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Page Progressive - Raleigh Web Design & Internet Marketing
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7 Reasons Why a Business Website is Well Worth the Investment
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6 Ways to Avoid Getting Your WordPress Website Hacked - When it comes to building a company website, it can be tempting to look for ways to save a little bit of money.  However, like many things in life, taking a shortcut doesn’t necessarily add value or save time/money in the long run. This is certainly true should you decide to use free or inexpensive plugins or website templates when you develop with WordPress. It doesn’t take but a few minutes of watching the news or reading online to r...
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6 Benefits of Having a Business Blog - It’s not unusual for a business website to include a blog. But without a plan for maintaining the blog, it is overlooked for months or even years after the first few posts. These businesses fail to garner the perks that having a blog has to offer. If you find yourself in this situation, you may find that you need to come up with a strategy to get content developed and posted regularly, or hire someone outside your office to do that for you. Here are 6 ...
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Choose a Proactive Web Hosting Provider - Having a website is a must for pretty much any business. But, there is more to it than just having a great website – you need a web hosting provider you can depend on to keep your website up and running safely, efficiently and effectively. Contrary to what one might think, not all web host providers are the same.  When It comes to selecting a web hosting provider, there are several things you need to keep in mind. After all, the best provider is one...
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Benefits for Businesses Using LinkedIn & Google Plus - As we bring our mini-series on social media to a close, it would be remiss of us to leave out Google Plus and LinkedIn. These two platforms are, for many, the least utilized, but that does not make them unimportant. These platforms offer some unique opportunities for social media engagement – especially if you take the time to learn about them! So, without further ado, let’s get started. LinkedIn LinkedIn (LI) is a more business-focused...
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Pinterest & Instagram Business Best Practices - While many business owners are familiar with Pinterest and Instagram, many are scratching their head as to how they can be used to benefit their business. If you are willing to invest a small amount of time each week, you may be amazed at just how helpful these platforms can work for you – no matter your industry or target audience! If you are unfamiliar either of these platforms, take some time to explore them. You will quickly discover that ...
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Facebook & Twitter Best Practices for Building a Following - If you are looking for a way to get exposure online and you have not yet set up social media accounts for your business, then you are overlooking an important part of online marketing. Of course, simply having an account on Facebook, Twitter, Pinterest, LinkedIn, etc. is not enough. You need to strategically use them to your advantage. But sometimes, it can be difficult to determine how to get the most from your social media accou...
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6 Sites to Find Copyright-Free Images for Commercial Use - We have all been there. After spending time crafting the perfect blog post, it is time to place the image(s) that can take it to the next level. But, there’s just one problem. We don’t have any images available that truly tell the story we want. This definitely presents a problem – especially if one does not want to pay for a membership to stock photo sites. However, there is a solution. There are a number of trustworthy sites where...
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9 Benefits of a PPC Campaign - When thinking about building an online marketing strategy, there are a variety of elements that need to be considered. One of the most vital is a PPC (Pay Per Click). By using a PPC campaign, you are able to see how effective your approach is quickly because you do not have to wait for search engines to re-index your website like you do with organic SEO efforts. But other than the instant gratification that a PPC campaign brings there are several other advanta...
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4 Tips for an Effective Homepage - Your website is one of the best ways to encourage people to make a purchase or visit your location. Sure, social media, newsletters, press releases, and marketing efforts are all important as well but your website plays a vital role in your business’ success. Your home page can make or break a potential sale.  While all pages on your website are important,  your home page tends to be the one people see first. If it is lackluster, then you will likely lose ...
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