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Neville Hobson
Works at IBM
Attended In Germany, UK, Hong Kong, India, the World Wide Web
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Neville Hobson

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Last week, mobile operator Three UK announced it will block advertising on its network in a trial taking place in mid June. Three’s action marks a new milestone in long-running arguments about online advertising between the online advertising industry,…
The current ad model is broken, says Three UK. It frustrates customers, eats up their data allowance and more. Something needs to change
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Neville Hobson

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Everyone’s talking about big data. Often, it’s Big Data where an initial capital in each word lends the phrase an air of great significance that focuses on size. From gigabytes to exabytes to zetabytes, you’re in no doubt that this is big with an impact…
If big data is the jigsaw, then small data is the individual pieces that you assemble or connect to complete the full puzzle
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Like robots, artificial intelligence and machine learning, one topic getting a lot of attention at the moment is chatbots. Much of the news and commentary about these relatively simple computer programs have been on the negative side – Microsoft’s Tay,…
The beginning of where the real value will come from automating processes that go way beyond text-messaging chatbots
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#Spyder  new and old. At VW Forum in Berlin, April 18.
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The #R8  V10 plus. Seen at VW Forum in Berlin, April 18. #gorgeous  
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Catching up this weekend with news and information in Inoreader, my RSS reader of choice on every device I use, I selected a good dozen or so stories to blog about when time permits. They all join a long list of in-draft posts that, by the time I really…
Employee advocacy, brand ambassadors and the CNN chatbot for Facebook Messenger
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Neville Hobson
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Memory lane #FIRpodcast #FIRoriginal #FIRschwag

One of the original mugs we offered in 2005. I still have this one left :)
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Those mugs are still available! +Krishna De, not a bad idea. When I get a chance, I'll head over to CafePress and set up mugs for the current roster of shows!

http://www.cafepress.com/mf/11977900/fir_mugs?shop=FIR_Podcast&productId=53978753
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Neville Hobson

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Last December, when I started telling friends that I would be joining IBM as a  full-time employee, I received some mixed responses. Of course, all were well-wishing but some came with quizzical looks and the question “IBM? I couldn’t imagine you at IBM!”…
Shift your focus from where IBM has been to the new IBM that's emerging, and see how Cognitive Business speaks about the coming era
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Trust: the key to #employeeadvocacy success

One of the most credible research efforts into trust in organizations is the Edelman Trust Barometer, a report published annually since 2000 by the Edelman PR firm. The 2016 report, published in January, surveyed 33,000 people in 28 countries worldwide…
Trust is the primary foundation of every initiative or activity that involves someone advocating something or someone else
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Facebook and Twitter are no longer simply text platforms but mobile video channels battling to turn consumers away from TV
Facebook and Twitter are no longer simply text platforms but mobile video channels battling to turn consumers away from TV
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Artificial intelligence can only go so far. The future of technology will lie in the interplay of software and capable humans
Can we build heart and soul (and conscience) into machines that are made up of logic and coldness incapable of empathy? And do we really want to do that?
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The latest list of Vuelio’s top ten PR blogs in the UK published on April 13 has a few changes, notably in the top spot. The number 1 slot is now occupied by Stephen Waddington, displacing yours truly (that’s me) from that position after four consecutive…
The 2016 top 10 PR blogs list from Vuelio is a terrific collection of insights, commentary and opinion to add to your professional reading
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Have him in circles
19,532 people
MD.Shariful Islam's profile photo
pragati verma's profile photo
galina kamenova's profile photo
Maxime Nault's profile photo
Ralph Capocci's profile photo
Curtis Marshall's profile photo
Topical pc's profile photo
Mohit Tewari's profile photo
Kelly Lux's profile photo
Work
Occupation
Business Communicator
Skills
Digital communication, social business, public relations
Employment
  • IBM
    Senior Business Consultant, 2016 - present
  • NevilleHobson.com
    Communicator, 2004 - 2015
  • For Immediate Release
    Co-Host, 2004 - 2015
Basic Information
Gender
Male
Other names
jangles
Apps with Google+ Sign-in
  • WordPress
Story
Tagline
Communicator, blogger and podcaster. Occasional test pilot of shiny new objects.
Introduction

In January 2016, I joined IBM as a Senior Business Consultant based in London. I'm part of IBM Social Consulting, a global team located in the UK, USA, Japan and Australia.

I'm an entrepreneurial business communications professional with a curiosity for tech and how people use it (or don't). An early adopter (and leaver) and experimenter with social media. A blogger and podcaster. Co-founder of the FIR Podcast Network. Extensive public speaking on communication, digital media, social business and issues related to organizations, people and behaviours.

[ More: http://www.nevillehobson.com/about/ ]

Bragging rights
Online since '89. And here on G+ when it was called Google Buzz :)
Collections Neville is following
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Education
  • In Germany, UK, Hong Kong, India, the World Wide Web
    Formal education in geographies, the really cool stuff online.
Neville Hobson's +1's are the things they like, agree with, or want to recommend.
Google Inc. Announces Second Quarter 2015 Results – Investor Relations –...
investor.google.com

Revenues of $17.7 billion and revenue growth of 11% year over year; constant currency revenue growth of 18% year over year; Strong performan

Flux Capacitor USB Car Charger
www.thinkgeek.com

Your devices need power and your life needs excitement. So how about a little Flux Capacitor for your car? Plug it into your car's power por

Security flaw puts all Internet Explorer users at risk, exposes Windows XP
www.theverge.com

If you're still using a 12-year-old operating system, a new security flaw discovered in Internet Explorer should cause you quite a bit of co

Developing a content marketing mindset – five skills to master
www.theguardian.com

It's not enough to start up a content marketing department: these skills and principles must permeate the entire organisation

Google may implement Ultrasonic Password Security for your accounts
thehackernews.com

SlickLogin acquired by Google and may implement Ultrasonic Password Security for your accounts.

Cision UK
www.cision.com

The top 10 UK PR blogs from PR software provider Cision UK, using a new ranking methodology. PR blogs are from independents only.

VideoDownloadConverter, the must-have toolbar for video fanatics
free.videodownloadconverter.com

Video Download Converter, download and view popular clips, TV shows, movie trailers, music videos and more

This is Nokia's Android phone
www.theverge.com

Nokia has been building its own Android phone according to multiple sources familiar with the company’s plans. Codenamed Normandy, and known

Episode one of my brand new podcast is now live
www.allthingsic.com

Today the first episode of FIR presents AllThingsIC with Rachel Miller has gone live. Every month I will be bringing you the latest news and

Interactive: This Is How Much Money Twitter Owes You | TIME.com
newsfeed.time.com

Want to know if your Twitter feed produces enough value to retire? Enter your username to find out

Talking social internal communication at #smwSMILE
www.nevillehobson.com

Social Media Week London starts next week, on Monday September 23. Hosted by Chinwag, the week-long event - part of the global SMW event tak

The Hobson and Holtz Report - Podcast #721: September 16, 2013
www.nevillehobson.com

Intro: FIR mobile app for Windows Phone now in the Windows App Store, Michael Procopio interview with Chris Muccio is up, introducing "FIR o

FIR Interview: Chris Muccio, author, 42 Rules for 24-Hour Success on Lin...
www.nevillehobson.com

LinkedIn is, arguably, the premier social network for business-to-business (B2B). Over 200 million people have profiles on LinkedIn, but mos

Calculator Plus Free
market.android.com

USA TODAY named Calculator Plus among its "25 Essential Apps", calling it the "handy calculator app that's garnered great user ratings"I'm C

Twitter takes control of its story as it prepares for an IPO
www.nevillehobson.com

The days when you heard about a company's plans for a stock market flotation via a newspaper report or a TV or radio news item are now so mu

Disney brings the second-screen experience to the movies
www.nevillehobson.com

The advent of mobile devices - especially tablets - has changed people's behaviours in how we access, consume and share information across m

Google makes it easier for people to find and amplify trusted content
www.nevillehobson.com

Of two new Google+ features announced yesterday by Google - authorship attribution and embedding posts - the latter caught my imagination st

The Hobson and Holtz Report - Podcast #720: September 9, 2013
www.nevillehobson.com

Intro: FIR Interview with Craig Jolley on marketing automation is up, FIR Book Review coming from Michael Procopio and Chris Muccio; we're r

Google+ Launches Embeds, Starts To Highlight WordPress.com And TypePad A...
techcrunch.com

Starting today, Google+ users will be able to embed their posts anywhere on the web. The new feature provides its users with the code needed