Profile

Cover photo
Michael Wu
Works at Lithium Technologies
Attended University of California, Berkeley
2,595 followers|138,429 views
AboutPostsPhotosVideos+1's

Stream

Michael Wu

Shared publicly  - 
 
Although Lithium + Klout certainly means a bigger big data playground, lots of cool number crunching tech toys, and a very exciting future that we can create together, but to me personally, it’s a whole lot more than that... 

http://community.lithium.com/t5/Science-of-Social-blog/What-does-Lithium-Klout-Means-to-Me-Part-3-Up-Close-and-Personal/ba-p/143878
1
Add a comment...
 
Predictive Analytics is powerful, because you can "almost" see the future with it. Can your company see the future with Predictive Analytics?

http://www.forbes.com/sites/sungardas/2014/03/26/your-company-can-see-the-future-with-predictive-analytics-2/
By Natalie Burg If hindsight is 20/20 for businesses, what is the value of laser-focused foresight? Today, the value of predicting the future of markets and consumers is on the rise, but the trend isn't based on anything as mystical as tea leaves or palm reading: Simply put, it's all about the data.
4
Add a comment...

Michael Wu

Shared publicly  - 
 
Big data is good, analytics that turn data into insight is great, but insights that are actionable is even better. But what is actionable insights?

http://community.lithium.com/t5/Science-of-Social-blog/Are-Your-Big-Data-Analytics-Actionable/ba-p/129029
5
1
Paul Simbeck-Hampson's profile photo
Add a comment...

Michael Wu

Shared publicly  - 
3
Andrzej Marczewski's profile photoMichael Wu's profile photo
3 comments
 
Absolutely. Just so few bother to read past dan pink ;-)
Add a comment...

Michael Wu

Shared publicly  - 
7
1
Questions First's profile photoKathleen Hansen's profile photo@P2PEngagement's profile photoMichael Wu's profile photo
4 comments
 
+Kathleen Hansen yup. gamification exist in many form prior to the tech platform that help us track behavior data, feedback to the users, and gamify in large scale. Traditional sales leaderboard, and grading systems in school can be viewed as gamification, but they are just not very well designed.
Add a comment...
Have him in circles
2,595 people
Carlos Osorio's profile photo
Marc Smith's profile photo

Michael Wu

Shared publicly  - 
 
Yesterday, Lithium has announce the Klout acquisition. And if you are still curious as to why, here is my perspective on this deal

http://community.lithium.com/t5/Science-of-Social-blog/What-does-Lithium-Klout-Means-to-Me-Part-1-Today/bc-p/140060
7
3
Ricky Shin's profile photoPascal Howald's profile photo
Add a comment...

Michael Wu

Shared publicly  - 
 
By now, most brands recognize the importance of engaging their customers. But sustained engagement is difficult. How can brands engage their customers deep enough so they become enlisted and co-create with you?

http://www.economistgroup.com/leanback/consumers/consumers-under-the-influence/
3
Add a comment...

Michael Wu

Shared publicly  - 
 
Last week I was speaking in the East Coast. One of the topics that I've talk about has been briefly summarized into a blog post here.

https://blogs.akamai.com/2014/03/community-conundrum-connections-interaction-and-influence.html
1
Add a comment...

Michael Wu

Shared publicly  - 
 
now you know the difference between intrinsic vs extrinsic motivation. What's the difference between intrinsic reward vs intrinsic motivation?

http://lithosphere.lithium.com/t5/science-of-social-blog/Intrinsic-vs-Extrinsic-Rewards-and-Their-Differences-from/ba-p/128969
2
1
Kathleen Hansen's profile photoFerdinand Zebua's profile photoMichael Wu's profile photo
2 comments
 
Yes +Kathleen Hansen, you got it; that is the gist of it.
Add a comment...
People
Have him in circles
2,595 people
Carlos Osorio's profile photo
Marc Smith's profile photo
Work
Occupation
Principal Scientist of Analytics
Employment
  • Lithium Technologies
    Principal Scientist of Analytics, present
Basic Information
Gender
Male
Story
Tagline
follow your data, and you'll find enlightenment
Introduction

Dr. Michael Wu is the Chief Scientist at Lithium Technologies. Michael received his Ph.D. from UC Berkeley’s Biophysics graduate program, where he modeled visual processing within the human brain using math, physics, and machine learning. He is currently applying similar data-driven methodologies to investigate and understand the complex dynamics of the social web. Michael has developed the Facebook Engagement Index (FEI), Community Health Index (CHI) and many predictive social analytics with actionable insights. His R&D work at Lithium has won him the recognition as a 2010 Influential Leader by CRM Magazine.

In addition to the purely empirical methods, Michael also leverages social principles that govern human behavior (from sociology and anthropology, to behavioral economics and psychology, etc.) to decipher the intricate human components of social interactions. Through this combined bottom-up and top-down approach, Michael has developed a sophisticated predictive model of influence and an evaluative framework for understanding gamification. To tackle challenging open problems (like the value of WOM, social ROI, or the loyalty implications of gamification, etc.), Michael collaborates with academicians to conduct research on these unsolved problems.

Michael believes in knowledge dissemination. He speaks internationally at universities, conferences, and enterprises on his findings. His research and insights has been compiled and published in “The Science of Social,” and “The Science of Social 2”—two easy-reading e-books for business audience.

Michael has been a DOE fellow during his graduate career and was awarded 4 years of full fellowship under the Computational Science Graduate Fellowship. During his fellowship tenure, he has served at the Los Alamos National Lab conducting research in face recognition. 

Bragging rights
Got my Tripple Major undergrad degree in: Applied Math, Physics, and Molecular Cell Biology, then got my PhD in Biophysics, all from UC Berkeley!
Education
  • University of California, Berkeley
    Biophysics (Visual Processing & Machine Learning/Statistics)
  • University of California, Berkeley
    Applied Math, Physics & Molecular Cell Biology: Neurobiology
Michael Wu's +1's are the things they like, agree with, or want to recommend.
The Google+ Project
www.google.com

The Google+ project makes sharing online more like sharing in real life. Take the interactive tour for a quick look at five of the first key

The Big Data Fallacy And Why We Need To Collect Even Bigger Data | TechC...
techcrunch.com

Editor’s note: Dr. Michael Wu is the Principal Scientist of Analytics at Lithium where he is currently applying data-driven methodologies to

Social Media - Clash of the Social Network Titans: Google+, Facebook, an...
www.marketingprofs.com

Social Media - A few weeks into Google+, and most at least know of the new social networking site, even if they haven't joined yet. Still re

The Science of Influence
schedule.sxsw.com

The Science of Influence. Influential people, from journalists and entrepreneurs to investors and developers are idea-generators shaping the