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Mucha Murapa
51 followers -
Direct Marketing Consultant & Social Media Strategist
Direct Marketing Consultant & Social Media Strategist

51 followers
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Non-stop, back-to-back #RockAndRoll on this week's Build A Better Business on +ioradiouk A tribute to the man who Bruce Spingsteen described as "Rock's greatest practitioner, guitarist and the greatest pure rock and roll writer who ever lived". #ChuckBerry http://bit.ly/2nijdjR
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Final #BuildABetterBusiness of 2016! Part Two of Lessons Learned during this year: http://bit.ly/2hSli0Z

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If you wish you were having better success with your #FacebookAdvertising and you don't know Kim Snider, now would be a pretty good time to hear what she has to say! http://bit.ly/2fXEXhx
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If a high value Info Product at the classic $1,997.00 is on your horizon, you may want to read this first! http://bit.ly/1V1p2rr
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If we were to refer to the classic books, Republican Party presumptive nominee Donald Trump may not always 'Win Friends' but as my teacher explains, he can 'Influence' and 'Persuade'! http://draytonbird.com/2016/06/what-donald-trump-understands-that-the-others-including-hillary-dont/
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Legendary Ad man David Ogilvy has some memorable quotes:

"The consumer is not a moron, she is your wife"

"Unless your advertising contains a big idea, it will pass like a ship in the night"

"We sell or else"

The last one is a particular favourite of mine, given so many agencies these days have a seeming 'unwillingness' to sell!

Mr Ogilvy was also a wonderful writer and teacher.

But it was a particular foreword he wrote for another Ad legend, that REALLY got my attention.

Check it out here: http://bit.ly/1WFX7Dn

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Business 'Owner' or a Business 'Operator'? Listen to the latest #BuildABetterBusiness here: http://bit.ly/1rSaLXx

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Back in 2012, following a couple of pretty 'lousy' years, I came to the conclusion that if my life was going to get better, then 'I' needed to get better...

A key part of my getting 'better' was to find Mentors, and in the pic (Clockwise) are the people who were my 'Mentor of the Year'

2012: Pastor Val
2013: Dr. Glenn
2014: Drayton Bird
2015: Announcement to come smile emoticon

Not too much time in suspense I'm happy to say, as my 2015 'Mentor of The Year' is going to be revealed on ‪#‎BuildABetterBusiness‬ - today via IO Radio at 13:00 GMT

And if you can't make the show live, no fuss, no drama - I'll send you a recording link a day or too later

Make sure you tune in as I cover the role of a Mentor and why I think EVERYBODY needs one - 'specially me!

In some cases you can have ongoing contact with a Mentor - Pastor Val for example is not only a Mentor, but she is also my Life AND Business Coach.
Other Mentors can get you through a specific challenge and you don't even need to have much of a personal relationship or one-to-one interaction either.

But I will say that IF you have serious goals and ambitions, don't try and achieve them on your own. I am not saying you cannot get there...
It just tends to be MUCH easier when you don't try to do it alone.
Anyway, tune in to the show and my 2015 'Mentor of The Year' will be announced LIVE 

Listen to the show here at 13:00 GMT: http://ioradio.co.uk/

‪#‎SmallBusinessMarketing‬ ‪#‎SmallBusinessSocialMedia‬ ‪#‎Entrepreneurship‬ ‪#‎Advertising‬ ‪#‎Marketing‬
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While I agree with legendary Creative and Copywriter Steve Harrison that one must not always 'automatically' buy into the whole #PermissionMarketing  thing, I do believe that when it comes to #EmailMarketing  the more permission and agreement you have does tend to work better. Here is a great example of this from Sean D'Souza: https://youtu.be/frlvCsDqTvo

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Last Monday's #BuildABetterBusiness  radio show recording is now available where we discuss #emailmarketing  and alongside the great tunes, tune in to also listen to some great #emailmarketingtips  tips:  http://bit.ly/1XmL0ca
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