Automation helps a lot in the software industry; however, I’m not a big fan of such automation in SEO. Software/tools scan every bits and pieces of a website from a crawler perspective, and shows tons of errors that don’t sometimes make sense. All that is shown may not be as prominent as many SEO professionals consider. Sometimes, such audits may cause more than good in today’s semantic search environment. Be advised to pick through the fluff to find the Tic-Tac of truth.
Read here the full post - http://www.digitalgossips.com/2014/04/why-you-should-not-trust-seo.html
My two cents: Not necessarily, all bloggers possess the same personas as many others at time when Google prefers quality, and ignores rags. However, I am unsure if Google is semantic enough to separate the sheep from goats. Universally true, some lone bloggers are not as charismatic as other stalwarts out there with hundreds and thousands of followers on social media (esp. on G+), and even their “rags” are picked by both Google and followers. It’s very difficult for such bloggers to go from rags to riches.
I always notice some outstanding blog posts/articles on G+ from some unknown bloggers, but people are less interested in +1ds, or post their comment/re-share. The ripples are so poor that such posts rarely appear on G+ with a hot symbol. On the contrary, hundreds of followers +1ds some crappy images posted by popular bloggers, and they kill some high quality content. Do you think they make a difference in a hyper-saturated and over-flooded virtual economy? So, going back to the question – If the answer to a question “Can a lone blogger make a difference, is shifted from ‘No’ to ‘Yes’ may be partially true that can't be answered laconically. This requires a change in perception. A lone blogger can make a difference only when his/her own circles/networks encourage and appreciate the quality post, if any, than ignoring the same and liking (+1d) some crappy images shared by some renowned bloggers. Simple logic – Marketing is not only about personality but also about "help". Its not just about shaking hands together and stay connected, but "lending" all helping hands to a lone blogger in building the personality by recognizing and endorsing such posts than creating an ‘elite’ and living mirthfully! :)
Google values a link from these sources because the search engine trusts them very high, and their reference implies a trusted vote for both Google and users. Google may not ONLY trust these sources, but can trust yours too, if you build a reputation. Yes, building reputation is a key to build trust on Google. Focus on building trust than building links. The one who wastes his/her time on link analysis, content link ratio, counting quality of backlinks, etc., is analogous to someone who dreams of landing on the moon with a commercial aircraft.
Be wary of riding on such aircraft!
Do want to work as a ‘Director of Operations’? Let me tell you a little more about the position. This job demands you to be available 24x7, no break, no CL/SL, no annual vacation, no Christmas Holidays, and no salary. The job also requires to be standing on your feet most of the hours. This requires a high level stamina, great negotiation skills, and interpersonal relationship.
Workload increases during festivals time, and you have many sleepless nights.
Will you work for it? I know, you guys think it’s crazy. But, there are millions who are working. Can’t believe, right? Watch out!
Job Interview Which U Shouldn't MISS SHARE!!
1) Its Google’s product and social signals affect search rankings
2) It’s expected to overtake Facebook very soon
3) G+ is more than a social site. It’s a social network
4) Growing communities faster than Facebook, and Linkedin
5) Personal connections and their email Ids
6) Hangout & Help outs
7) Advanced metrics such as ripples
8) Building your niche and reputation
9) Fastest way to build hundreds and thousands of audiences
10) Big data (SNA) for G+ posts, their relationship, re-shares, +1ds, etc.
- Digital GossipseCommerce Consultant, present
- OptimusBT, Logix, SumTotal Systems
► digital analytics, digital planning, media planning & roadmap development
► presentation, training, coaching, writing about digital marketing
► tackling complex Google analytics issues & A/B testing, landing page optimization
► online analytics, pre-sales activities & business analysis
► eBusiness consulting & online strategies
► strategic consulting, content development, wire frame, web design, and orientation
► client call, coordination with internal and external stakeholders, road map creation,
►semantic search, inbound Marketing, web analytics implementation and audits
Certifications & Awards
► Certified eMarketing Professional from IAMAI
► Certified e-Commerce Consultant (IPMC) from AAPM
► Honorary Global Advisors for AAPM™ Board of Standards
► ASP.NET, PHP, Magento, SharePoint (Functional Knowledge)
► IIS, LINUX, (Basic Knowledge)
- A Master's Degree in Economics (M.Econ)
- PGCBM (XIMB)
- Diploma in Journalism
- IAMAI Certified
- AAPM Project Management
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