Eating disorders are serious and happening things. The pressure on all people, young females especially, to look skinny and pretty enough is unfortunately strong in many places and leads to negative body image, which itself can lead to things like eating disorders.
While this pressure continues the numbers of anorexic and bulimic people are rising. Something should be done about this, and I quite agree with the part of the law stating that an ad must include a label specifying digital modification when it has been photoshopped. I personally think that could help, and at least is a step in the right direction, but that could even be seen as too far. The minimal BMI for models IS too far in my opinion. Sometimes girls are naturally very skinny, despite attempts to gain weight-- those girls should not be discriminated against, for one. It seems like more of a parental thing anyways-- teach your kids not to listen to the definitions of beauty made by media, don't make the government get involved with doctors verifying the weight of models! That part just seems rather ridiculous and overdone. I agree with the cause behind the law, initially, but the all in all content could definitely be improved.