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Ford launches a social influence marketing campaign in Europe today with the PeerPerks programme from PeerIndex that offers qualified individuals a 3D hologram of Ford’s new ‘baby people carrier,’ the Ford B-Max, that will launch this summer. Some thoughts about it on my blog.
When you look at big corporations and who uses social media well as an integral element in brand and product marketing, one of the companies that stands out is Ford. The US-headquartered vehicle maker...
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