Look, the reason the cable industry is so hated isn't rocket science. It's because the industry has consistently cut corners on customer service to improve quarter-over-quarter earnings, resulting in most consumers having a miserable experience every time they interact with their cable company. Meanwhile, the one-two punch of napping regulators and the lack of serious broadband competition ensures this orchestra of apathy and dysfunction never really changes. That's not really complicated. If Powell and the cable industry really care about being well-liked, they simply have to pony up the cash to provide better customer service. Of course they'd much rather put that money in the bank, then whine like a giant, wealthy baby about how nobody likes them as much as Google.