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Michael Bohatch
Works at Truven Health Analytics
Attended Cogswell Polytechnical College
Lives in Colorado Springs, CO
15 followers|2,047 views
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Michael Bohatch

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RSS Feed INTO Google+ Pages Solution!
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Michael Bohatch

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Direct Marketing – What is it?
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SEO: Updates and Predictions for 2013
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Nice list of free SEO Tool Links!
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Social Media Autoposting from your Blog – A Quick Solution
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Google Analytics: (2012) Navigation Summary Explained
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10 Steps to Competent Direct Marketing
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Google Analytics Qualification Test – How To Pass Test - New Article! just posted
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Great article on Inbound Marketing, Better yet is the video that is included featuring a live speech by Rand himself
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People
Work
Occupation
SEO & Social Media Strategist | Web Analyst | Inbound Marketer
Employment
  • Truven Health Analytics
    SEO, 2013 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Colorado Springs, CO
Previously
Cupertino, CA - Park Ridge, IL
Links
Story
Tagline
SEO Strategist | Web Analytics | Inbound Marketer | Social Media
Introduction
My name is Michael Bohatch. I am a passionate SEO & Social Media Strategist, Web Analyst and Inbound Web Marketer

Founder of www.SimpleInbound.com - Inbound Marketing Teaching site (Info Blog)

Certified: Google Analytics, Excel, Hubspot - Inbound Marketing (Top Honors)

Search Engine: Master SEO Consultant / auditor (prof site audits), SEO Strategy & implementation | Action Plans, Inbound Marketer Instructor, SEO - on page | off page - (in "Best practice") Keywords

Skillset / Background:

Search Engine: Master SEO Consultant / auditor (prof site audits), SEO Strategy & implementation | Action Plans, Inbound Marketer Instructor, SEO - on page | off page - (in "Best practice") Keywords

Web Analyst: Google Analytics Certified (campaigns, trends, event tracking, goals, filters, cross domain, advanced segments) Competitive analysis, positioning, niche, campaigns | Analyze search presence | Reporting - Keyword analysis / researcher / rankings / suggested terms , LSI | Site / Customer - Behavior & Trend Analysis | Excel 2010 - Advanced (9 certifications) Analytics: Hubspot, Leadlander, Compete....

Marketing: Social Media | Inbound | Direct | Internet
Expert proficiency social media marketing & networking - SM platforms,(SEO, setup, design, posting, & traffic building) HTML, customer marketing, driving: buzz, trends, Direct Marketing experience (also Brand / Social) | Auser profile targeting, forums, tracking, Marketing initiatives execution, 2nd level marketing (Reddit, Stumbleupon...) Co. presence maintenance, leveraging brand initiatives, Landing pages, PR posts, Account management - assets, account | Adwords |

Blogging: Content creation, landing pages, publishing, design

Internet:
Proficient in DreamWeaver, Wordpress, HTML, CSS, Experience multimedia web pieces - (animations, videos, medias) Web Emails - design, coding, distribution, production experienced, R&D, archiving, Internet sound files, podcasts Metatags coding, sitemaps, RSS feeds, Elec. publishing (pdfs) / CMS usuage Forms PDF / PDF, FTP, page building, Internet production scripts, Experience managing web pages 9multiple browsers and platforms)

Video:
Editing, production, creation, motion graphics (After Effects) | Viral Marketing | Promos | Tutorials

Authoring Book: SEO & Social Media Simplified (Inbound, Analytics and More!)

Education
  • Cogswell Polytechnical College
    Computer Digital Art, Internet design, Animation, Video, G. Design
  • UCSC Extension
    Completion of advanced program in digital imaging, color correction, and pre-press problem solving
  • West Valley College
    CERT, Pre-press production & Commercial Art
  • HubSpot
    Received certification - honors Activities and Societies: Cert - 13 week social marketing training (Advanced - FB, Twitter, Digg, YouTube, Linked in, Myspace, social bookmarking) Social Marketing - advanced (ongoing) / Webinars, Ebooks In addition to online webinars, seminars and training guides, I have researched much of their process and incorporated it into my own teachings and methodology.
  • Lynda.com
    Cert - SEO training | Google Analytics / Adwords | Social Media Platforms | Advanced design | Motion graphics | Advanced training (Photoshop, AFX, Ill, Quark, DW) "I use their online training for everything. I can get quicker info, that is relevant and taught by masters in their fields. I've learned more here than any "in person" classroom
Basic Information
Gender
Male
Relationship
Married