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Michael Cottam
Works at Visual Itineraries
Attended Brentwood College
Lives in Bend, OR
859 followers|929,753 views
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Michael Cottam

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Michael Cottam

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Does organic CTR data impact page rankings? Sharing recent research findings, Larry Kim makes the case that RankBrain and higher organic click-through rates are deeply intertwined.
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International search is one of the most confusing things in search marketing. This guide includes tips, data, an international strategy tool, and a bonus international search troubleshooting guide!
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Citation consistency got you down? It's one of the most important local search ranking factors, but it can be an overwhelming task to find inconsistencies, and it's often easy to create accidental duplicate listings. In today's guest Whiteboard Friday, Darren Shaw, founder of Whitespark and recent speaker at MozCon Local, outlines a foolproof way to discover all your NAP variations to prepare for proper citation building.
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Do the top startups build links? If they're getting traction, SEO is super important to their livelihood and future fundraising and revenue. So how are the top startups getting links, and how do their link counts change over time?
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Michael Cottam

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Yaaassssss!
Are you guilty of living in the past? Using methods that were once tried-and-true can be alluring, but it can also prove dangerous to your search strategy. In today's Whiteboard Friday, Rand spells out eight old school SEO practices that you should ditch in favor of more effective and modern alternatives.
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First in a new series at Visual Itineraries--our travel agents pick their favorite resorts in Tahiti, Moorea, and Bora Bora, and why....

https://www.visualitineraries.com/BestResorts.asp?cc=PF&country=Tahiti
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If you optimize for SEO, does that mean you have accessibility covered? What about the other way around? This Part 1 of 2 post looks at high-level overlaps & recommends a11y blogs, resources, & fun tools to start you thinking about accessibility and SEO optimization.
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As this afternoon I’ll give an SEO training to one of my client’s content team, I wanted to share with you a specific scenario I’m including and making emphasis for: Content Reusage. In the past I’ve written and shared about Content and SEO: A few weeks ago in this “SEO & Content” presentation with the American …
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Michael's Collections
People
Have him in circles
859 people
Caroline Fontaine's profile photo
Edna Rhoads's profile photo
Jon Sabel's profile photo
Putra Kelana's profile photo
Christopher Regan's profile photo
Yamlahi Abdesalam's profile photo
dereck johnson's profile photo
Web Ready Blueprint System's profile photo
Harish Matani's profile photo
Work
Occupation
SEO consultant
Employment
  • Visual Itineraries
    President, 2010 - present
  • OzTech
    SEO consultant, present
  • IBM Canada
  • Canadian Marconi
  • Northern Telecom
  • STEP Technology
  • Intersolv
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bend, OR
Previously
All over Canada - Vancouver Island - Montreal - Toronto - Portland
Story
Tagline
SEO consultant, founder of Visual Itineraries, father of a very smart little boy, motorcycle rider, photographer, avid traveler.
Introduction
Independent SEO consultant in Bend, Oregon.  Founder of Visual Itineraries, a service for travel agents to help show a destination, hotels, sights, etc. to a client. Co-founder of TheBigDay honeymoon registry. In my free time, I enjoy motorcycles (racing, touring, and watching MotoGP), traveling, wine-tasting, cooking, and photography.

I also have a red stag hunting website for New Zealand, and a New Zealand big game hunting website for a client.
Education
  • Brentwood College
  • McGill University
Basic Information
Gender
Male
Dave was awesome. On time to the MINUTE, got it done in just over an hour, and not a spot of ash on anything. Super nice guy too.
Public - in the last week
reviewed in the last week
Replaced my battery quickly and inexpensively. Very cool collection of vintage clocks and watches in the shop, too--worth stopping in just to check them out.
Public - 4 months ago
reviewed 4 months ago
Great little cafe! Terrific coffee and liked their breakfast sandwich.
Public - 9 months ago
reviewed 9 months ago
Got ripped off. When I checked in, I was quoted $216/night. When I checked out, my bill showed nearly $300 + taxes. Front desk person said they couldn't help me and gave me the manager's card. I called and left a voicemail, a week later, no response, and my card got billed $344.
Public - 9 months ago
reviewed 9 months ago
85 reviews
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So easy to work with, and very professional. Quick turnaround on all my questions, and they went above and beyond, spending literally hours on hold with the IRS to get the tax return transcripts so I didn't have to waste all that time myself.
Public - 8 months ago
reviewed 8 months ago
Pulled pork was great. My buddy had the brisket and loved it too. Inexpensive and fast service!
Public - 9 months ago
reviewed 9 months ago
Nice small groups, great guides. And the food was absolutely fantastic.
Public - 9 months ago
reviewed 9 months ago