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Michael Cunningham
Works at ProofHQ
Attended Indiana University
Lives in Richardson
678 followers|197,075 views
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Michael Cunningham

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Digital marketing offers many advantages. However, many digital marketing campaigns lack the empathy and a human connection that should be at the center of a truly good marketing initiative. Are your digital marketing campaigns making a human connection?

#digitalmarketing #contentmarketing  
Digital marketing often leads to less emotional marketing approaches. Taking the time to empathize with your customer can lead to more successful campaigns.
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Michael Cunningham

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Confidence is a state of mind. If confidence is lost, it can be hard to overcome. These tips can help you refocus on what’s important, as well as renew the sense of self-worth that is so vital to your role as a marketing manager.
In marketing, it can be easy to lose confidence. These tips can help marketing managers renew their self-confidence and pass it along to their team.
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Michael Cunningham

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If you’re in marketing, you will at some point find yourself in need of a designer. But which role is right for your department: graphic designer or UX/UI designer? Is it possible to hire one applicant that will fill all of these roles? Possible, yes, though not necessarily desirable.
#marketing #graphicdesigner #uxdesign  
Should a marketing manager hire a graphic designer or UX/UI designer? We discuss the differences between the two and which is right for your business.
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Michael Cunningham

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Phil Knight is stepping down at Nike, leaving behind an enduring business and marketing legacy. So I asked my coworkers to share some of their favorite Nike marketing campaigns. What are some of yours?

#contentmarketing #advertising  
Phil Knight is stepping down at Nike, leaving behind an enduring business and marketing legacy. ProofHQ looks back at our favorite Nike marketing campaigns.
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Michael Cunningham

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Staffing your marketing department with internal hires eliminates a lengthy learning curve that comes with new employees and protects workplace culture.
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Michael Cunningham

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Because...CONTEST
The iMac with 5k Retina Display Giveaway - Explore Your Digital World in Unparalleled Clarity with this 27" Retina iMac
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Michael Cunningham

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Information silos can break down communication and kill your marketing team. Here’s a closer look at how they form and how to stop them.
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Michael Cunningham

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If you’re not in the market for a full-scale digital asset management application, then consider adding one or more of these file sharing apps to your marketing technology stack.
These file sharing apps help marketing teams access and share important photos, videos, and documents while improving collaboration and efficiency.
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Michael Cunningham

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If you're going to shell out big bucks to exhibit at a marketing conference, engagement should be your number one priority. So, rather than thinking about how to get the best ROI from a tradeshow, think in terms of generating ROE: Return on Engagement.
When exhibiting at marketing conferences, engagement should be your number one priority. Here are 6 creative examples for improving engagement.
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The business of getting testimonials has more depth to it than just asking clients for their positive feedback. If you want to secure top-notch testimonials, you need a strategy. Here are some tips.
#contentmarketing  
Customer testimonials are about more than just happy clients; they're about trust. Here are some tips for making sure you do them right.
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Michael Cunningham

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Organizations have choices when it comes to finding a marketing agency to represent and build their brand. Will your agency stand out from the crowd?
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Michael Cunningham

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When you ask potential new hire these questions, you can get a better sense of their experience and ability to enhance or benefit your team. At the same time, you might gain greater insight into the way your team is currently functioning. #contentmarketing #marketingtips  
Here’s a list of questions to ask about new hires to ensure that you’re building an effective and productive marketing team.
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People
Have him in circles
678 people
Park City Pet Sitter - Peace For Pets's profile photo
Eric Broughton's profile photo
Made Rena's profile photo
Sarah Kosmoski's profile photo
Denisha Mcmillian's profile photo
Sara Scarborough Graham's profile photo
Dewidar Mohamed's profile photo
Jeff Mattern's profile photo
Wristbands Love's profile photo
Work
Occupation
Content Marketing Manager at ProofHQ
Employment
  • ProofHQ
    Content Marketing Manager, 2014 - present
  • RealPage
    Social Media Manager, 2000 - 2014
  • Property Management Insider
    Managing Editor, 2010 - 2014
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Richardson
Previously
Plano, TX - Bloomington, IN - Sarasota, FL - Hollywood, CA
Story
Tagline
Caffeine isn't a drug. It's a vitamin.
Introduction
I am a Greyhound owner who likes coffee, good beer, Hoosier basketball, the Colts, social media, multifamily, running, swimming, triathlons, and Kentucky bourbon. Atheist. Mostly harmless.

Professionally, I am the Content Marketing Manager for ProofHQ, an online proofing system that streamlines the process of managing document reviews, proofing and approvals.

Previously, I was the Managing Editor of Property Management Insider, a blog about and for the multifamily industry. I was also the Social Media Manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions.
Bragging rights
I Google+'d a girl and I liked it. (so did she)
Education
  • Indiana University
    English, 1986 - 1990
Basic Information
Gender
Male
Michael Cunningham's +1's are the things they like, agree with, or want to recommend.
Effective Digital Marketing Starts with a Human Connection - ProofHQ
blog.proofhq.com

Digital marketing often leads to less emotional marketing approaches. Taking the time to empathize with your customer can lead to more succe

Don’t Let Information Silos Kill Your Marketing Team - ProofHQ
blog.proofhq.com

Information silos can break down communication and kill your marketing team. Here’s a closer look at how they form and how to stop them.

5 Tips for Becoming a More Confident and Effective Marketing Manager - P...
blog.proofhq.com

In marketing, it can be easy to lose confidence. These tips can help marketing managers renew their self-confidence and pass it along to the

The Top File Sharing Apps for Marketing Teams - ProofHQ
blog.proofhq.com

These file sharing apps help marketing teams access and share important photos, videos, and documents while improving collaboration and effi

Which Designer Do You Need? Graphic Designer or UX/UI Designer? - ProofHQ
blog.proofhq.com

Should a marketing manager hire a graphic designer or UX/UI designer? We discuss the differences between the two and which is right for your

Creative Ways to Improve Attendee Engagement at Marketing Conferences - ...
blog.proofhq.com

When exhibiting at marketing conferences, engagement should be your number one priority. Here are 6 creative examples for improving engageme

To Phil Knight, Love Marketing. Our Favorite Nike Marketing Campaigns - ...
blog.proofhq.com

Phil Knight is stepping down at Nike, leaving behind an enduring business and marketing legacy. ProofHQ looks back at our favorite Nike mark

How to Craft Engaging Customer Testimonials - ProofHQ
blog.proofhq.com

Customer testimonials are about more than just happy clients; they're about trust. Here are some tips for making sure you do them right.

Why You Should Staff Your Marketing Department with Internal Hires - Pro...
blog.proofhq.com

Staffing your marketing department with internal hires eliminates a lengthy learning curve that comes with new employees and protects workpl

The Top 10 Traits of a Successful Marketing Agency - ProofHQ
blog.proofhq.com

Organizations have choices when it comes to finding a marketing agency to represent and build their brand. Will your agency stand out from t

5 Questions Every Marketing Manager Should Ask New Hires - ProofHQ
blog.proofhq.com

Here’s a list of questions to ask about new hires to ensure that you’re building an effective and productive marketing team.

Best Practices and Tools for Creating Website Hero Images - ProofHQ
blog.proofhq.com

Learn more about the latest trend of website hero images and the tools that will allow you to easily integrate this into your own site or bl

How to Get the Most Value from Attending Marketing Conferences - ProofHQ
blog.proofhq.com

Marketing conferences are often part zoo and part intellectual playground. Here are some tips that can help you make the most of your next e

6 Marketing Operations Skills Every Successful Marketing Manager Should ...
blog.proofhq.com

While there are many skills of value, here are 6 key marketing operation skills that you must have to be a successful marketing manager.

Take the Content, Complexities, and Compliance Marketing Survey - ProofHQ
blog.proofhq.com

ProofHQ is developing insights into how marketing departments balance the 3 C’s: Content, Complexities, and Compliance. Take our marketing s

6 Words Every Marketer Should Eliminate from their Vocabulary - ProofHQ
blog.proofhq.com

Find out which words are notoriously overused by marketers, and what it says about them.

Must-Attend Marketing Conferences for the Second Half of 2015 - ProofHQ
blog.proofhq.com

The biggest and the best content, marketing, and agency conferences coming up in Q3 and Q4.

How Review and Approval Affect the Entire Creative Process - ProofHQ
blog.proofhq.com

From the formation of an idea, through the creative concept, and into production, review and approval lives in all stages of the creative pr

Marketing Odd Couples that Make Perfect Bedfellows - ProofHQ
blog.proofhq.com

Today's marketing teams know how to blend seemingly different marketing ideologies into best practices and turn oil and water into Yin and Y

3 Ways Marketing Managers Can Rock their Annual Review - ProofHQ
blog.proofhq.com

Marketing managers can rock the annual review process by understanding three points of view – that of the boss, the client, and the employer

LOVED the shrimp and grits. I can't recommend that dish enough.
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
This is my first visit to LA Burger and I was blown away. I had the LA Burger and the K-Fries. They tasted fantastic. I will be returning to try other menu items. The restaurant was very clean and the girl at the register/server was super friendly and helpful. You can't make a much better first impression than that.
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
3 reviews
Map
Map
Map
A beer-lovers paradise. My waiter spent plenty of time discussing my tastes in beer and recommending several brews on tap to try. That's been my experience each time I've been...a knowledgable wait staff eager to share their love and passion for beer. Beer isn't the only thing they offer. They offer eclectic and modern takes on typical bar food. The Bangers and Mash and BBQ Duck Wings are two such examples. But the main reason I am here today writing my very first online review is the Bacon Lollipop. Yeah, you read that right. Thick slabs of skewered bacon, served with pieces of funnel cake and a maple hollandaise sauce. Bacon fat served with a sweet buttery dipping sauce? Divine. Give this place a shot. I truly believe you won't be disappointed.
• • •
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago