Why All Marketers Should Only Use Mobile Devices For a Weekend http://nate.at/1mm8Lmy
I’m going to ask you to do something that might sound scary. I want you to turn off your computer for the whole weekend.
Turning off your computer could actually make you money. No, it’s not because you’ll be more rested. The catch is that you can still use your smart phone or tablet.
So what’s magic about restricting your options?
I like the way Steve Jobs put it when he said “focusing is about saying no.”
If it’s been a goal of yours to get inside the head of a mobile consumer, acting like one for a weekend is an easy way to get started.The Challenge
Force yourself to use only your mobile device over the weekend, and you’ll better understand what you need to optimize for your clients.
If you list mobile marketing as a service on your website, have you taken the time to live exclusively in a mobile world? For the weekend, think like a prospect who’s only using mobile.
You can use your tablet, phone or Apple watch. Just keep your computer powered down.
Here’s what to focus on: http://nate.at/1mm8Lmy