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Consentric by MyLife Digital
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Rethinking Personal Data
Rethinking Personal Data

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We are delighted to announce that we will be exhibiting at the B2B Marketing Expo 2018, at the ExCeL London on the 21st and 22nd March – come and visit us on stand 1462!

The B2B Marketing Expo is the free to attend, one-stop shop for all those looking to stay ahead in our ever-evolving industry. Having scoured the globe to bring the sector’s most dynamic minds together under one roof for two days of innovation, education and industry insights, the 2018 show will provide any marketing professional with all of the critical advice, innovative ideas and latest technological resources needed, to establish themselves as a definitive success within the sector.

There will be 700 cutting-edge exhibitors, 500 expert-led seminars and 200 interactive masterclasses, the event will showcase everything from market leading cloud systems, like Consentric, and innovative email marketing platforms, to world-class creative design and cutting-edge data bots. The event will include everything you need to optimise your marketing strategy and achieve unprecedented levels of business growth.

At the show, we will be able to talk to you about your data protection and customer permission strategy – and how the new regulations will affect your overall marketing plan. We can book you a demonstration of our Consentric platform at a time that is convenient for you, and our Chief Commercial Officer J Cromack, will be taking a seminar in Theatre 18 at 16:15 to 16:45 on 21st March.

J will discuss how research reveals there’s not enough trust between citizens and organisations – that customers don’t have enough digital understanding of what happens once they entrust companies with their personal data. But that GDPR presents us with the opportunity to address this – by giving back control of personal data to the customer. He will help you to achieve best practice, so both parties can discover the meaning, value and power in data, and strengthen trust.

Following the unimaginable success of the 2017 event, the B2B Marketing Expo is now truly established as the hub for marketing innovation in Europe, and we’d love to see you there!
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Ruaridh Thomson's talk on Artificial Intelligence and Consent at MyData2017.
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Artificial Intelligence and Consent. a presentation by Ruaridh Thomson at MyData earlier this year in Helsinki.
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MyLife Digital (MLD) is pleased to add GMA Consulting (GMA) to their partnership programme with an agreement to distribute each other’s General Data Protection Regulation (GDPR) solutions to new and existing customers. Under this partnership, GMA will offer Consentric Permissions to its customers, and MLD will use and add GMA’s GDPR Portal to its partner portfolio. Read the full news release here...
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Today we have taken our stand to Bounce Ping Pong in Farringdon, for the Together We're Better Conference - come and say hi! #twbconf
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19/10/2017
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ICO to launch new helpline (1st Nov) and modify their 12 steps guide to GDPR specifically for SMEs.
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What does GDPR stand for??

One of my colleagues was at a GDPR seminar in Cardiff last week and somebody in the audience actually asked this very question.

So...

1. Did they book the seminar not knowing what they were going to?

2. Have they been living on another planet for the last couple of years (certainly the last 3 months as everyone on LinkedIn these days appears to be an expert!)?

3. Isn’t the right message getting to the right people at the right time?

Maybe, just maybe it’s a mixture of all three or more possibly there is still too much confusion and uncertainty out there. Read J Cromack's latest blog for Together We're Better Conference this Thursday.

https://www.togetherwerebetter.org.uk/resources/what-does-gdpr-stand
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This year’s CIPS conference will be held under the theme: Procurement and Supply: Unlocking Competitive Advantage. In today’s market place there is a need to drive competitive advantage, to be flexible and look at ways to enable strategic partnerships with SMEs, local suppliers and start-ups who may offer innovative solutions or have more time to generate new ideas.

J Cromack will be leading Breakout session 3

Breakout Session 3: Procurement Compliance

Practical talks: The increased legislative burden across the business
Procurement is operating in an ever -increasing regulated environment. The introduction of the General Data Protection Regulation in May 2018 is the biggest change to data protection legislation in more than 20 years. As a result, organisations will need to ready themselves for the impact that this will have across the business. J wll explain the 10 steps to prepare for GDPR, and that software and processes across the business will need to change inline with the new rules.
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