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Next Level iMedia Marketing
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The best salespeople are struggling to get appointments while tech-savvy millennials are running circles around them. What does this younger generation know that you don't? http://gplus.link/nbhzx
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Do you trust a company that doesn't have many reviews? Because many customers don't. Like it or not, people pay a lot of attention to what they read about your company online and, if they're reading bad things, they're far less likely to do business with you. Therefore it's always in your best interests to solicit as many good reviews from happy customers and clients as possible. Here are 5 proven techniques that can help: https://smallbiztrends.com/2017/12/get-online-reviews.html
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Being a good communicator and a good manager takes #courage http://gplus.link/mu8it
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Have your marketing efforts hit a rut? Perhaps the problem is that you've done enough in one area to have already seen strong results and now you're only getting tiny incremental growth. If so, it's prime time to expand your efforts into new directions. Here are 5 things you can do to beef up your marketing strategy: https://www.noobpreneur.com/2017/11/03/five-ways-to-instantly-beef-up-your-marketing-strategy/
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Which CRM system is right for your company? While many businesses are quick to choose SalesForce, there are a number of considerations that might make another system a better fit for your organization. Here are 3 questions you need to ask when selecting a CRM software: https://smallbiztrends.com/2018/01/2018-crm-software-trends-small-business.html
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Email marketing generally outperforms many other forms of digital marketing. However, it's not without its challenges. Kari Embree recently outlined 5 of what she considers the worst email issues facing today's digital marketers. Learn what they are and how they can impact your email marketing: http://www.convinceandconvert.com/email/worst-email-issues/
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A great video series can tell a story that captures viewers' attention and makes them want to tune into the next entry. A good example of this approach is Visa's “Solo Traveller” series, which was so successful that it even landed front page coverage in the New York Times. Learn what Visa did right with its video series and how you can incorporate those ideas into your own video marketing: http://contentmarketinginstitute.com/2018/01/video-storytelling-secrets/
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In many ways, mobile advertising is far more challenging than its traditional counterparts. Mobile users have shorter attention spans and require a slightly different approach to reach them. Learn about the psychology of modern mobile advertising: https://www.noobpreneur.com/2018/01/18/the-psychology-of-modern-mobile-advertising/
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As the largest social media site, Facebook is a great way to reach customers. However, changes to Facebook – ones designed to favor advertisers – have made it harder for small businesses to get their message to customers. If you have an active company page, you may have already noticed a bit of a decline. While it's tempting to pay Facebook to get your business in front of customers again, there are other ways. Here are 4 tactics to grow your organic reach: https://www.inc.com/larry-kim/4-facebook-algorithm-hacks-to-revive-your-organic-reach.html
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Should social media be treated as a distribution channel or a destination? While many marketers use their social media channels to direct readers elsewhere, Shauna Gleason argues that social media channels should instead seek to keep users engaged on the platform itself. Learn more about this approach along with other important social media tips: https://www.forbes.com/sites/forbescontentmarketing/2018/01/11/5-social-media-tips-for-your-content-marketing-strategy/#7a86bf736a70
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