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Pagecrafted
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Beautiful, customised & affordable websites
Beautiful, customised & affordable websites

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Is your website user-friendly?

If a homepage fails to highlight clearly what a company does, visitors will move on. If a website is cluttered or difficult to navigate, users will leave. There is a science behind this. This particular “quality attribute that assesses how easy user interfaces are to use” is called “usability” or “user experience”.

Read more: http://pagecrafted.ie/is-your-website-user-friendly/

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Promoting your business with Instagram

Creating fresh and original content is essential to maintain a website current and engaging. Writing regular blog posts is a great way of achieving this result. However, good quality blogging is a slow process which requires plenty of time set aside to research, draft, edit, proofread and publish posts. With many small business owners stuck for time, this is not always an option.

Enter Instagram, the mobile photo-sharing app which lets users upload photographs to their account. With 400 million active monthly users and counting, Instagram is a very popular social media platform which can’t be ignored.

Read more: http://pagecrafted.ie/promoting-your-business-with-instagram/

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I currently own a website, or I plan to set up a website for my business or organisation. Once it is up and running, how often should I review its overall look and feel?

http://pagecrafted.ie/how-often-should-i-review-my-website/

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In broad terms, websites fall into two main categories – static and dynamic.

Up to 10-15 years ago before the explosion of Social Media platforms, all websites were “static”. Since then, new social networks have gradually emerged in parallel with innovative types of content and database-driven platforms, reflecting the “Always On” newsfeed nature of social media and enabling users to update their own information on a regular basis.

Read more: http://pagecrafted.ie/static-vs-dynamic-websites-main-differences/

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The case for one page websites

Isn’t there anything more frustrating than having to click endlessly through drop-down menus, tabs and pages to find an address, a contact number, opening times, a price structure etc?

The last few years have witnessed an emerging trend of simpler designs such as one page websites which tend to keep all the key information concerning a business on a single page.

Instead of trying to figure out a pathway through a cluttered website, users simply have to scroll down one webpage which has the perfect amount of information – just enough for the user to make a decision and act upon it.

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The importance of a good "About" page

Very often, an “About” page is the first port of call for new visitors who land on your website, hence the importance of a clear description of what your business is about and the need to make a good impression.

But what are the features of a good “About” page?

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5 good reasons to set up a website

Should I set up a website for my new business or my community group, or is a page on a social media platform like Facebook enough?
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