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Michael Nelson
Works at Centripetal Network Consulting
Attended Duke University, The Fuqua School of Business
Lived in Washington, DC
33,244 followers|1,072,211 views
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Michael Nelson

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Did you know that we remember 80% of what we see, but only 20% of what we read? How to get MASSIVE engagement with your visual content
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Michael Nelson

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Marketing Alchemy – Magic Results Via Blending Science and Intuition

I love this infographic that highlights the challenge of blending the brain and gut feelings in marketing!

Marketing often seems to be an arcane mix of magic and luck.  Achieving the right blend of science and intuition is critical if your goal is great marketing!

http://thecogentcoach.com/marketing-alchemy-magic-results-via-blending-science-and-intuition
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Michael Nelson

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Marketing Alchemy – Magic Results Via Blending Science and Intuition

Marketing often seems to be an arcane mix of magic and luck.  Achieving the right blend of science and intuition is critical if your goal is great marketing!

http://thecogentcoach.com/marketing-alchemy-magic-results-via-blending-science-and-intuition
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Michael Nelson

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Mindset is the key to successful network marketing and indeed the key to growing any business.You can attend as many meetings and conferences as you like. Watch countless videos but it is crucial to attain the right mindset for direct selling.So firstly my thanks to Dave O'Connor  for very kindly giving me permission to blog about his video as above. He has provided me with a link for his FREE WEBINAR below - and amazing value it is too.You know ...
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Michael Nelson

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The +Freelancer Plus Ezine | A New Dawn
- New archive on +Listly, starting today

Much to my horror, +Bitly is dropping bundles. They are replacing bundles with tags, but we all know how well tags work out in the wild.

Even here on G+, hashtag search is woeful. And Google has semantics and the biggest search technology in the world up their collective sleeves.

h/t to +Frank Gainsford for helping me discover that gem about Bitly. But I digress.

New archive for the F+ Free Daily Ezine
Not one to let the grass grow, I've gone for an alternative. Seeing +Michael Nelson use Listly lists to great effect, I thought I'd give it a try. 

My first list will replace the aforementioned F+ Daily Branding Ezine archive I'd began to build on Bit.ly.

So, without further ado, here's today's edition; headlining, we have:
> 3D Viewing of Google Art's Ancient Artifacts; +The Next Web 
> Branding Within a Brand: How to Do it Right; +Pace
> YouTube Plans Ad-Free Subscription Service; +The SEM Post 
> 4 Ways to Use Twitter Video for Your Business; +Social Media Examiner 
> UK Biz Holds Back on Capital Investment. +Harrison Beale & Owen Limited 

I'm hoping that Bitly will at least give us the opportunity of extracting our bundles by way of .csv so that we can repurpose the data. I can't see it but, with the much better sharing option with Listly, its Chrome extension and Markdown-based commentary system, this cloud really does have a silver lining.

Hi-ho, Listly, awaaaaaayyyyyyyyy
Going it alone is a tough gig. Keeping up with your industry news is one thing. Learning how to market yourself, too? Another entirely. ### Personal Branding Matters I wanted **1 place** I could read the type of content that would help me make a difference. With nothing doing, I created my own ezine. Covering: - search n social - entrepreneurship and branding - financial tips and solutions [Freelancer Plus](http://ezine.zebedeerox.com)...
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Thanks, +Michael Nelson. Just beginning to realise the potential. Have a great weekend, squire!
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Michael Nelson

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LinkedIn isn’t simply a platform for job hunters and recruiters, but also multi-dimensional social media channel to build your circle of influence and net
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Michael Nelson

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To create an effective communities, smart marketers must understand how to apply the modern tenets of social media management
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Michael Nelson

Marketing  - 
 
Marketing Alchemy – Magic Results Via Blending Science and Intuition

I love this infographic that highlights the challenge of blending the brain and gut feelings in marketing!

Marketing often seems to be an arcane mix of magic and luck.  Achieving the right blend of science and intuition is critical if your goal is great marketing!

http://thecogentcoach.com/marketing-alchemy-magic-results-via-blending-science-and-intuition
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I'm excited to see what they come up with, its a great tool!
Canva for Work is coming soon. Pre-register now to get early access. Canva for Work will transform the way designs works at your company.
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Michael Nelson

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By using an emotional social selling approach,, B2B sales professionals can earn distinction from a marketplace of commodity
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Work
Occupation
Digital Entrepreneur
Skills
Strategy Creation, Digital Marketing, Social Media Marketing, Business Model Creation, Start Up Launch and Growth, Performance Measurement and Management, Operations
Employment
  • Centripetal Network Consulting
    Managing Partner, 2012 - present
    My partners and I focus on the same outcomes as I do with Cogent Consulting, but our clients are much larger and international. We're working with businesses in entertainment, music production and artists, construction, financial management, fitness and lifestyle, etc. and our clients are in the UK, USA, Australia, Israel, etc.
  • Cogent Consulting Group
    Founder and CEO, 2006 - present
    I work with business owners to first identify their goals and strategy. Then I work to develop and define a business model that can produce the goals and delight their customers. Lastly I create a digital marketing ecosystem that enables the business model to "go live" to reach their goals.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Washington, DC - Japan - Germany - Corpus Christie, TX - Pensacola, FL - New Ulm, MN
Story
Tagline
I'm Michael Nelson, a pioneer in Circumstance Marketing for digitally engaged businesses
Introduction
I increase business valuation and revenue for my clients via strategic digital marketing.  My program works in three phases; strategy development, business model definition and then creating a digital marketing ecosystem that brings more visitors, more leads and more sales.  I love to not only deliver results, but a capability for my clients.  Once our work is complete, my clients are able to continue to create inspiring results for themselves.


Michael Nelson

I'm the founder and CEO of The Cogent Consulting Group and co-founder and Managing Partner of Centripetal Network Consulting.

Contributor to Curatti.

Bragging rights
I've consulted on strategy and process improvement with the Executive Office of the President and bring that same level of attention to my small business marketing and business coaching services.
Education
  • Duke University, The Fuqua School of Business
    MBA
  • St. Olaf College
    History
Basic Information
Gender
Male
Looking for
Networking
Other names
The Cogent Coach
Michael Nelson's +1's are the things they like, agree with, or want to recommend.
Use Each Social Media Platform Like a Native
thecogentcoach.com

If you're a business owner and social media is a part of your marketing strategy, learning these "languages" is critical to avoid sticking y

Why LinkedIn Is Brilliant for Small Business Marketing
thecogentcoach.com

As a social platform, LinkedIn takes it lumps. There is the perception that it is a business job site, corporate networking site, not as goo

Fast Five Video - Fast Copywriting That Anybody Can Do
thecogentcoach.com

Copywriting seems to be a four letter word for many business owners. It is impossible to do well yourself and hard to afford the services of

How to Talk About Your Business
thecogentcoach.com

Fast Five Video with The Cogent Coach. There is a simple way to talk about your business and what you do that will help you.

Fast Five Video - What is a Marketing System and Tools to Use
thecogentcoach.com

In this Fast Five Video, I cover what a marketing system is and what tools can be used to build one.

Marketing Storytelling in the Age of Digital ADD
thecogentcoach.com

Storytelling is how we prefer to hear marketing information. It lets us envision ourselves in the situation and determine if a solution is f

Get These Basics Right To Make Your Marketing Simple
thecogentcoach.com

Consistent growth is challenging if you don't have a system that works or if your flow isn't that good.

5 Keys to Revolutionary Lead Generation | Michael Nelson | LinkedIn
www.linkedin.com

If you’re using the Internet to help market your professional service, did you know that your results could be hugely improved by using a co

The Knowledge To Make Business Growth Easy And Predictable | Michael Nel...
www.linkedin.com

If you feel frustrated by marketing and sales or trying to grow your business, then this post is for you!I’ve found that it’s a real downer

The Knowledge To Make Business Growth Easy And Predictable
thecogentcoach.com

I've found that it's a real downer when I struggle to market while I'm trying to do great work for clients or sell products that I know will

Find What You Need - Solve Your Google Search Problems
thecogentcoach.com

How many times have you been frustrated by a search on Google? Most of the time, I enter my search topic and I find what I'm looking for qui

Turn Marketing Theory Into Profit
thecogentcoach.com

It's time to turn Growth Hacking from a theory into a profit machine for your business. Remember, sales doesn't exist on an island separate

The Path to Dramatically Increased Sales Leads Through Growth Hacking
thecogentcoach.com

Growth hacking integrates all parts of a business into innovation, marketing and sales. I added innovation, because it's one of the keys to

4 Secrets to Selling More
thecogentcoach.com

growth hacking, small business marketing

Do you need to sell more? How Goldilocks, Pirates and Napoleon can help.
thecogentcoach.com

How to market and sell enough to meet your growth goals can be a challenge. In fact, it seems to be the single most frustrating aspect of ow

What Do People Share on Social Networks?
thecogentcoach.com

Pictures, opinions and recommendations seem to lead the way in what people like to share.

Ghandi Gives Advice to Entrepreneurs on Proper Mindset
thecogentcoach.com

Having believe and proper mindset moves you inexorably toward your goals, believe in yourself, your values and your goals.

Market Like a Pirate to Sell More
thecogentcoach.com

If you need to sell more, consider marketing like a pirate. Pirate metrics are built into our growth hacking course and help business owners

Secret to Growth Hacking for Small Business Marketing
thecogentcoach.com

Growth hacking is going to be a liberating process for many small business owners

Dramatically Boost Brand Visibility with Social Media
bit.ly

Social media can enlarge your online footprint and increase conversation around your business. Boost brand visibility with social media.

I think the addition of video into recruiting is a great foil to the over saturation of resumes. Nice touch!
Public - 2 years ago
reviewed 2 years ago
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