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Oven Creative
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Oven Creative's posts

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OVEN ARTICLE: The Creative Juices - http://tinyurl.com/obqj9xp - Studies have shown that both alcohol and coffee, when ingested responsibly, can result in greater creativity and higher productivity respectively. However there is a fine line concerning when to relax and when to get productive… #marketing #design #creativity #coffee #alcohol
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OVEN ARTICLE: Assessing Marketing Performance - http://www.ovencreative.com.au/articles/assessing-marketing-performance/ - The assessment of marketing performance is an increasingly important exercise in good business practice. If a business does not understand how their marketing efforts are affecting their customers and overall business performance, how can they expect to optimally allocate their time, money, effort and other resources in the future?
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OVEN ARTICLE: Behind every great creative studio there are great clients. While it is vital for creative agencies to produce great ideas and execution, it is perhaps even more essential for them to have discerning clients. Ultimately, it is the client’s yes or no that sends communication material into the world or to the agency archives. Read on http://tinyurl.com/ohj29ne #design #creative #agency
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In the competitive world of modern business, creativity is essential to success. However, to effectively utilise creativity, we need to ask ourselves the question; what is the point? Are we trying to make more money? Gain attention? Improve lives? Or are we just doing it for the sake of creativity, without any greater purpose? Read on - http://tinyurl.com/nb72s7u
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How do you know when it's time to refresh or redesign your website? Your website is one of the most valuable marketing tools your business can have. Presenting visitors with a user-friendly, visually appealing site is important if you want to continually attract visitors and convert them to customers, as well as rank highly in search engines. Read on here - http://tinyurl.com/nxxkea9 #design #graphicdesign #webdesign #website #quote
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Space is a fundamental element of design and also one of the most underrated. White (or negative) space can be considered as the area between different elements of a design… Read on - http://www.ovencreative.com.au/articles/beauty-white-space/  #design #quote
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There is often much confusion when the discussion of branding and logos arises. Quite often when talking about branding, organisations, designers, marketers and even agencies are actually referring to a logo. So what is the difference? Read on - http://tinyurl.com/k4ukuft
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Brand voice is a phrase that sounds simple to understand, but upon closer inspection, is quite ambiguous. We can’t say for sure what a brand’s voice consists of, but we know it when we see or hear it. Read on - http://tinyurl.com/ke856sr
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Flame shoes anyone? Great styling and music in the new Prada ad.

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Now that's a good idea.
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