The One Sheet:
In the entertainment industry, a one-sheet or one sheet is a single document that summarizes a product for publicity and sales.
The use of one sheets started in the early 1900s up to the present.
A one sheet is a specific size. Up until approximately 1984 one sheets measured 27"×41" (68,58x104,14 cm) in size. Since the mid 1980’s, some one sheets measure 27"x40" (68,58x101,60 cm) in size.
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