” I lost count how many times I’ve explained content marketing to my internal stakeholders and partners.
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Pam Didner

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It’s a question I’m all too often asked – what needs to be gathered or prepared before starting content planning. #content #marketing #planning
What is a pre-requisites of content planning? Planning and developing your website's content can be a difficult task. Before starting out
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Pam Didner

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Articulate the purpose of your presentation from the start. #content #marketing #framework 
Build a winning presentation framework to get your managers and stakeholders to say yes! First, you must clearly articulate the purpose of the presentation.
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Continuously educate other teams on what social media marketing can offer. #marketing   #smm    #global  
Of course big brands have large social media teams, but what happens when you are the one person social media team? How do you find the time to dedicate to
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Pam Didner

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A friend asked if I was happy. My response? See my latest blog post to find out

More:  http://bit.ly/1KV8bRV  
A friend called me up and asked me if I am happy, given that I followed my heart, left a very stable job and took the road less traveled. That’s an interesting question. It made me pause and examine my current mental state: “Am I happy?”
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People
In her circles
175 people
Have her in circles
765 people
Derrick Daye's profile photo
Lorie Lewis's profile photo
Daniel William's profile photo
Cox Mansfeld's profile photo
Debi Steigerwald's profile photo
Michael Didner's profile photo
David Prochaska's profile photo
Lilach Bullock's profile photo
Kane Seow's profile photo
Work
Occupation
Author | Speaker | Global Content Marketing Strategist
Skills
Get things done. Strategic Marketing Planning. Content Marketing.
Employment
  • Relentless Pursuit LLC
    Author | Speaker | Global Content Marketing Strategist, 2014 - present
  • Intel Corporation
    Global Integrated Marketing Manager, 2007 - 2014
Basic Information
Gender
Female
Looking for
Networking
Story
Tagline
Do marketing differently!
Introduction
Author of Global Content Marketing (McGraw-Hill, Sept'14).  I love creative and well-executed marketing programs.  Savor great food and drinks with good friends, but enjoy solitude.  
Bragging rights
B2B Magazine's Top 25 Marketers 2011 and 2012. Top 50 Content Marketers to Watch 2012 - Content Marketing Institute
Education
  • University of Illinois at Urbana-Champaign
    MBA
  • University of Kentucky
    Finance
Pam Didner's +1's are the things they like, agree with, or want to recommend.
10 Apps That Make Me More Productive
www.openforum.com

John Jantsch shares 10 apps he uses daily to get more done, manage more information and communicate more ideas.

Creating a Powerful Global to Local B2B Brand Impression with Video: 5 S...
www.contentmarketinginstitute.com

Pam Didner offers a 5-step process for creating powerful B2B video content that translates universally among B2B companies, global to local.

Pam Didner, global integrated marketing manager, Intel Corp. :: BtoB Mag...
www.btobonline.com

BtoB Magazine is the publication for b2b marketing strategists.

150+ Content Marketing & Social Media Predictions for 2012 | Content...
www.contentmarketinginstitute.com

Over 150 predictions from the Content Marketing Institute on what will hold true for social media and content marketing in 2012.

Content: Where’s the Return on Investment? | Business 2 Community
www.business2community.com

SEO has a lot to answer for. Primarily, the fact that the Internet is awash with redundant, duplicate, plagiarized and otherwise useless con

Content - 2012 Content Marketing Benchmarks, Budgets, and Trends : Marke...
www.marketingprofs.com

Content - Some 9 in 10 B2B marketing organizations, regardless of company size or industry, say they've used content as a form of marketing

Global design trends according to Shutterstock [infographic] - Holy Kaw!
holykaw.alltop.com

A · B · C · D · E · F · G · H · I · J · K · L · M · N · O · P · Q · R · S · T · U · V · W · X · Y · Z · # · Hot Topics · New Topics · My Rec

7 Ways to Write Eye-Popping Headlines
www.contentmarketinginstitute.com

These 7 tips will help you write eye-popping headlines to draw readers in and satisfy their need for content that delivers on its promises.

How to Use Opinions to Create Powerful Content
www.contentmarketinginstitute.com

Opinion-oriented content can be fun to read, informative, and can help your content collect eyeballs. Find out three ways to use it effectiv

Brand Storytelling Lessons You Can Steal from Hollywood
www.contentmarketinginstitute.com

These brand storytelling techniques may have been devised to promote television and film, but they can be applied to other content products.

Sweet! Marie Forleo | Helping Women Around The World Live Rich, Happy &a...
marieforleo.com

Sweet! You did it! You're now on our newsletter list and I just sent you a thank you email to confirm it. Be sure to check your junk or

Pam Didner - Pursue Your True Self
pamdidner.com

I encourage women to pursue their true selves. I am also a Global Integrated Marketing Manager at Intel. I love well-written and visually ap

Optimizing Search Returns
www.slideshare.net

paid search is still being used by many big advertisers' but over time they should shift their dollars to SEO (search engine optimization) t

LinkedIn Group Search: This Week in Social Media
www.socialmediaexaminer.com

Welcome to our weekly edition of what's hot in social media news. To help you stay up-to-date with social media, here are some of the news i

Etsy wants to solve Silicon Valley's women problem
gigaom.com

Etsy wants to support at least 10 women to the tune of $5,000 each to come to New York's Hacker School this summer. The startup said it woul

15 Things You Should Give Up To Be Happy
www.purposefairy.com

Here is a list of 15 things, which, if you give up on them, will make your life a lot easier, and much more happier. We are holding on to so