Cover photo
Neal Schaffer
Works at Maximize Your Social
Attended Amherst College
Lives in Irvine, California, United States of America
42,352 followers|2,759,151 views


From the outside looking in, Instagram appears to be selfies and photos of food but this visual platform has turned into a powerhouse as brands as businesses switch from the Facebook platform due to the fall of organic reach. If you’re unsure how you can…
From the outside looking in, Instagram appears to be selfies and photos of food but this visual platform has turned into a powerhouse as brands as business
Ulrike Singer-Bayrle's profile photo
Add a comment...

Neal Schaffer

commented on a video on YouTube.
Shared publicly  - 
See you all soon! #smmw15  
Eric Enge's profile photoNeal Schaffer's profile photo
+Eric Enge Woo hoo! Finally a chance to meet the legend in person!
Add a comment...

Neal Schaffer

Shared publicly  - 
The brain is a wondrous piece of work. Have you ever done something without thinking about it? Have you ever said something out loud that you were thinking in your head? HA! Sure you have. We all have done that at one time or another. Although you’d be…
Learn the social media psychology behind the reaction and responses of brain function that cause people to click on links on social media.
Joseph Ruiz's profile photoaxelle cadet's profile photo
Love Neuroscience +Neal Schaffer 
Add a comment...
Slideshare has become a staple of content creation in recent years. The ability to impart information quickly, in a visual way that appeals to how humans think and recall that information, is fantastic. Where slideshow presentations used to be a tool with…
How do you use Slideshare Analytics ? As a new tool, it's limited in comparison to other platform’s analytics features. How do you make the most of it?
rita jaskolla's profile photoBlissfulDOT's profile photo
...just heard about it for the 1st time yesterday during a power-day-event held by +Monique Blokzyl !
Add a comment...
About to go on stage at CeBIT in Hannover, Germany to talk about future proofing your social business and the role of information technology. So excited and honored to be on this global stage! #cgc15
Omi Sido's profile photoMike Shields's profile photorita jaskolla's profile photoRyan Campbell's profile photo
you were here in my home-town Hanover and didn´t tell me?????? ...oh my gosh, would have loved to meet you! :(
Add a comment...
Over the past decade, the new science of influence marketing in social media has evolved a lot. The first lists of influencers were based solely on the social score of the users. Now marketing and public relations agencies focus their analysis on the…
Analysis of the influencers social graph, allows us to better understand the impact of conversations and activities they generate.
Nel Pa's profile photoEva Weber's profile photoknox keith's profile photoRuss Turner's profile photo
Nel Pa
+Neal Schaffer, Thank you!
Add a comment...
The Role of Information Technology in Social Media

I celebrate my 100th podcast with an interview I did with Ingo Stoll​ at CeBIT Global Conferences​ in Germany last week on the role of IT in social media and the future of social business. Enjoy!
This episode was recorded at CeBIT Global Conferences where I sat down with Ingo Stoll to discuss the role information technology can play in social media.
Add a comment...
Always such a pleasure to be back teaching social media at Rutgers University!
Susan Gilbert's profile photoMaria Fafard's profile photoJohn Baldwin's profile photoUlrike Singer-Bayrle's profile photo
Wish I could attend!
Add a comment...
When CMO’s were surveyed, 73% said that customer centricity was critical to their business strategy. Of this group only 14% indicated that customer centricity was a hallmark of their brand. Most telling, only 11% believe their customers would agree that…
With the growing gap between customer expectations and brands ability to deliver on those expectations, how can companies support customer centricity?
Ulrike Singer-Bayrle's profile photo
Add a comment...
What sets pro Facebook marketers apart from the rest? Many things. But mostly it’s their holistic vision and appetite for information. Here are five examples of things pro Facebook marketers do that other page admins don’t: #1 Pros Upload Their Videos…
Pro Facebook marketers have a few tricks up their sleeve. Here are five things the pros know.
Add a comment...

Neal Schaffer

Shared publicly  - 
From major retail stores like Bloomingdales to online fashion gurus like ModCloth, almost every fashion brand has at least dabbled in blogger outreach by now. One of the wonderful things about a good blogger outreach strategy is that this type of…
Fashion brands love partnering with bloggers because bloggers are able to authentically reach audiences that a brand simply cannot reach on its own.
Add a comment...
Have you ever applied for a job that fits you perfectly but you never hear back? Why? It’s a sad state of what recruiting has become in the past 10 years. Your resume was rejected before the recruiter ever saw it. You wrote your CV to be read by a human…
Have you ever applied for a job but you never hear back? In this new world of social recruiting your resume was rejected before the recruiter saw it.
Ulrike Singer-Bayrle's profile photoHelen Page's profile photo
Add a comment...
Have him in circles
42,352 people
Rony Murad's profile photo
Aidatul Faizah's profile photo
Lynn O'Brien's profile photo
Sonson Bazin's profile photo
Kelly Smith's profile photo
hany hussien's profile photo
Adriana Peres's profile photo
Jhoanna Canlas's profile photo
Alejandro Batista's profile photo
Social Media Speaker | Social Media Strategy and Social Business Consultant | Social Media Coach | Social Media Author
  • Maximize Your Social
  • Maximize Social Business
  • Espial
  • Rohm
  • Wind River
  • DataPath
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Irvine, California, United States of America
Rancho Palos Verdes - Amherst - Kyoto - Ashiya - Newport Beach - Irvine
Contact Information
Apps with Google+ Sign-in
Social Media Strategy Consultant, Social Media Speaker, Social Media Author of "Maximize Your Social" and two LinkedIn books, founder of Maximize Social Business

Forbes Top 50 Social Media Power Influencer two years in a row and creator of the AdAge Top 100 Global Marketing Blog Windmill Networking (recently rebranded as Maximize Social Business), Neal is a global social media speaker who also teaches as part of the Rutgers University Mini Social Media MBA Program. As an author, Neal is best known for his definitive book on social media strategy creation, implementation, and optimization “Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success” (Wiley)  but has also published two other award-winning and critically acclaimed social media books: ”Maximizing LinkedIn for Sales and Social Media Marketing” and “Windmill Networking: Maximizing LinkedIn.”

As a leading social media speaker, Neal currently speaks on social media at dozens of corporate, professional association, and online events each year. In parallel, he continues to consult with, coach, and train clients on strategically leveraging social media for their business. Since launching his social media strategy consulting business in January, 2010, Neal has worked with dozens of companies, from small startups and solopreneurs to Fortune 500 enterprises and a Grammy Award-winning celebrity. In addition, Neal is also founder and editor-in-chief of Maximize Social Business, a leading social media for business resource featuring industry thought leaders.

Want to work together with Neal? He works with businesses in the following ways:

* Social media keynote speaker

* Social media strategy consulting 

* Social media coaching (strategy & implementation)

* Custom social media workshops

  • Amherst College
  • Beijing Normal University (Beijing)
  • Tunghai University (Taiwan)
  • International Christian University (Tokyo)
  • Rolling Hills High School
Basic Information
Other names
Often people misspell my name: Neil Schaffer, Neal Schaefer, Neil Schaefer, Neal Shaffer, Neil Shaffer ... you get the picture ;-)
I recently leased a new car from Thomas Acura, and all I can say is that the experience was a most pleasant one. I never felt pressured, felt that all of my requests were met, and Fernando was one of the best car dealer salesperson I have ever engaged with. It was worth the drive out from Irvine to Covina, so if you live in Southern California, give Fernando a call - and tell him Neal sent 'ya ;-)
Public - a year ago
reviewed a year ago
1 review