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Neha Gupta
694 followers -
Google AdWords Top Contributor - Independent Consultant - AdWords Trainer
Google AdWords Top Contributor - Independent Consultant - AdWords Trainer

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#Google #AdWords Universal #App Campaigns To Promote App

Recently, Google AdWords retired Search and Display mobile app campaigns. Now Universal App campaign is the only campaign type to promote App on AdWords. Universal App Campaign (UAC) is a campaign type which allows ad to run across search network, display…

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Google introduced Customer Match Targeting in year 2015, it allow advertisers to target users by uploading list of email addresses of their customers on Google Search, Gmail and YouTube campaigns. Customer Matching targeting is great and powerful…

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Life Event Targeting In Google #AdWords #ppchat

Life event targeting is now available globally to all AdWords Advertisers. If you are not aware about “Life Events”, life event is a new targeting available in AdWords which allows advertisers to target users around major life events such as graduating…

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#AdWords Editor Version 12.2 Supports #SEM #PPC #Google

Google AdWords Editor Version 12.2 Update your AdWords Editor to its latest version 12.2 if you haven’t done it yet. New Editor versions  12.2 includes Gmail Asset-based ads, promotion extension, total budget selection for video campaigns, updated custom…

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What is Promotion Extension? Promotion extension allows you to highlight offers, sales, promotions and deals along with your text ads. The extension will benefit the user who is searching for deals that your business offers. Promotion ad extension is…

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AdWords Daily Budget Now Have More Flexibility #ppc #sem #adwords #google #ppcchat

AdWords Daily Budget New Changes You Should Know About As we all know that AdWords can spend more than 20% of daily budget depend on the traffic volume. It’s can over-delivery of budget. Now from October 4th, 2017, AdWords can spend up to twice of your…

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Top 9 Google AdWords Reports You Should Never Miss to Monitor #ppc #sem #digitalmarketing #ppcchat

Spending hard earned money on AdWords and not monitoring your campaigns is the biggest mistake. It is essential to monitor advertising efforts and analyze your AdWords campaigns for goals that you aim to achieve through AdWords platform. Google provides…

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Everyday Metrics To Measure #Google #AdWords Performance #ppcchat #sem #ppc #digitalmarketing

Advertising on Google AdWords but not measuring performance is the biggest AdWords mistake to make. After creating a well-structured campaign, measure performance is essential for the continuous improvement of the advertising campaigns. Spent time…

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