Making financial decisions is a little bit math, and a whole lot of psychology. Not convinced? Read about a recent 6-nation study that shows the importance of how we make decisions on our financial health.
How do we make financial decisions? Do we behave like characters in an economics textbook, maximizing our utility subject to budget constraints? Or do we fall victim to the psychology of the mob, running through stores and grabbing everything in sight on Black Friday? Understanding how we make financial decisions [...]
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