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Michael Cohn
Works at CompuKol Communications LLC
Attended Fairleigh Dickinson University
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Michael Cohn

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In What Ways Are Influencers Important for Your Business?

Being a LinkedIn influencer is a wonderful thing for your career. Other business owners are constantly trying to connect with influencers because it helps their business.
#LinkedIn #LinkedInInfluencer #SocialInfluence
http://www.compukol.com/achieving-linkedin-influencer-status/
In a recent blog post, we wrote, How Do You Recognize Influencers? in order to increase your business' reputation. The other side of the coin is how to achieve LinkedIn influencer status yourself so that you can positively influence other businesses. One thing that you should keep in mind is that there is influencer status and then there is influencer status on LinkedIn. The two are not the same thing.
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Do You Own the Copyright to Your Content? Why Is it so Important?

Copyright ownership may not have been something that you thought about very often (or at all); however, you need to have it in mind all of the time and be cognizant of doing the right thing.
#Copyrights #ContentMarketing #LegalCompliance
http://www.compukol.com/ensuring-that-you-own-your-contents-copyright/

You have been a prolific writer for your business for a long time and, of course, just like all other writers, you use sources to back up the facts that you write in your content. Of course, there is no reason for you to assume anything other than the fact that you own the copyright of all of the content that you are writing.
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Firgun: To have a generous, unselfish spirit and a joy in the accomplishment of someone else. It is having an empathic joy for something good that has happened. It means to make someone feel good w…
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How Do You Add Your Voice to Curated Content?

Adding your voice to curated content is an extremely valuable thing to do. People interact with you and read what you are sharing with them because they recognize the value that it holds.
#ContentCuration #ContentMarketing
http://www.compukol.com/understanding-the-value-of-your-voice-in-content-curation/

When it comes to writing content, there is no doubt that you want your content to be interesting and memorable. Hopefully, you are publishing a combination of original and curated content. That gives your readers interesting articles to read and a wider, more unique perspective. However, your curated content will not be valuable to your business if you don't add your personal spin.
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How Do You Recognize a Winning Content Idea?

It is important for you to recognize great ideas when they are in front of you and to run with them. The more appropriate and valuable those ideas are, the more important you will be to your online connections.
#ContentCreation #ContentMarketing #WritersBlock
http://www.compukol.com/knowing-when-to-welcome-a-content-opportunity/
The chances are great that if you are responsible for writing your own content, at some point in time, you will experience some sort of writer's block. The truth is that you can't just snap your fingers and the content will flow each and every time you want it to.
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Why Is Using Curated Content Valuable for Your Business?

It is important to remember that content curation does not mean merely presenting someone else’s writing without any effort on your part.
#ContentCuration #ContentMarketing #Blogging
http://www.compukol.com/back-to-the-basics-of-content-curation/
You have undoubtedly heard the term, content curation. In fact, you may be using curated content for your business as we speak. As you read the vast amount of material that is available to you on the Internet, you have come across content that is rather complex and convoluted.
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Michael Cohn

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When Did You Last Tweak Your Social Media Profiles?

Once you start to hone your social media profiles, you will probably find that it won’t take a lot of time to do each one but it will make a big difference to your business.
#SocialMedia #SocialMediaProfiles
http://www.compukol.com/honing-your-social-media-profiles-effectively/
Many people pay a lot of attention to social media. However, do those same people pay as much attention to their social media profiles? There are many different reasons why people don't update their social media profiles regularly, such as lack of time or simply forgetting about them. However, honing your social media profiles effectively and regularly will produce positive results.
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How Do You Keep Your Clients Happy?

From the moment that you launched your business until now (and to the end of time), you need to dedicate all of your time and energy to giving the other person what he or she wants and needs. If you succeed at that, your business will also succeed.
#TargetAudience #TargetMarketing #MarketingStrategies
http://www.compukol.com/determining-what-your-target-audience-wants-and-needs/
When it comes to your target audience members, it is not always easy to determine exactly what they want and need. However, you probably agree that it must always be your main focus. Your needs (as a business owner) should come second to what the other person wants and needs.
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How Do You Maintain Solid Relationships With Your Clients?

Building solid connections with your existing and prospective clients will really pay off for your business eventually. Of course, just like anything meaningful in life, building a solid relationship takes effort and time but, if you do it right, you will get so much more out of it than you put into it.
#CustomerRelationshipManagement #BusinessRelationships #CustomerService
http://www.compukol.com/building-solid-connections-with-your-clients/
The relationships that you share with your clients is the bread-and-butter of your business. If you aren't taking those connections seriously, it is certainly time for you to do so. You must initially establish a connection and then you will fortify that connection so that it is enduring and solid.
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What Motivates People to Search for Your Products and Services?

Whether you realize it consciously or not, there is a definite psychology behind the entire searching process and what results from searching.
#Search #SEO #ContentMarketing
http://www.compukol.com/the-psychological-power-of-searching/
With the online capabilities that we have all come to rely upon in our day-to-day business lives, it is often easy to forget that there is a lot more to it than just searching. In fact, there is a psychological influence behind it and having a deep understanding of that can really positively affect your search results.
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What Is the ROI of Your Blogging Efforts?

Content and social media are both all about the relationship. If you build the relationship with the other person, you will begin to build trust between you and you will start to share common emotional/human experiences that will take you both very far indeed.
#Blogging #TargetAudience #ContentMarketing
http://www.compukol.com/converting-blog-readers-into-clients/
The more you blog, the better you will become at blogging. One thing that is for sure is that blogging (if you do it right) is a big responsibility. Remember, responsibility is not always a bad thing. It puts you in control of your own professional fate. People will read your blogs and you will build a relationship with them.
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I resist sharing the typical "10 Rules for Success" posts because most of them are written by "life coaches" whose only success is tricking you into buying their success class.

This is different. First, it's as real as Louis CK, and if you know his comedy at all, you know that's real. Second, it's a masterful compilation of Louis just talking, both his standup and interviews. This is just the outflow of what he shares all the time.

I got so much out of this I know I'll be watching it again, and I'll probably play it for my team at Stone Temple Consulting​.
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In his circles
381 people
Have him in circles
521 people
David Stewart's profile photo
Karen Clark's profile photo
Michael Cohn's profile photo
Micheal Hang's profile photo
Jamel Zbairi's profile photo
Armen Mardirousi's profile photo
Liz Otis's profile photo
Graham Odenyo's profile photo
Deborah Brollini's profile photo
Education
  • Fairleigh Dickinson University
    MSCS
  • Fairleigh Dickinson University
    BSEE
  • Technion - Israel Institute of Technology
Contact Information
Work
Phone
(973) 492-1934
Email
Address
Kinnelon, NJ 07405
Story
Tagline
Online Presence and Social Media Marketing Strategist
Introduction

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications.

Our business is to help your business gain increased exposure on the Internet.

We build you a content-rich web presence, apply Internet marketing techniques, and utilize blog and social media technologies.

CompuKol Communications is a consulting company specializing in developing communication strategies for small businesses that require expertise in promoting a unique business voice and vision.

What do I do best

CompuKol Communications handles clients' web needs from analysis of requirements, information architecture, site design and development, ISP selection, installation, search engine optimization (SEO), and maintenance. We offer online writing and editing: online newsletters, magazine, and newspaper articles, blogs, wikis, and discussion forums.

On the print media side, we bring two decades of experience to the ever-challenging process of creating compelling and unique content. We offer transcription from audio files, book reviews, journal articles, abstracts, posters, web content, and newsletters and newspaper articles. On the editing side, we offer content editing and copyediting/proofreading of all materials that was written by us as well as materials that have already been written and need to be revised or rewritten.

Education

Michael earned a Master's degree in project management from George Washington University in Washington, DC; and a Master's degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

Experience

Mr. Cohn has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

Work
Occupation
Founder and CTO at CompuKol Communications
Skills
Social Media Marketing, Social Media Strategies, Online Presence, Content Marketing, Lead Generation, SEO, Business Analysis, Marketing Strategies, Web Design, Project Management, Integration, Online Marketing, Offshore Management, Information Architecture, Online Reputation, LinkedIn, Team Leadership, Cross-Functional Team Management
Employment
  • CompuKol Communications LLC
    Founder and CTO at CompuKol Communications, present
  • Verizon Communications
    Enterprise Architect
Basic Information
Gender
Male
Relationship
Married
Michael Cohn's +1's are the things they like, agree with, or want to recommend.
Creating and Sharing Relevant Content
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Who You Follow + Who Follows You = Your Networking Experience
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Imagine that someone told you about a great new networking group that you just had to try! “Everyone goes and there is a ton of activity!” t

Only in Romania: New rules to tip the pizza delivery guy
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Romanians who order pizza at home will only be able to tip delivery man by going to the company that delivers the service in order to get a

Why Small Businesses Need Project Management
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Project Management can be as complicated or as simple as someone wants to make it. It is a science (often classified under the category of i

The Fastest Way to Get New Customers | Executives Club of New Jersey
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How can you get new customers now? 2. What fundamental issue do business having challenges with sales have? 3. Most Businesses do not care a

The Ultimate Content Marketing Tools List
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Using the right tools as part of your content marketing strategy can make all the difference in the world.

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The brand new official Deborah E (aka Lady D) iPhone App is now available! Stream our music, watch videos, see pictures, read our blog and t

The Ideal Length for All Online Content
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Learn the ideal length of Facebook posts, tweets, blog posts, Google+ headlines, title tags, paragraphs, and so much more.

Making Lead Gen More Actionable: Eight B2C Customer Acquisition Tips
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Sales - We all know that a steady stream of leads is essential to keeping a business afloat. But coming up with original and effective ways

Why Curation Matters to Content
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Content - Content producers need to understand the tremendous value that curation brings to the growth of a business.

How to Choose the Right (and Legal) Images for Your Blog Post [Infographic]
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Content - Captivating blog post images can help keep your visitors from straying. Check out these tips for choosing the right images and avo

Retailers Hit the Mark With Social Media This Holiday Season
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This holiday season, traditional media has been swept aside in favor of tweets and friends. Shoppers will go after deals, online and off. It

3 Big Reasons Why I Use LinkedIn
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LinkedIn is "the" professionals social network. The question isn't whether you should be on it but "how" you use it. Here are 3 reasons why

12 Big Changes In Social Media This Month (Nov 2014)
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Do you struggle to keep up with the most recent social media changes? Here's the biggest shifts in the social media marketing industry for W

The Essential Pre-Appointment Checklist for Social Sellers
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One of the most important stages in social selling is positioning yourself as a thought leader and subject matter expert that your prospects

15 Critical Mistakes You’re Making With Content Marketing
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Are you getting the results you want from content marketing? If not, you could be making one of 15 common mistakes that directly affect your

22 LinkedIn Secrets LinkedIn Won't Tell You
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LinkedIn can be the best tool for building your brand. If you incorporate these seemingly counterintuitive techniques into your LinkedIn str

Why Google Algorithm Updates Shouldn’t Matter - SEW
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Google algorithm updates should not receive nearly as much attention as they currently do.

Israeli Cuisine: The Middle Feast | Air Canada enRoute
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Modern Israeli chefs are remixing culinary traditions. The result? A recipe for success of biblical proportions.

A few weeks before we actually bought our 2015 Ford Escape from Rt. 23 Automall, I was having something upgraded on my 2014 Ford Explorer in the Service Department. I had some time to wait so I walked over to the showroom. I had researched the Ford Escape for about a year and we knew that this was the car that we wanted for my wife. Romeo Gray-Real was the first person I saw in the showroom and I briefly told him what I had in mind. Unlike the majority of salespeople whom I had encountered in the past, Romeo was helpful but in no way pushy or aggressive. He showed me what he had and let me look at those vehicles on my own. A few weeks later, my wife and I returned to the showroom and because of Romeo’s more “gentle” approach a few weeks earlier, we wanted him to be the person with whom we would negotiate. I don’t buy cars very often and I am always very careful to research what I want in advance so that when I am actually at the point where I am ready to make a deal, the experience will go smoothly and quickly. Romeo honored the price that I had found on the Internet. I believe that he did everything possible to make us feel that he really wanted our business and that our satisfaction with the vehicle as well our satisfaction with the price were at the top of his priority list. In the end, we successfully negotiated and bought the vehicle from him and my wife and I are very happy with our purchase.
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Public - a year ago
reviewed a year ago
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