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Is ABM really powerless to address the historic gap between sales and marketing? http://ora.cl/4Np8
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We often think that the future is just over the next hill, but when we asked global marketing experts to predict 2017, it seems like the future is already here. http://ora.cl/9Uy2
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The customer journey is an increasingly complex beast. Does your martech stack add up to a good customer experience? http://ora.cl/oi0p
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Data is part of nearly every marketing conversation. Customer obsession and experience is the main focus. But this has also created a culture of more, more, more. Take a look at how this played out in 2016: http://ora.cl/Io4m
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Here are some of the ways John Rampton sees data changing his approach to #marketing this year: http://ora.cl/96Zn
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Lead scoring setup is not a set-it and forget-it activity. Now is as good a time as any to review your lead scoring based on this past year's results. http://ora.cl/dr0E
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Marketing conferences and ice cream have more in common than you think. See if you don't find yourself reading this article and deciding that marketing conferences are better than ice cream too. http://ora.cl/Py36
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The path of the journey to digital agility is paved with continuous planning, testing, and integration. Discover these CMO insights on your way to digital agility: http://ora.cl/Sp2T
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Here are 7 key takeaways to help you think about deliverability in a new light this year: http://ora.cl/Cq4g
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I will not state that 2017 is the year of mobile. Why? Because every year for the past 5 years has been dubbed the year of mobile. If anyone needs a reminder just how omnipresent and vital mobile is to any marketer on the planet, well... I'll leave it at that. - Steve Olenski http://ora.cl/Qn6m
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Access to an increasing amount of data, the proliferation of channels being used by customers, and the technological challenges facing marketing teams are making the customer experience increasingly complex. http://ora.cl/Jf79
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Right off the bat the fact that 2 out of every 3 digital media minutes is spent on mobile should surprise absolutely no marketer. Do you have a strong mobile marketing strategy? http://ora.cl/hM83
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Deliver The Best Of Your Brand With the Marketing Cloud that Marketers Love and IT Trusts
Introduction
Modern Marketers choose Oracle Marketing Cloud’s data-driven solutions to create engagement, orchestrate experiences, connect data, and optimize online interactions that attract and retain ideal customers. And it's easier than you might think. These Modern Marketing solutions connect cross-channel, content, and social marketing with data management and activation, along with hundreds of pre-integrated app and data partners. Leading brands use our award-winning expertise and technology to deliver personal experiences on a proven system that marketers love and IT trusts.
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Sales: 1-855-695-4418, EMEA: +44 20 3608 1304, Customer Support: 1-800-223-1711