Profile

Cover photo
Nathan Safran
Worked at Conductor, Inc.
Attended Seton Hall University
Lived in New Jersey
458 followers|58,272 views
AboutPostsPhotosVideos

Stream

Nathan Safran

Shared publicly  - 
 
My new column on Search Engine Land...
1
David Rothschild's profile photo
 
Awesome 
Add a comment...

Nathan Safran

Shared publicly  - 
 
After a bit of a hiatus, I'm back at Search Engine Land!  Check out my latest column detailing how to grow your career by focusing on the whole customer experience:

http://searchengineland.com/grow-career-see-whole-customer-experience-219067
It's important for SEO professionals to be well-versed in search, but columnist Nathan Safran reminds us that true leaders understand the bigger picture as well.
1
David Rothschild's profile photo
 
very cool  i love it!
Add a comment...

Nathan Safran

Shared publicly  - 
 
http://www.conductor.com/blog/2015/03/seo-jobs-seo-salary-growth/

Very pleased to have had an opportunity to work with Conductor, Inc. via my research consultancy http://bluenileresearch.com on this project.
We analyzed 2015 SEO jobs and SEO salary data. We found that SEO jobs are up by 18%, and SEO salaries have doubled across the board.
1
1
David Rothschild's profile photoSteve “berto” Bertolacci's profile photo
 
very cool!
Add a comment...

Nathan Safran

Shared publicly  - 
 
87% of Marketers now have content to move buyers through the purchase funnel.  Read more in my latest Search Engine Land column...
Content marketing is hitting a very important inflection point. Find out what you need to do to keep up with its development.
3
SEMrush's profile photoNathan Safran's profile photoDavid Rothschild's profile photo
3 comments
 
very cool!
Add a comment...

Nathan Safran

Shared publicly  - 
When it comes to ad targeting, is there a point of diminishing returns? Maybe there is such a thing as just enough ad targeting and no more.
1
David Rothschild's profile photo
 
very cool
Add a comment...

Nathan Safran

Shared publicly  - 
The Future of Digital Is Here and It Is Targeted. Author: Nathan Safran | August 6, 2014 12:18 PM Leave a Comment. Here at SEMPO we've been thinking a lot this month about how digital has evolved so far this year and how we expect it to continue to evolve over the second half of 2014.
1
David Rothschild's profile photo
2 comments
 
very cool!
Add a comment...
Have him in circles
458 people
AJ Kohn's profile photo
Jen Marie Robustelli's profile photo
Trond Lyngbø's profile photo
Jacqueline Ronci's profile photo
Raphael Barishansky's profile photo
Anthony Welsch's profile photo
Allen Cheyette's profile photo
Shakil Prodhan's profile photo
Elena Terenteva's profile photo

Nathan Safran

Shared publicly  - 
 
Ever wonder what you’d discover about searcher behavior if you gave a group the same set of scenarios & told them to search online to find a solution? Find out in my new study on searcher psychology.

http://bluenileresearch.com/psychology-searcher/
Psychology of the Searcher: Patterns in How Searchers Formulate Queries Executive Summary: Marketers see visitors from a wide variety of search queries coming to their site.  This data is valuable in guiding a search strategy, but it has existed in a vacuum, with little known about how searchers make decisions about how to phrase their search that lead up to ...
1
Micah Fisher-Kirshner's profile photoNathan Safran's profile photoDavid Rothschild's profile photo
7 comments
 
Very cool!
Add a comment...

Nathan Safran

Shared publicly  - 
 
I am conducting some research for a report for market research company (bluenileresearch.com) on how people search on Google.  Please take 2 minutes (really!) to complete my 10 question survey and be entered to win an Amazon gift card.
Thank you in advance.

http://tinyurl.com/nb9wbfh
Thank you for participating in Blue Nile Research's survey. This 10 question survey should take you no more than 2 minutes and will ask you about how you might search on Google in a few different scenarios. Please answer the questions in a manner that most closely matches how you would search in ...
1
David Rothschild's profile photo
 
Very cool!
Add a comment...

Nathan Safran

Shared publicly  - 
 
Please to announce the launch of my new market research consultancy, Blue Nile Research.  Ping me if you have a need for custom, but affordable market research study to create buzz for your company or solve a marketing problem.
http://bluenileresearch.com/
2
Stephen J Dow's profile photoNathan Safran's profile photoFayge Safran's profile photoDavid Rothschild's profile photo
6 comments
 
Very cool!
Add a comment...

Nathan Safran

Shared publicly  - 
 
My new Search Engine Watch column examines what Marketing executives say about how to create and target content: http://searchenginewatch.com/article/2360886/What-Marketing-Executives-Say-About-Content-Targeting
A new study shows that most marketers believe they should be producing smaller amounts of more researched content.
2
David Rothschild's profile photo
 
very interesting looking for more interesting post!
Add a comment...

Nathan Safran

Shared publicly  - 
1
David Rothschild's profile photo
 
very interesting!
Add a comment...

Nathan Safran

Shared publicly  - 
 
http://searchengineland.com/time-marketers-pay-attention-branding-benefits-search-197137
Ever wonder about the impact of appearing in the search results on the brand? In this article, I examine the data behind the lift brands experience from appearing in the search results and talk about what Marketers should do next.
Google recently released a study that concluded, “Search Ads Lift Brand Awareness.” The study tested brand recall for searchers who had seen the target brand in paid search ads against a control group who had not been exposed to the brand. The study concluded that brand-exposed searchers had a 6.6% increase (80% lift) over the […]
1
David Rothschild's profile photo
 
very cool!
Add a comment...
People
Have him in circles
458 people
AJ Kohn's profile photo
Jen Marie Robustelli's profile photo
Trond Lyngbø's profile photo
Jacqueline Ronci's profile photo
Raphael Barishansky's profile photo
Anthony Welsch's profile photo
Allen Cheyette's profile photo
Shakil Prodhan's profile photo
Elena Terenteva's profile photo
Work
Occupation
CEO/Founder Blue Nile Research
Skills
Market Research, Thought Leadership
Employment
  • Conductor, Inc.
    Director of Research, 2009 - 2014
  • Forrester Research
    Analyst, 2007 - 2009
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
New Jersey
Links
Other profiles
Contributor to
Story
Tagline
Here I am. There you are.
Introduction
Director of Research for Conductor, the leading enterprise SEO technology platform. Columnist at Search Engine Land & Search Engine Watch. Blog: exceljockey.com
Bragging rights
A legend in my own mind.
Education
  • Seton Hall University
    MBA, 2002 - 2004
Basic Information
Gender
Male