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Mike McGrail
Worked at Velocity Digital
Attended Napier University
Lived in Edinburgh
1,204 followers|425,899 views
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Mike McGrail

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New personal site!
Find out about my (Mike McGrail) marketing and business event speaking, book me for your event, read my blog and listen to my podcast here!
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Mike McGrail

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Today's social media news, plus advice on Snapchat and Instagram advertising. Plus lots of music! Podcast is live!

#podcast   #marketing  
This week's show covers the big news from the Twitter Flight conference, looks at new B2B ads from Facebook and Yahoo's deal with Google. I also have a chat with Briony from Yelp Glasgow on her experience of Instagram ads to date and answer a listener question about marketing the same business in B2B and B2C. There's a heck of a lot more than that too! Oh and it all happens in less than 20 mins. Social media and marketing news, views and a little...
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Mike McGrail

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If you're needing that final push into incorporating social media advertising as part of your marketing output, my latest blog post may well help! 

#marketing   #advertising  
Social media advertising is now a key component for marketing success. Mike McGrail looks at three key reasons for adopting it here! Advice for all!
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Mike McGrail

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Velocity Marketing Podcast is live!

This week’s episode looks at Twitter’s plans to scrap the 140 character limit (don’t do it!), Fino takes us through Facebook’s new profile pages, we take a deep-dive into Instagram advertising, answer a user’s question re how to make Twitter better and Mike makes a plea for interaction. A 25 minute whirl around the world of digital marketing, social media and beyond!
This week's episode looks at Twitter's plans to scrap the 140 character limit (don't do it!), Fino takes us through Facebook's new profile pages, we take a deep-dive into Instagram advertising, answer a user's question re how to make Twitter better and Mike makes a plea for interaction. A 25 minute whirl around the world of digital marketing, social media and beyond!
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Mike McGrail

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Read the key facts about the opening up of Instagram's ad platform here...

#advertising   #marketing  
Instagram has announced that their advertising platform will be open to businesses of all sizes in autumn 2015. Read this for key info and opinion.
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Mike McGrail

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Here's today's bad social ad of the week! Fit Tea struggle with their CTAs and more. See below!

#advertising   #marketing   #socialmedia  
Why is this ad from PureTea on Twitter so bad? Find out and read advice on your social media advertising here.
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Mike McGrail

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You may have missed that Facebook now allows you to verify your local business Page. It's a really simple process that I've described step by step over on my blog, read it below! 

#socialmedia   #business  
A simple guide on how to verify your local business Facebook Page. It's quick and easy!
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Mike McGrail

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A look at work of various brands on social media attempting to grab a piece of the Back to the Future Day action! 

#marketing  
Great Scott! It's Back To The Future Day! Here's our look at the good and bad work from brands looking to jump on the bandwagon.
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Mike McGrail

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Latest social media news and views in my podcast! 

#marketing  
This week's show covers the new news app from Facebook, 'Notify', I share why I'm probably about to disconnect from you on LinkedIn, emplore marketers to get on the social ad via email targeting bandwagon, answer a listener question about making the most of time on social media and a heck of a lot more! Oh and it all happens in less than 20 mins. Social media and marketing news, views and a little bit of music.
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My business, +Velocity Digital LTD  is three today! Here's my thoughts on the last 1095 days. An honest look at running a business... 

#Startups   #entrepreneurship  
Velocity Digital is three years old! Founder, Mike McGrail gives his honest thoughts on running a business, entrepreneurship and much more here.
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Time to balance up the bad social ads with a good example from Google using Wimbledon to their advantage...

http://bit.ly/1UzGcQa

#marketing   #socialmedia  
Why is this Wimbledon Twitter ad from Google great? Find out and read advice on your social media advertising here.
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Mike McGrail

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This is first in a new series of articles looking at bad use of social media advertising by brands, first up is Tesco.

#advertising   #socialmedia  
Why is this ad from Tesco on Instagram so bad? Find out and read advice on your social media advertising here.
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Story
Tagline
Digital marketer, snapchatter, social media, adventurer, bon vivant, malts, leather bound books & mahogany.
Introduction
A man of digital ways with a penchant for all things social. Managing Director of Velocity Digital. Owner of The Social Penguin Blog

Have been from pillar to post on this amazing planet of ours and hope to see much more.


Bragging rights
I guess starting The Social Penguin Blog is a pretty good one!
Education
  • Napier University
    Marketing Strategy
Basic Information
Gender
Male
Other names
Michael
Work
Occupation
Digital marketing strategist
Employment
  • Velocity Digital
    Managing Director, 2012 - 2015
  • The BIG Partnership
    Senior Digital Account Manager, 2010 - 2012
  • Administrate
    Marketing Director, 2015 - present
    Marketing Director at e-learning startup, Administrate.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Edinburgh - Melbourne - Port Douglas - San Diego
Mike McGrail's +1's are the things they like, agree with, or want to recommend.
BGR
plus.google.com

Mobile and tech news, review, opinions and insights

Google Zaps Another Link Network, 'Several Thousand' Link Sellers Hit
searchengineland.com

What a week it’s been where Google and SEO is concerned. The company, via Matt Cutts, has issued several warnings about things to come — and

Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer
searchenginewatch.com

When it comes to SEO for Google, what should webmasters expect in the next few months? In his latest video, Matt Cutts provides an overview

11 great ways to use social proof in ecommerce
econsultancy.com

One of the most effective techniques you use on your ecommerce site to increase the confidence of buyers is 'social proof'.

Stop Stealing My Blog Posts! | Social Media Today
socialmediatoday.com

After I published an article on Social Media Today, it began to pop up on other website unattributed to me. Indeed, it was republished 100 t

Womens Shoes, Mens Shoes, Footwear, One for One, TOMS Shoes UK | TOMSSho...
www.tomsshoes.co.uk

Buy womens, mens shoes online from TOMS Shoes UK and support the One for One movement. With every pair you purchase, TOMS UK will give a pai

Facebook launches Ads API
econsultancy.com

The efficacy of Facebook advertising may still be yet to be determined for many advertisers, but that hasn't stopped brands from pouring big

TOMS Shoes
www.tomsshoes.co.uk

Toms Shoes - With every pair you purchase, Toms will give a new pair of new shoes to a child in need.

XE: (USD/GBP) US Dollar to British Pound Rate
www.xe.com

Calculate live currency and foreign exchange rates with this free currency converter. You can convert currencies and precious metals with th

Friday Freak Out - The Overuse of Twitter Hashtags | The Social Penguin ...
www.thesocialpenguinblog.com

Mike lets off a little steam about the overuse of hashtags across Twitter.

SEO - How to Find Your Natural Search Rankings | The Social Penguin Blog
www.thesocialpenguinblog.com

Tyler Moore gives practical advice on how to check what your actual search engine rankings are and identifies some tools outside of Google t

Interview with Trevor Johnson from Facebook [VIDEO] | The Social Penguin...
www.thesocialpenguinblog.com

Mike McGrail and Jo Barnes interview Trevor Johnson from Facebook about the future of the network and opportunities for brands.

Book Review - The Lean Startup by Eric Ries | The Social Penguin Blog
www.thesocialpenguinblog.com

Michael Hayes reviews The Lean Startup by Eric Ries, a guide to installing lean mentality in a startup. Includes theory.

Friday Freak Out - Facebook Update Overkill by Businesses | The Social P...
www.thesocialpenguinblog.com

Mike McGrail vents about brands and businesses ramming too many Facebook updates down our throats and gives advice on providing a valuable F

Friday Freak Out - Automated Account Updating | The Social Penguin Blog
www.thesocialpenguinblog.com

Mike has a mild freak out about automating updates across social networks and media.

Is Social Media Pulling Us Apart? [VIDEO] | The Social Penguin Blog
www.thesocialpenguinblog.com

A great video from David Bowden exploring the world of social media technology and its impact on our lives.

More Twitter DM Spam- Warning Do Not Click! | The Social Penguin Blog
www.thesocialpenguinblog.com

There is a new spate of Twitter DM spam - 'Someone is posting nasty updates on their twitter about you, heres the posts they've been making

What Google Plus Your World Means For Your Business | The Social Penguin...
www.thesocialpenguinblog.com

Jenni Maley takes a look at Google's Search Plus Your World and decides that it's time for brands and business to get active on Google+. Pra

Dear Facebook & Co - Please Keep it Simple, Stupid | The Social Peng...
www.thesocialpenguinblog.com

Mike McGrail warns that Facebook and Google + must keep things simple or risk losing their social routes.

Good coffee, loads of space, tasty baking and damn comfy sofas! Only grumble is the price of food, it's certainly at the top end of cafes, but other than that, can't fault it. Flat white is a triumph.
Public - 2 years ago
reviewed 2 years ago
I've been to The Huxley a few times and it is fairly average really. Nice surroundings and good beer, but the food can be very salty. The hotdogs are the shining light and I regret not getting one yesterday, I went for a a burger and it was very greasy. The staff are always great and it's a good location, but it just misses a four star review due to the average food.
Public - 2 years ago
reviewed 2 years ago
2 reviews
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