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Nicola Briani
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455 followers
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Lo logramos! Adview obtiene la especialización en Google Shopping, cuarta de las cincos especializaciones de los Partners de Google !
Un gran orgullo por una insigna obtenida por no mas de 4/5 agencias en todo México!
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Google & Adview invitan! :)
Hotel Fiesta Americana - 15 de Agosto, 2016 9 A.M.

Si nunca has probado Adwords, esto es el momento perfecto!
Registrate aquí, es gratuito!
(cupones, premios sorpresa y desayuno incluidos! :D)
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Facebook estrena sus nuevas paginas empresariales... inicia oficialmente la era de un segundo www paralelo cerrado y ya no libre :) al mismo tiempo veo grandes oportunidades nuevas en el marketing digital y en la estrategia de la presencia digital de las empresas... #wow  
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Mi ultimo articulo para la Community Adwords italiana sobre los Sitelinks "dinamicos" ;)
Nicola ci spiega come funzionano i Sitelink Dinamici: https://goo.gl/UfW4y6
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New Guide: Tailor Your Ads With Dynamic Remarketing
If you think people make purchase decisions quickly, think again. Today’s consumers visit websites at least 6 times, on average, in the purchase process [1]. And for those who abandon a shopping cart, 75% say they intend on returning to a company’s website to make a purchase [2].

We’ve created a new best practices guide, Tailor Your Ads with Dynamic Remarketing (https://goo.gl/i4cwvS), to help advertisers win those crucial “ready-to-buy” moments with dynamic remarketing and relevant ads. As business data feeds are crucial to dynamic remarketing campaigns, this guide focuses on how to create and optimize your feeds. It covers topics such as:
+Setting up high-quality business data feeds
+Providing complete product data
+Keeping your business data feed fresh
+Activating dynamic remarketing ads

Check out these dynamic remarketing best practices (https://goo.gl/i4cwvS) to drive more relevant ads and improved campaign performance.

[1] Source: Google/Nielsen Study: Mobile Path to Purchase: Five Key Findings (https://goo.gl/c0ttFo), November 2013
[2] Source: BI Intelligence Study: Shopping Cart Abandonment Report (http://goo.gl/qKg7e1), March 2015.
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Dynamic Search Ads are becoming even more relevant

Dynamic Search Ads (DSA) ( https://goo.gl/vgecYC ) allow you to dynamically create and show ads to people interested in your products and services -- without the need to manage keywords or ads. Over the next several months, we’re rolling out improvements to DSA campaigns to ensure your ads show for more relevant searches and result in better performance. For example, ads that point to a landing page about iced coffee makers will be less likely to show for less relevant searches like "iced coffee."

As we roll out these changes, you may see fluctuations in performance. We recommend monitoring your DSA campaigns using the search terms report ( https://goo.gl/L4sq8k) and optimizing accordingly. Try looking at conversion rate or return on investment -- in addition to clicks and clickthrough rate -- when evaluating performance. You can also learn more about optimizing your Dynamic Search Ads with our Best Practices guide: https://goo.gl/MsDMyR.
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Increible!! 97 en el nuevo examen de busqueda tan mal traducido y equivocado como esta' es una especie de milagro :D jajajjaja
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