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Mike Allton
Works at SiteSell
Attended The Ohio State University
Lives in St. Louis, MO
188,717 followers|20,382,654 views



Mike Allton

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Take your Blogging to the Next Level

Many individuals and businesses aspire to become better bloggers. Perhaps you’re looking to add an additional revenue stream, or perhaps you’re hoping to use your blog to establish your expertise and authority in your field. Whatever the reason, you’re on the right track! Your blog can do all those things and more for you, but it will take time and hard work.

That’s where I can help.

Here are a number of articles I’ve published which you can spend some time reviewing and learn several key techniques and aspects of blogging that will help you.


101 Blogging Tips for Successful Business Blogs -

How Often Should You Blog: The Ultimate Answer -

What Does It Take to Blog 3 - 5 Times a Week? -

The Importance of Ignoring Your Blogging Schedule -

Cut Your Blog Writing Time by 50% with a Blog Template -

WARNING: This Will Improve Your Blog Traffic by 25% -

They’re Just Words. Edit Your Blog Posts Ruthlessly. -

How to Blog Like Mike -


Generating Blog Ideas - 

Tell Your Business Story, One Blog at a Time -

Vary Your Blog Posts With These Three Styles - 

How to Orchestrate Themes Into Your Content Marketing -

Are Your Blog Posts Riding Coattails? -

How to Create Brand Interest and Value with Newsjacking -

The Epic Post on Epic Posts: The Ultimate Guide to Writing Epic Content -


How I Promote My Blog Posts -

5 Ways to Make Your Blog Posts More Shareable -

Super Charge Your Blog Reach as a Triberr Power User - 

How Many Titles does your Blog Post Need? -

Should Bloggers and Businesses Share Old Content? -

How to Revive Old Blog Content - 

5 Reasons Canva Will Rock Your Blog - 

How Bloggers Can Leverage Instagram -

Facebook Adds Authorship. Bloggers Take Note! -

Use Buffer’s Extension For Powerful Visual Shares -

How to Leverage the Power of Hootsuite for Social Media Success - 

Finally, be sure to get your free trial of SBI! for WP ( where you can use the Brainstorm It! tool to research and come up with additional blog topics.

If you haven’t already, I would recommend subscribing to my Blog Notification Circle. If you’re interested in getting a notification each time I share a new article on social media, blogging and marketing, just let me know. New posts come out no more than once or twice a day. (For more information on how you can use this technique yourself, click here:

Best of luck with your blog! 

#Blogging #ContentMarketing #BloggingTips 
Brandon “Fuzzy” Schwartz's profile photoArshad Amin's profile photoRobert Riley's profile photoJason Man's profile photo
You know what +Mike Allton when my friends had been watching prison break series, they had been skipping studies, bunking classes, failing in exams while I had been taking A's, wasn't interested in watching it.

Then around 2011 I got my hands on it, watched like three times I guess, was so happy that I didn't watch it back then because then I would have to wait and wait each week, bunking classes, failing.

That's how your content is for me, I never read it, just got my hands on it and I am happy that I don't have to wait for such awesome posts like the rest of your readers and this is why I didn't touch "walking dead" so far lol ;p

I just can't do the waiting and all that! So am happy I have tons to read, tons to learn yahoo!

There was a guy in our town, he used to read old newspapers too, Once I asked em about why he do that, he said any news that he hasn't read is as fresh as today's news for em... ;p it's great to be late!
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Mike Allton

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You don’t get inspired, then do great work. You do great work, then get inspired.
People who work when they are discouraged succeed more often than people who won't until they are inspired.
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How to Use Analytics to Increase Instagram Engagement

#instagram   #instagramtips   #blogpost  
I'm going to share some solid tips to grow your Instagram account using analytics. Nothing is super complicated, it just takes time and a little elbow grease.
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The Panthers and Broncos are playing football, but here are a few sports that astronauts enjoy while on the International Space Station. Check it out: #SuperBowl #SB50
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Mobile Account Switching for iOS!

This has been a long time coming for many of us... the ability to switch to a different page or profile within the Google+ app without having to log out and log back in.

Just grab the latest update and open the app. You'll be able to select which pages or profiles you want to be able to toggle.

After that, just tap the hamburger menu icon and you'll see a drop arrow to the right of your existing account which reveals your other pages and profiles.

The app will then also recognize and display notifications for those profiles, allowing you to see and easily respond to both personal profile and brand page mentions and updates!

#GooglePlus   #GooglePlusUpdate   #iOS  
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Mike Allton

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How To Deliver Intense Influencer Marketing
With Hootsuite

Sparked by an idea by +William Rock and post from +Stephan Hovnanian, I've written up three key ways (plus a bonus) with which you can and should be using Hootsuite to make a more positive, deeper impact on the influencers in your niche.

Learn more: 

#InfluencerMarketing   #Hootsuite   #Twitter  
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Nice writeup :) Thank You +Mike Allton for including us 
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Featured in this week's marketing digest:

Content Marketing
The #1 Thing Stopping Most People from Repurposing Content by +Denise Wakeman
What Is a Content Marketer? by +Demian Farnworth

Social Media
23 Social Media Tools That Experts Use to Streamline Their Marketing by +Neil Patel

How To Build A Massive, Engaged Twitter Following by +Mike Allton

B2B Marketing
7 B2B Marketing Strategies That You Need to Master by +Clement Lim

How To Make Wicked Good Videos Even if You Are Camera Shy by +Kim Garst

Google News
G+ Web Preview Update by +Luke Wroblewski

The Ray2Go spotlight show
Human Marketing – What it means to be a Human Business

In this week's marketing digest: Repurposing Content, social media tools, Twitter, B2B marketing, Video marketing
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This article will help you incorporate video into your business marketing strategy by leveraging the available live streaming video platforms.
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In case you missed it...
The Top Social Media Blogs To Follow

These are the finalists from +Social Media Examiner's annual Top Ten Social Media Blogs contest. And regardless of who gets top honors, my recommendation to you is that you follow and read each and every one of these nominees, as well as SME and the judges, to help make your marketing efforts in 2016 amazing.
These are the twenty finalists in this year's Top Social Media Blogs contest by Social Media Examiner. Use this list to follow each, along with the judges and SME, to improve your marketing in 2016.
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Mike Allton

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The Top Social Media Blogs To Follow

These are the finalists from +Social Media Examiner's annual Top Ten Social Media Blogs contest. And regardless of who gets top honors, my recommendation to you is that you follow and read each and every one of these nominees, as well as SME and the judges, to help make your marketing efforts in 2016 amazing.
These are the twenty finalists in this year's Top Social Media Blogs contest by Social Media Examiner. Use this list to follow each, along with the judges and SME, to improve your marketing in 2016.
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Famous Last Words

Italian artist Raphael’s last word was simply, “Happy.” and Frank Sinatra dying, simply said, “I’m losing it.” We are fascinated by those final moments of lucidity because we hope that, somehow, in those moments we may just catch glimpse of a greater truth, an inkling of something that lies beyond us and is greater than us which somehow allows us to rationalize the finite timeline we are currently running on.

Famous last words are collected ( poured over, analyzed:, rationalized and our brains then compute a way for us to retain our sanity, deal with something inevitable and still go on.

I know, kind of a dumper reading this on a Sunday but there is a real point to it that’s actually a little more uplifting so bear with me. The Buddhist view on death and the afterlife involves Karma ( and consciousness, both of which have found fertile ground of late in theoretical physics. John Wheeler, in particular, the same man who coined the term “Black Hole” ( has also floated the notion of the digital universe: which, at a stretch, makes a sentient program of each of us.

Energy that cannot be created or destroyed ( which suggests that it comes from somewhere prior and it goes somewhere at some point - That point many agree (amongst them Stephen Wolfram -, the man who created the semantic search engine Wolfram Alpha - is one that, perversely enough, is not that far away from what many of the world’s main religions actually preach:

Here’s the interesting noodle-twisting moment you’ve been expecting: Does, syllogistic thought, despite its apparent rigor, simply replace the narratives we tell ourselves when we use mythology ( or legends ( and is doomed to eventually lead us to the exact same place albeit via a higher path?

We are, after all, much smarter these days, but no less afraid of dying. The tools we use to think with have hardly changed over the last 100,000 years ( So is there a real point in worrying about it? The fact that more of us perhaps are examining this part of our lives ( is not necessarily a bad sign.

We focus so much on dying because we seek to understand its opposite. We know that dying, irrespective of what really happens to us, is indeed “…an awful big adventure” - Stephen Cave, points out that our awareness of death and our attempts to deal with it are a great leveler: They form a tendril of commonality that unites us all through our humanity.

It is actually these two things: increased and increasing awareness and the commonality of our humanity that actually begin to make a difference. Our sense of our passing has gone through stages. We used to think that the afterlife was some kind of reward for our current behavior: A sensible ploy, if you like, that made perfect sense when we needed a quick means of establishing a common framework of values in a growing social setting: which would allow us to “just get along” (

It then became a means of comforting us against the horrific or the unknown. ( It now has become the means through which we actually experience the full richness of life: It allows us to form social constructs that are complex and continue to build upon their complexity because we constantly invest time and effort in their elaboration. Even more scarily we seem to be able to do all this, acting as discreet entities without really being even that:

So, here we are. Sugar flowing through our veins, caffeine exciting our synapses, reading not just how we rationalize the moment of our ending, and thinking about it, but beginning to understand the complexity of our being and enjoy the miracle of our lives. Whether we are religious or not, whether we believe in an afterlife that stems from an organized belief system or not, whether we believe that things just end or that we go on, the truth of it is that, in the moment there is an undeniable power in our connections and an incredibly elegant beauty in our perceptions.

So, with cookies, croissants, donuts and chocolate cake close to hand I can only raise a cup of double espresso and say: Have a great Sunday, wherever you are. 
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Great news for those of you using the +Social Warfare plugin!

h/t +Dustin W. Stout for the heads-up about Twitter count restoration possibilities.
Oh, You Want Twitter Share Counts Back?
Okay, fine-- you got it!

After much consideration and testing, we've finally brought tweet counts back to all +Social Warfare users! Today's 1.4.1 update gives you the ability to start tracking how many times your posts have been tweeted out, along with a few other goodies. 

Have a look for yourself by clicking the link/image below! 

#SaveOurShareCounts   #twitter   #socialmedia  
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+Mike Allton yea, pretty cool eh? I was pretty excited about it. :D
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  • The Ohio State University
    International Studies, 1992 - 1995
  • Bowling Green State University
    History and Computer Science, 1996 - 1999
  • Norwalk High School
    1988 - 1992
Basic Information
Looking for
May 13, 1974
Content Marketing Practitioner, Author, Dad

I love to teach others how to better leverage the internet and content to promote their business. Specifically, I provide articles and guidance on how to create blog and other content that helps increase website traffic, generate leads, and convert those leads into sales.

I maintain a blog and article archive at The Social Media Hat, but my primary focus is serving as the Chief Marketing Officer for SiteSell, where we help entrepreneurs and bloggers get their online businesses started.

We have recently launched a new product called SBI! for WP which is specifically designed to help WordPress users build and grow their business. You can read my full review of SBI! for WordPress as well.


Available Courses

Suggested Circles

  • Social Media News
  • Content Marketing Information
  • Blogging Tips
  • Technology Discussion

Suggested Articles

These are articles that I often recommend and reference:


I'm originally from Ohio where I studied Computer Science and History at The Ohio State University and Bowling Green State University. I've had a long career in IT, including PC Repair, Server configuration, networking, sales, websites and more. But in 2012, I discovered a passion and talent for writing and teaching Content Marketing.

I now live in St. Louis with my wife and two adorable daughters, along with two Birman cats. I blog weekly, am working on a blogging course, and will have a new book on Content Marketing out later this year.

Hangouts and Interviews and Panel Discussions

I am available to participate in broadcast Hangouts, Blabs and Interviews on a limited basis. If you would like to schedule an appearance, please contact me with your interview format and schedule.

Training and Consulting

While I am not currently accepting new clients, if you need help with something, please reach out. I may be able to provide the answer you need, direct you to the right resource, or refer you to one of my colleagues who can better assist you.

HootSuite Author & Solution Provider

With HootSuite, larger businesses, organizations and enterprises can set up social media dashboards used for not only promoting content, but also social listening, customer service, prospecting, and internal team communication. I am a Certified HootSuite Professional and have written extensively to help businesses set up their HootSuite accounts and train staff on how to create a Social Media Command Center.

More casual and individual HootSuite users are encouraged to review my #HootSuiteSeries for HootSuite tips, guides and best practices.

Tags: #SocialMedia #Google+ #LinkedIn #Twitter #Facebook #HootSuite | #ContentMarketing #Blogging | #WebsiteDesign #WebDev #Drupal #CMS | #SEO #SEM 

Bragging rights
I sold swimming pools and hot tubs in 2006 and 2007, and became a top salesman within the entire organization within my first year.
Chief Marketing Officer
Blog Coaching, Social Media Strategy, Google+ Consulting, Facebook, LinkedIn, Twitter, Search Engine Optimization, Internet Marketing, Hootsuite
  • SiteSell
    Chief Marketing Officer, 2014 - present
    SiteSell works to help entrepreneurs and bloggers build their online business, and I lead the team that builds and fosters relationships with those people.
  • The Social Media Hat
    Social Media Manager, 2012 - present
    I work with business owners to first identify content marketing and social media opportunities to promote their business and engage clients, and then help them to implement strategies and techniques to achieve those goals. In other words, I can help get your blog started, figure out what you're going to write about and who would be interested, which social networks to post to and when, and how to use social media to entertain, educate and engage your potential customers.
  • Freelance
    Website Developer, 2007 - 2012
    Built hundreds of websites using the Drupal Content Management System platform, providing business owners with a dynamic website they are able to update and add to themselves.
  • Dana Corporation
    ERP Support Specialist and Team Leader, 1999 - 2001
  • Viking Technology
    Sales Manager and Web Designer, 2001 - 2005
  • Litehouse Pools & Spas
    Sales Associate, 2005 - 2006
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
St. Louis, MO
Chesterfield, MO - Norwalk, OH - Columbus, OH - Toledo, OH - Bowling Green, OH - Lake Saint Louis, MO
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