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Nikos Kapsomenakis
Works at www.SearchEngineMarketing.gr
Attended National and Kapodistrian University of Athens
Lives in Athens, Greece
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Nikos Kapsomenakis

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How Google Might Use Searcher, Usage, & Clickstream Behavior to Impact the Rankings

http://bit.ly/SurferBehavior My latest Whiteboard Friday talks about ways Google might peer into the search queries people perform, the sites they visit, and the intersection of clickstream + search data to impact the rankings.
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Learn to optimize your tag implementation with Google Tag Manager Fundamentals

We're excited to announce that our next Analytics Academy course, Google Tag Manager Fundamentals, is now open for participation. Whether you’re a marketer, analyst, or developer, this course will teach you how Google Tag Manager can simplify the tag implementation and management process.

You'll join instructor +Krista Seiden to explore topics through the lens of a fictional online retailer, The Great Outdoors and their Travel Adventures website. Using practical examples, she’ll show you how to use tools like Google Analytics and Google AdWords tags to improve your data collection process and advertising strategies.

Learn more in today's blog post at: http://goo.gl/GvFZ9E
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Psychology of the Searcher: Patterns in How Searchers Formulate Queries Executive Summary: Marketers see visitors from a wide variety of search queries coming to their site.  This data is valuable in guiding a search strategy, but it has existed in a vacuum, with little known about how searchers make decisions about how to phrase their search that lead up to ...
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With the help of some SEO experts, I've compiled a list of useful tools to help with on-site optimisation, link analysis and more.
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Inside Google's Secret War Against Ad Fraud

http://adage.com/article/digital/inside-google-s-secret-war-ad-fraud/298652/

Fascinating article describing (for the first time) some of the tactics Google uses to discover botnets, click fraud, etc. If you read on (it's long, but worth it), you'll also learn about a tool Google calls "Powerdrill" that lets teams do incredibly intensive computations in seconds (I'm a little jealous - we could really use one of those for Mozscape).
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Help Skydiving Santa collect candy-cane rings and Christmas gifts—play Maps Dive right from your mobile device. #GoogleMaps #TrackSanta g.co/santamapsdive
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What does the state of video viewability mean for advertisers? Download the 5 recommendations for Advertisers, to ensure you are only buying ads that are viewable: http://goo.gl/xRwYId
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Fonts Impact the Credibility We Give to Content

Some remarkable experiments that people may perceive different fonts as having different credibility: http://eyeondesign.aiga.org/can-a-font-make-us-believe-something-is-true/
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“R” is for this really amazing video that’ll change your life forever. https://goo.gl/sxMtMQ #10YearsOfYouTube
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Δυστυχώς δεν μπόρεσα να είμαι εκεί αλλά είμαι σίγουρος ότι ήταν μια εξαιρετική εκδήλωση όπως και όλες οι υπόλοιπες
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Must read Eye Tracking in 2014: How Users View and Interact with Today's Google SERPs from  +Moz  #seo #google   #serps #searchenginemarketing #sem  
http://moz.com/blog/eye-tracking-in-2014-how-users-view-and-interact-with-todays-google-serps 
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People
Have him in circles
483 people
Κάρολος Τσιλιγκιριάν's profile photo
Jacob Kildebogaard's profile photo
Video Creators's profile photo
Olaf Waltersdorf's profile photo
Thermida Maria's profile photo
Pagkaki Gr's profile photo
Chris Zlatis's profile photo
Kulikeio Kulikeio's profile photo
Ιστοκιόσκι's profile photo
Education
  • National and Kapodistrian University of Athens
    Mathematics
Basic Information
Gender
Male
Story
Tagline
SEO, Google Adwords & Analytics Specialist In Greece
Bragging rights
Certified Google Adwords & Google Analytics Professional
Work
Occupation
SEO, Google Adwords & Analytics Consultant In Greece
Skills
SEO, Google Adwords, Google Analytics, E-commerce, Data Analysis, Search Engine Marketing
Employment
  • www.SearchEngineMarketing.gr
    Search Engine Marketing & Web Analytics Consultant, present
  • Greek Geeks
  • FDS
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Athens, Greece
Previously
Milan, Italy