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MID House Of Diamonds
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MID Diamonds | GIA, EGL & HRD Certified Loose & Wholesale Diamonds
MID Diamonds | GIA, EGL & HRD Certified Loose & Wholesale Diamonds

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Waking up to a new working day, knowing you are the NO.1️⃣ EXPORTER Is a wonderful reason to be GRATEFUL‼️We couldn’t have done that without you🌹Thank you💎 https://www.middiamonds.com/about/number-one-exporter/
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💎Click💎Search💎Find💎
MID vast online inventory encompasses #diamonds of premium cuts to value cuts, 0.30 #carat stones to extreme sizes of over 10 carats. With over 10,000 of our highest #quality diamonds you are sure to find your desired #diamond❤️
https://youtu.be/BFTQwOifflo
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VALUE OF SALES OF ROUGH DIAMONDS CLIMB
IN 2018 AT WORLD’S TWO LARGEST PRODUCERS

The value of rough diamond sales at the world’s two largest mining companies, De Beers and Alrosa, climbed in 2018 in terms of U.S. dollars, although production in terms of carats dipped.

With the provisional total for De Beers 10th sales cycle in 2018 totaling $540 million, the company closed out the year with sales worth $5.39 billion, which was a modest 1.6 percent higher than the amount reported in 2017. But rough diamond sales in terms of volume were 4 percent lower at 33.7 million carats, compared with 35.1 million carats a year earlier.

De Beers said that the volume of sales was below that of production mainly because of lower demand for less-expensive rough diamonds during the second half of 2018. Total production in 2018 was 35.3 million carats, which was at the low-end of its production guidance range of 35 to 36 million carats.

The average price per carat of rough diamonds sold by De Beers stood at $171, 6 percent more than the $162 that was reported in 2017.
ALROSA BEHIND DE BEERS AS WORLD’S SECOND LARGEST PRODUCER

At Alrosa, the state-controlled Russian mining company, sales rose 6 percent to stand at $4.5 million, up $242 million.

But in terms of volume an 8 percent decrease was reported, with sales of 38.1 million, compared to 41.4 million carats in 2017. The volume of sales of gem quality goods fell by 12 percent to 26.4 million, while the volume of industrial quality rose 5 percent 11.7 million carats.


Hauling diamond-rich ore at a De Beers Group/Debswana mine in Botswana.

Unlike De Beers, Alrosa reported that the volume of diamond production volume in 2018 was higher than that of sales, with 36.7 million carats mined during the 12-month period.

The Russian company said that its rough diamond price index gained 3.7 percent in 2017 on the back of recovering market demand.
DE BEERS’ PRODUCTION TO FALL AND ALROSA’S TO RISE IN 2019

In its guidance for 2019, De Beers forecast that rough diamond production would total 31 million to 33 million carats, subject to trading conditions. The company said that this would be a result of a transitioning of its giant Venetia mine in South Africa from an open pit to an underground facility, a process that should culminate in 2023.

De Beers also said that an increased proportion of production in 2019 is expected to come from its joint venture partners, who share part of the production, producing a mining margin that is lower than that generated at mines which it owns completely.

For its part, Alrosa said that production will rise by 4 percent in 2019, to stand at 38 million.
.>> Read #middiamonds new blog post about ROUGH DIAMONDS >> https://bit.ly/2RmeCIQ





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MID House of Diamonds will attend the 30th International Jewellery Tokyo show: IJT 23-26 January 2019, Which consider as Japan’s largest and international jewellery trade show.
Meet the MID Team at Booth: A11-14.
We will be featuring a large selection of GIA, HRD, EGL, AGS and IGI Certificates at very competitive pricing! For more information https://bit.ly/2MsxvJ9
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Thank you for being a part of 2018!
Wishing you and your family a Shiny Happy New Year!
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❤️If you LOVE what you do...You’ll never work a day in your life! ❤️ Shine....with hashtag#middiamonds
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Merry & Shiny Christmas🎄 💎From all of us at MID House Of Diamonds hashtag#middiamonds hashtag#keepitreal hashtag#christmas2019

https://www.youtube.com/watch?v=DX0a1LmpjOs&feature=youtu.be
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2018 - ‘THE YEAR OF THE LAB-CREATED DIAMOND’:
Looking back at the year just past in a newly released report, noted industry analyst Paul Zimnisky has pointed to developments in the synthetic diamond market as the factor for which 2018 is most likely to be remembered. Overshadowed by the announcement by De Beers at the end of May that it would be taking a significant position in the gem-quality synthetic diamonds market as a producer, through its branded Lightbox Jewelry line, Zimnisky noted that the year saw the average price of a 1-carat lab-created stone falling by almost falling to half of that of a comparable natural diamond, with the discount in late-November being 42 percent off the price of the natural product, up from 29 percent in January.
When De Beers-produced synthetic diamond jewelry became available to consumers exclusively through the company’s website at the beginning of September, Zimnisky noted, a 1-carat solitaire pendant that was being offered by Lightbox for $800 plus a nominal setting fee undercut the equivalent-quality 1-carat generic lab-created diamond by more than 78 percent. The latter was selling for around $3,700 at the time.

LIGHTBOX STRUGGLES TO KEEP UP WITH DEMAND
Public demand for the new De Beers product was massive, Zimnsiky reported, with almost all the 1-carat solitaire pieces selling out within a week after being launched. Although De Beers reassured customers that resupply could be achieved with relative ease, two months later, out of 43 Lightbox items offered, five were still sold out.
The bottleneck will be eased with the opening of a U.S. production facility outside of Portland Oregon, Zimnisky noted. Reaching full production early in the next decade, the factory will produce about 200,000 polished carats of synthetic diamonds a year.
With De Beers’ linear pricing structure of the diamonds, it is estimated that Lightbox will become about a $175 million per annum enterprise for De Beers, Zimnsiky wrote. But this is still just a small part of De Beers core natural diamond business, which reportedly was worth more than $5.8 billion in revenue in 2017.

OTHER PRODUCERS ATTEMPT AN ALTERNATIVE STRATEGY
De Beers is not the only major player getting its feet wet in the gem-quality synthetic diamond industry, Zimnisky noted. Richline, a jewelry manufacturer owned by Warren Buffet’s Berkshire Hathaway Group, announced that it would be a launching a synthetic diamond line called “Grown with Love” in time for the holiday season. It would be sold in the United States at Macy’s and JCPenney department stores, and would include engagement rings set with diamonds as large as 3-carats in size.
Richline is a hoping to overcome De Beers’ efforts to drive down the average price of synthetic diamond jewelry by selling its new line at price points that were more familiar before the launch of Lightbox Jewelry. A 1-carat “Grown with Love” solitaire ring will sell for $3,750, compared to slightly more than $800 for a ring by Lightbox, and a 1.5-carat ring will be selling for a $6,500, which is considerably more than the $1,200 being asked by Lightbox Jewelry.
“Most of the new entrants are attempting to maintain price points that are symbiotic with natural diamond pricing instead of using a Lightbox low-cost producer, linear pricing model,” Zimnisky wrote in his report. “The former pricing strategy is typical in luxury, where higher price points can provide the perception of worth, rarity and hopefully greater desirability.”
But the analyst seems skeptical whether Richline’s strategy can successful, noting that competition from low cost producers is inevitable. There are currently producers in China selling 2-carat, near-colorless rough in SI clarity for $300, he noted, with a 0.80-carat polished stone being offered for $425. This, stated Zimnisky, is even below that of the Lightbox retail price, which listing a similar sized stone for $640.
“Some of the CVD start-ups appear to have operating profits approaching 50 percent using the higher price points mentioned above in the above 1-carat polished items, the size-category that at the moment is protected from Lightbox and the low-cost producers in the East,” Zimnisky wrote. “The question is how long will this window last?” >> Read #middiamonds new blog post about LAB-GROWN DIAMONDS
>> https://bit.ly/2BcB29i


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Over 10,000 Diamonds 💎 Any Shape, Cut, Size & Color 💎Anywhere in the #world🌎 #middiamonds #losangeles #newyork #tokyo #shanghai #honhkong #antwerp #london #tokyo #tlv 💎
https://youtu.be/Vag72v-tP78
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MID Vast online inventory encompasses #diamonds of premium cuts to value cuts, 0.30 #carat stones to extreme sizes of over 10 carats. With over 10,000 of our highest #quality diamonds you are sure to find your desired: Any Shape, Any Size, Any #diamond...Anywhere in the World @middiamonds
https://www.youtube.com/watch?v=qR2dDzWVNzE&feature=youtu.be
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